July 2011  
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Alert Communications Wins International Award of Excellence


Alert Communications logo Alert Communications of Ventura has been honored with the exclusive ATSI 2011 Award of Excellence for the seventh consecutive year. This award is presented annually by the Association of TeleServices International (ATSI) , the industry's trade association for providers of telecommunications and call center services, including telephone answering and message delivery.

Alert's call-center services were evaluated by a panel of independent judges over a six-month period. The judges scored the competing call centers on criteria such as courtesy, response time, accuracy and overall service to clients. To earn the ATSI Award of Excellence, companies must score at least 80 percent in all categories. Alert Communications scored 97.3 percent and placed 7th overall out of hundreds of competitors in this international competition.

"The Award of Excellence is an intense program and if a company qualifies for the award they have set the bar for quality in the call center industry," said ATSI President Michael Fultz.

Alert Communications is a nationwide bilingual call center with more than 45 years of experience. Partnering with customers of all sizes across all industries, Alert delivers flawless customer service, customized account management and opportunities for business growth. Visit www.alertcommunications.com .

CMH Project Includes Huge Recycling Effort


CMH demolitionThe project to build a new Community Memorial Hospital includes a massive recycling effort.

CMH will build the new hospital on property adjacent to the existing structure.  Recently, buildings were demolished on the site to make way for the new hospital, and the amount of materials hauled away for recycling staggers the imagination.

The hospital has achieved an extraordinary diversion during the demolition phase, as 90 percent of materials will be recycled. Much of the materials were hauled away by Harrison Industries trucks to the Gold Coast Recycling Center and to Agromin , which recycles green wastes. Recyclables from the demolition included 81.6 tons of iron, a ton of copper, 9.6 tons of P&S steel, 2.2 tons of aluminum, 3,600 tons of concrete asphalt and 30 tons of green waste.

WC Designs and Produces CAVC's Annual Report


CAVC Annual report Community Action of Ventura County , an Oxnard-based nonprofit organization that helps low-income, disadvantaged and at-risk families and individuals become self-sufficient through its programs and services, has issued its annual report.

Whisenhunt Communications graphic artist Joan Phelps designed and produced the eight-page annual report, which covers a financial overview of the nonprofit and details its long-term programs. The report also includes a message from CAVC Executive Director Socorro Lopez-Hanson.

CAVC , located at 621 Richmond Drive in Oxnard, was established in 1965 and serves about 10,000 clients a year. For more information on CAVC programs and services, call 436-4000 or 648-6088. Or visit www.ca-vc.org .
Issue: 24
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Study: Don't Bombard Customers with Marketing Phone Calls and Emails


Businesses seeking to reach out to customers and potential clients should go easy on the phone and email contacts and use more "snail mail," according to a new marketing study.

Postal mail contacts to pitch products or services seem to be preferred over phone calls and email, which can be more intrusive and annoying to customers, says a new study co-authored by Andrea Godfrey, an assistant professor of marketing at UC Riverside.

The study found that three phone calls along with three or four emails and nine or 10 postal mailings over a three-month period is the ideal mix to stir customer interest. Any more contact is a turn-off that irritates customers, according to the study entitled, "Enough is Enough.! The Fine Line in Executing Multichannel Relational Communication."

Godfrey hypothesized that mail was preferrable because people can read it if and when they want, and they are not interrupted the way a phone call can cause someone to stop what he or she is doing. Email also is less intrusive than phone calls. This is something businesses may want to consider when devising a marketing strategy. 

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Alert Communications
Community Memorial Hospital
Community Action of Ventura County
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Stan Whisenhunt
Whisenhunt Communications