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June 30th 2011      
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  Great Innovation is ALWAYS Intrinsic
I Just read an interesting Harvard Business Review blog that asks “Can a Big Company Innovate Like a Start-Up?” It raises some critical business questions for these tumultuous times in which change is the only constant, and the ability to innovate has become a basic survival skill.
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  ALSO THIS WEEK
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  Recyclebank, Google Explain How to Game Environmental Behavior
Online contests, rewards and interactive content can engage people around social and environmental issues, and influence offline behavior change, according to a new study. Recyclebank, the company that rewards people for taking everyday green actions, in partnership with consumer insights agency ROI Research and Google Inc., released a joint report on the subject.
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  Macleans Recognizes H&M, Nokia, Gap, Campbell’s and Best Buy for Social Responsibility
H&M, Nokia, Gap, Campbell Soup, and Best Buy are among the top 50 socially responsible corporations as listed by the popular Canadian weekly news magazine Macleans. The companies listed are considered the best in their sectors, based on their performance across a range of environmental, social, and governance (ESG) indicators tracked by Jantzi-Sustainalytics.
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  Timberland Hires New VP for Social Responsibility
The Timberland Company has hired a new Vice President of Corporate Social Responsibility to lead the company’s sustainability initiatives. Mark Newton, a former Dell executive, will be responsible for managing the organization's four areas of focus within CSR: environmental stewardship, global human rights, community engagement and transparency and reporting.
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Silk Brand Certifies All Products with Non-GMO Project
The Silk brand, which produces soy, coconut and almond “milks” has added a new angle to its green product marketing. The company, which is owned by Dean Foods, announced that all of its products have been officially verified by the Non-GMO Project.
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Change.org Recognized as One of B Corporations "Most Promising Social Entrepreneurs"
Change.org and eight other Certified B Corporations have been named by Bloomberg's BusinessWeek as America's Most Promising Social Entrepreneurs of 2011.
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