FITniche News  

Our knowledge is your power!                                              December, 2011 - Vol 6 Issue 7  

  4 Years In A Row!  

FITniche is the only running store in central Florida selected as one of the Top 50 Stores in America this year! That makes 4 Years in a Row for us! With close to 20 specialty running stores in the central Florida area alone, we're pretty proud!   

11 Keys to Success 

FITniche knows what it takes to get fit and have fun doing it!  We've been watching you for years to learn what allows some of you to enjoy your fitness more than others.  So read on...then get out there, get fit, and have fun!     
  1. Work out with friends.
  2. Set goals and seek adventure.
  3. Find fluidity and grace.
  4. Work out for others. 
  5. Do what you enjoy.
  6. Embrace some suffering.
  7. Do important things first.
  8. Fall off the wagon.
  9. Keep it simple.
  10. Find balance.
  11. Have fun!
Community Events!

FITniche Form Clinics

Held monthly. Cost: FREE!  

RSVP on Facebook or call store  

Drills start at 6:30 PM at each store!

Lakeland, 1st Wed of each Month

North Tampa, 1st Wed of each Month

Clearwater, 1st Thurs of each Month

 

Saucony Fun Runs

Held weekly. Cost: FREE!

Do 10 Runs and earn a FREE tech shirt plus a 15% Saucony discount at all stores.  Most runs start at 6:30 PM, but check our website as times do change! 

Lakeland, Tues, Red Door  

Thurs, The Gym 

North Tampa, Thurs, FITniche    

Clearwater, Thurs,  FITniche

Local Speed Sessions

Held weekly. Cost: FREE!

Lakeland, Tues, 6PM  LHS Track

Clearwater, Mon, 6:30, Long Center 

North Tampa, Tues, 7:00PM, Bartels Middle School 

 

MORE FITniche INFO

FITniche Supported Races!

 

Find us on Facebook 

Lakeland

 

Find us on Facebook 

North Tampa

 

Find us on Facebook  

Clearwater

 

Join Our Mailing List!  

   

Referral Contest Winners!

Thank you, everyone, for referring your friends and family to FITniche the last two months!

Our Overall Contest Winners:
1st Brendan Ellis (2 air tix anywhere!)
2nd Lois Edgar (shoes for a year!)
3rd Holly Tardif (dine for 2 at Berns!)

And Our Random Winners:
1 Pair Asics...Mariam Tovar
1 Pair Brooks...Ross Sanchez
1 Pair Nike...Leslie Stallling
1 Pair Mizuno...Joyce Henneberry
1 Pair Saucony...Carrie Kukuda
1 Pair Newton...Ann Stewart

 

Drop the store  to claim your prize!

Thank you, everyone, again!!! 

Hello! 

 One of the secrets to better workouts is doing them with friends!  It's why we sponsor Pub Runs and Ice Cream Runs from our stores, and it's why you should read our latest blog   on the importance of friends  and fitness. 
Read on below....

A Little Help From Our Friends!  

The truth is, some of us are loners and some of us are social butterflies, but all of us possess a need to belong to a greater community-to be engaged with friendships.  As kids, most of us didn't just play in the woods by ourselves or run through the sprinklers alone. Whenever we could, we found friends to do these things with because humans have a universal need to be involved with other humans.  This need applies to our workouts too.  So, whatever your chosen fitness pursuit (running, walking, swimming, Zumba, etc.), be sure to find friends or make friends to do it with.

Here are a few specific ways to make friends and community a part of your fitness activities:

 

Minimalist Shoes: The Simple Truth

How to Safely Go Minimal With Your Running!  

Simpler really can be better at times.  Certainly you've seen or read about the rise of the seemingly very simple minimalist shoes like Vibram FiveFingers, Suacony Mirages, Newtons, Nike Free and others.  They're the fastest growing category of shoes in all three of our FITniche stores and show no signs of letting up.  So many of you are adopting the shoes (or at least talking about them), and so much information is swirling around out there (some of it downright dangerous), that we thought it important to share with you our thoughts on the key benefits, drawbacks and best practices for using minimalist footwear.

Click here to continue reading about the pros, cons and best practices of minimalist running....

 

Vibram FiveFinger Discount!
Bikilia LS

 

It's a Steal...Really!

Here's the deal...buy any traditional shoe during the months of December or January, and we'll give you $20 toward the purchase of any pair of Vibram FiveFingers purchased that day.

Why Are We Doing This?
We believe that just about every runner and walker can benefit from some use a minimalist shoe, if incorporated properly.  Come in to see us today and find out how you can make barefoot running or walking a safe, fun and effective component of your workouts! 
$20 Off Any Vibram FiveFingers
When Purchased With Traditional Shoes! 
Offer Good December 1st through January 31st

The FITniche Christmas Hit List!


GIFT CARDS  

Buy $125 worth of Gift Cards, Get another $20 Gift Card FREE! 

 

BALEGA & THORLO SOCKS  

Give them the gift of happy, dry, fungus and blister-free feet!  Buy any 3 socks, get a 4th FREE!

 

BOX OF GU!

The energy supplement preferred by Santa and 9 out of 10 elves!  Buy a box worth, take 15% OFF!

 

BOB STROLLER

If all those kids are preventing you from buying her the Lexus with a bow on it this year, a BOB Stroller is probably the next best thing!  Warm her heart with a BOB Stroller; we'll throw in a handlebar console and a new sports bra to top it off!   

 

ANY APPAREL OUTFIT 

If they don't love it, it's an easy return and exchange!  Any and all Holiday gifts from FITniche are returnable through January 22nd!

 

$100 GPS

The world's first $100 GPS watch...only from Soleus!   


The Stick--Roll away your soreness!

 

Gloves, Beanies and Buffs--Keep all your parts warm!  

 

Garmin 610--Make training easier.  Think fast, run faster.   

 

Body Glide--No runner's stocking could be complete without Glide!

 

Nip Guards (for the guys!)--No, he probably won't ask for these, but he'll thank you after every cold, long run!  

                  

Leading the, uh, Movement for Bathrooms at Lake Holllingsworth! 

FITniche recently donated $1000.00 to the City of Lakeland to start a Restroom Construction Fund.  We're also working with the Lakeland Runners Club to host 2 races a year, starting in 2012, to continue funding the effort.  Race for the Potties: Races #1 and #2 will help solve the #1 and  #2 problems at Lake Hollingsworth!  Stay tuned for more information....  

Read the full story from The Ledger here. 

FITniche Locations  

Clearwater (by Outspokin) : 2251 Gulf to Bay Blvd, Clearwater, FL 33765logo
(727) 286-8981 | Mon-Sat: 10AM-7PM Sun: 12PM-5PM

Wesley Chapel
: 28139 Paseo Dr, Wesley Chapel, FL 33559
(813) 428-6945 | Mon-Sat: 10AM-9PM Sun: 12PM-6PM


Lakeland: 1421 Town Center Drive, Lakeland, FL 33803
(863) 619-5390 | Mon-Sat: 10AM-8PM Sun: 12PM-6PM