Greetings!
Whether you are beginning in your profession, considering a career change or approaching retirement, it is important to position yourself as an expert in your field. By enhancing your skill set and building experience in a particular area, you will become a more attractive job candidate, respected professional and trusted resource. Pursuing higher education, obtaining certifications, joining corporate and nonprofit boards, writing books and speaking publicly are just a few things that you can do to build your credibility and your brand. |
| Who Is
"Who Is" recognizes Cambridge Who's Who
members who have made exceptional progress in their fields of expertise
or have an inspiring career story to share. One accomplished member is featured in this section per quarter. |
|
Who Is Susie Coelho?
Member Since: March 2007
Title: President, Chief Executive
Officer
Company: Susie Coelho Enterprises,
Inc.
Location: Lacanada, CA
Industry: Media & Entertainment
business@susiecoelho.com
www.susiecoelho.com
Fun Facts:
-
Host of HGTV's primetime series, "Outer Spaces."
-
Appears regularly as a lifestyle contributor on
numerous network shows including NBC's "Today," ABC-TV's "The View" and "Oprah."
-
Best-selling author of four books: "Style Your Dream
Wedding"; "Secrets of a Style Diva: A Get-Inspired Guide to Your Creative Side";
"Styling for Entertaining: 8 Simple Steps, 8 Miracle Makeovers"; and "Everyday
Styling."
|
| Product Spotlight |
Top 101 Industry Experts - An Exciting Way to Get Recognized!
A great way to gain expert status is to write and publish a
book on your area(s) of expertise. Even better is when you are identified as an expert by a third party. Cambridge Who's Who
provides that valuable endorsement for you when it features you
in its new Top 101 Industry Experts publication. Being included in the Top
101 Industry Experts means that you have been carefully selected from over
250,000 executives, professionals and entrepreneurs to represent your field. It
gives you the opportunity to document your personal success story and share
your insight with others. Your expert chapter includes a
photograph, contact information, biographical narrative and detailed interview
with a Cambridge
representative touching on everything from how you began your career to your
greatest professional accomplishment to date.
If you are a business owner, consultant or public speaker,
you can use the industry expert book to win new clients. When others
see your name in print, they will gain respect for you and be more likely to
conduct business with you or recommend you to their contacts. If you are not well-known, a feature in Top 101 Industry Experts
will get you the attention you deserve. And if you are a retired professional,
the industry expert book is an opportunity to memorialize your achievements in and
contributions to your field.
Do you have what
it takes?
To be considered for Top 101
Industry Experts, call 516-535-1515 x1343 today or send an email to industryexpert@cambridgewhoswho.com
with your first name, last name, member number and telephone number.
Click here to read Catherine Folson's expert feature. Catherine Folson will
be published in the inaugural edition of Top 101 Industry Experts.
|
| Featured Business
The Featured Business section highlights a small business that a Cambridge Who's Who member has founded or manages. It promotes business growth by helping to generate new clients and business relationships for the featured company.
|
The Effectiveness Group, LLC
Mel Wildermuth is an executive partner and the
creative director of The Effectiveness Group, LLC. The Effectiveness Group is a corporate
education firm offering complete business training solutions. The company
relies on academic research to produce effective immersive training experiences
for their clients. The Effectiveness Group licenses programs to organizations, so that they can conduct training
using their materials. Mr. Wildermuth and his team customize curriculums
on topics including leadership, team-building, diversity, engagement, personality and
customer service. While their headquarters are in Ohio,
The Effectiveness Group operates throughout the Americas, offering programs in
English, Spanish and Portuguese. They are the creative force behind
Conversity®, an innovative approach to diversity relations that focuses on
forging connections based on similarities.
|
The Effectiveness Group, is now offering 15% off their programs exclusively for Cambridge Who's Who members. Take advantage of this opportunity now by contacting Mel Wildermuth for more information. Remember to mention that you are a Cambridge Who's Who member and reference the coupon code: NEWSLETTER. This offer will expire on September 21, 2008. |
Who's New
The "Who's New" member
spotlight section introduces members who are new to the Cambridge Who's
Who community. |
 Kathy Kelchner
Member Since:
June 2008
Title:
Educational Consultant
Company:
Golden Child Resources and Kelchner Educational Consultants, LLC
Location: Dallas, TX
Industry:
Education
kathykelchner@aol.com
www.kelchner.net
Fun Facts:
- Kathy
won the Civitan Citizen of the Year Award in 2007 from the Bluebonnet Civitan
Club.
- She
loves to take her two black Labrador
retrievers for very long walks. They try to get in at least one 10-mile walk
per week.
- Kathy
became involved in special education because she was inspired by her sister,
Sharon. You can read more about Sharon's
story on www.kelchner.net.
 Anthony L. Peratt
Member Since: March 2008
Title: Senior
Staff
Company: Los Alamos National Laboratory
Location: Los Alamos, NM
Industry:
Sciences: Research and Development, Laboratory and Space Plasmas
alp@ieeetps.org
www.lanl.gov
Fun Facts:
-
Dr. Peratt led the N-Tunnel Diagnostics Program for Los Alamos at the Nevada Test Site nuclear testing
ground.
-
Dr. Peratt dances competitively in silver-level
international ballroom dance and international Latin dance.
-
Dr. Peratt received the United States Department of
Energy Distinguished Performance Award in 1987 and 1999.
|
Leaping into Entrepreneurship
How to build your own network of experts.
|
By Cambridge
Who's Who Member and Contributing Author Cheryl Nordyke
When my business
partners and I decided that we wanted to venture into entrepreneurship by
starting our own e-commerce business, we knew that there would be so much to
learn. We had chosen an industry that we did not have any experience in but a
great deal of interest.
It seemed a little overwhelming at times but then I would
reflect on every position I had ever held. I thought about what made me
successful in those positions and realized that my success had always come from
reaching out to the experts in the industry I was working in at the time. If I
had a problem or did not know how to do something, as long as I knew how to get
the answer, I was okay. I also determined which responsibilities I loved and
excelled at and became an expert in those areas. In the areas where I didn't
have an interest, I developed relationships and sought resources to provide me
with the skill set I needed to succeed.
|
| My Online Profile: Can You See That I'm an Expert?
Your profile makes the first impression for
you; be sure it's saying the right thing.
|
Cambridge
Who's Who offers a number of tools and resources that you can use to position
yourself as an expert in your field. The most important of these tools is your
online member profile at www.cambridgewhoswho.com.
Your profile contains the first bits of  information that other Cambridge Who's Who members will read about
you. To make a great impression, first make sure that you have completed your
profile and filled in any missing information. You want to show members that
you care about yourself and your profession, so do not leave your profile
blank, with errors or outdated information. Second, enhance your profile's
overall appearance by uploading a photo, company logo or business card. See My Online Profile: Picture Perfect.
Next, be sure to include any information about
yourself that showcases your experience in and passion for your profession.
Have you been published in any journals, magazines or other industry-related
publications? Do you hold any advanced degrees or professional certifications?
Have you participated in public speaking events to educate others on what you
do? If so, list them! Think of them as credibility points - the more points you
have, the more weight your credibility holds and the more likely it is that others
will view you as an expert. |
|
We
hope that you have learned new ways to reach expert status within your industry
and profession. Remember to utilize the benefits available through your
Cambridge Who's Who membership to position yourself as an expert; edit your
online profile in a way that showcases your educational background,
professional experience and industry knowledge, join our contributing author
program and email industryexpert@cambridgewhoswho.com
to be considered for our new Top 101
Industry Experts publication.
We would also like to inform you of some exciting
news! We have launched a beta online networking community called Cambridge Who's Who Connect. On www.cambridgewhoswhoconnect.com,
you will have access to advanced online networking tools that enable you to
easily exchange information, communicate with other members and participate in
discussions that are beneficial for your professional growth and development.
We strongly encourage you to take advantage of this new and exciting benefit,
which is included in your membership for FREE,
by following this link: Sign Up for Cambridge Who's Who Connect Today. Once you have joined,
let us know what you think by sending your feedback to networking@cambridgewhoswho.com.
Sincerely,
Cambridge Who's Who Publishing, Inc.
You are receiving this email because you are a member of Cambridge Who's Who. If
you would prefer not to receive further emails from us, please click the link
below, and you will be automatically removed from our listserv.
Although this transmission and any attachments or links contained herein are
believed to be free of any virus or other defect that might affect any computer
system into which it is received and opened, it is the responsibility of the
recipient to ensure that it is virus free and no responsibility is accepted by
Cambridge Who's Who, its subsidiaries and affiliates, as applicable, for any
loss or damage arising in any from its use.
|
|
|
Cambridge Who's Who
on the Web
|
CWW on the Web is
an extensive selection of resources available online to Cambridge Who's Who members. Learn how to use
the benefits and services available to you via your membership, keep up-to-date
on the latest member news and learn more about what Cambridge Who's Who has to
offer you. Visit CWW on the Web today!
Nominate a Colleague
As a
member of Cambridge
Who's Who, you have the ability to nominate others for membership. Please recommend your peers,
colleagues, mentors and associates to us by completing our online nomination ballot.
|
SPECIAL OFFER
Sign Up Today - 30 Day Free Trial from Sentry Parental Controls
Cambridge Who's Who Member, William Bozsnyak, has partnered with Cambridge Who's Who to offer you the industry's best software to protect
your family online, Sentry Total Family Protection.
Only
$2.99/Month
That's Less Than 10˘ a
Day!
|
Member Poll Results |
In
the March newsletter poll, we asked you which industry-specific newsletters you
would be interested in receiving and which networking tool on www.cambridgewhoswho.com you use
the most to connect with other Cambridge Who's Who members.
Here are the results:
It
was a tie for the newsletter poll with most members voting that they would be
interested in receiving a healthcare or non-profit newsletter. Regarding the
networking question, we were sad to discover that most of you have not yet
attempted to network with other members online! That being said, we are
providing you with this brief overview of the website. We will also
review our networking tools in greater detail on the Learning Center.
New Member Poll
Since
this newsletter is all about becoming an expert, we would like to know which Cambridge Who's Who products that you are most interested in using to position
yourself as an expert.
We hosted a teleseminar in April on networking in the 21st century. Now we want to know what topic you are interested in learning about
during our next teleseminar.
 Click the button below to start the poll - we love hearing from you!
|
Hints and Tips
|
Do you have a networking, marketing, leadership or other business tip you would like to share with your fellow members? Email it to us!
By Cambridge Who's Who Member, John Micciola
Tips for financial success:
Formulate a plan and
do not deviate from it. Discipline is important. Stick to your plan no matter
what the economic "big picture" looks like. Ignore the media and
always remember that markets run in cycles. Think "Systematic Investing." If it
fits in with your objectives and time horizon, consider the benefits of a
Dividend Re-Investment Plan (DRIP) as a way of compounding dividends. The
results can be impressive in the long run.
Tips for finding the right
broker: You will know him (or her) when
you find him (or her). He or she may not be the person who achieves the highest
return on your investment, but, rather, makes the best impression as the result
of paying close attention to your needs and the ways to meet them. The good
broker puts your needs first by: - Asking the right
questions;
- Having your best
interests at heart;
-
Listening to you;
- Understanding what you
are trying to accomplish;
- Answering your
questions;
- Giving you options and
-
Explaining risks.
|
|
Announcement! |
| |
We invite all Cambridge
Who's Who members to participate in our new Resource Center Contributing Author Program. This program provides you with a public forum to share your
expertise and offers you the opportunity to be published online.
By
submitting articles for inclusion on the site, you will receive the online
exposure that you need to advance in your profession and to grow your business. We strongly
encourage you to take advantage of this opportunity to establish yourself as an
expert. Imagine, not only will you be an author, but you will also be
considered a valuable resource in your industry and profession.
Ready
to be published? Send us an email today to get started!
Read more Announcements
|
Cambridge Who's Who
Success Story! |
"I
am sincerely grateful for the support Cambridge
Who's Who has shown towards Learning
Prep School. We are
honored to be a part of the Cambridge Who's Who network and would be thrilled
to continue working with your team on future events. I, also, will continue to
be an active member of your community and look forward to utilizing Cambridge
Who's Who Connect as a fantastic opportunity to be a part of Cambridge Who's
Who."
|
|
|
