Canadian businesses know that responsible business conduct gives them a competitive advantage. Industry Canada has launched two new corporate social responsibility (CSR) management tools for business:
Governance of Sustainability and Marketing for Sustainability.

Governance for Sustainability is a practical tool which provides guidance to boards of directors and senior management on a best practice approach for CSR governance and integration into corporate structures.

Marketing for Sustainability is a practical tool to help Canadian retailers and producers of consumer products better understand, plan for
and capitalize on sustainability communication at point of purchase.

This review may have implications for the broader business community.