February 2011  
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CMHS Opens Coastal Communities Cancer Center

CMHS Coastal Communities Cancer CenterCommunity Memorial Health System has opened the first comprehensive cancer center in Ventura. Coastal Communities Cancer Center, located across the street from Community Memorial Hospital at 2900 Loma Vista Road, houses the following medical offices:
CCCC is a cutting-edge cornerstone of Community Memorial Hospital's new 21st Century campus, which, when completed, will feature a new state-of-the-art hospital as well as the current medical office building across the street from CMH.

According to the American Cancer Society and the California Cancer Registry, more than 3,300 residents in Ventura County will be diagnosed with cancer this year. More daunting: an estimated 1,100 county residents will die from cancer in 2011.

The 23,000-square-foot building is designed to meet every need for patients as comfortably and conveniently as possible and it means patients can receive big-city expert care in Ventura, said Gary Wilde, President and CEO of Community Memorial Health System.

"We are served in this community by top-flight, Class A oncology professionals," Wilde said. "We do not have to go anywhere else to receive superlative care."

Harrison to Serve Consolidated Disposal Customers on March 1

Harrison trucksEffective March 1, customers in areas around Ventura County previously served by Consolidated Disposal Services will now be served by award-winning Harrison
for trash and recycling pick-up services. Nothing will be changed - time of pick up, items accepted and the cost will remain the same.

Harrison, a longtime Whisenhunt Communications client, pledges that the change will be seamless and that your service will be excellent.  For any questions call (805) 647-1414.

Harrison acquired the service rights from Consolidated and the Ventura County Board of Supervisors unanimously approved the transfer at its Feb. 8 meeting.

Harrison Industries was established in 1932 and is one of the oldest and largest privately owned trash collection businesses in the United States.  The company's philosophy is that people should not have to think about trash or recycling and that the collection is simple as possible to help people "do the right thing." The company motto, "Service is everything," has ensured success and longevity. Harrison knows the importance of providing the highest level of recycling and trash collection services to our customers.

Ventura's 23rd Annual St. Patrick's Day Parade is March 12

Ventura St. Patrick's Day Parade websiteYou don't have to be Irish to come out and enjoy the 23rd annual Ventura St. Patrick's Day Parade on Saturday, March 12.

Local philanthropist Ed Hogan, chairman, CEO and president of the Hogan Family Foundation, will serve as 2011 Grand Marshal for the event that begins at 10 a.m. in downtown Ventura.

Scores of floats, marching bands, dancers and animals will be on hand to entertain parade-goers lined up along East Main Street. The parade, sponsored by Ventura Elks Lodge No. 1430, begins in front of the San Buenaventura Mission and ends at North Chestnut Street.

And check out the parade's official website that Whisenhunt Communications maintains and updates: www.venturastpatricksdayparade.com. On it, you'll find more information on the parade as well as pictures from the 2009 and 2010 parades.

Can't attend the parade? Visit the website following the parade for pictures.

VCOE's Focus on Education Shows What's Right in Public Education

winter 2011 Focus coverFor the Ventura County Office of Education, it's all about what's right these days in public education.

In its recently released 16-page winter edition of Focus on Education, VCOE showed off the many ways Ventura County schools are fulfilling their mission to educate children and prepare them for life after graduation.

"The simple fact is that our schools continue to provide quality education for children at all grade levels and with diverse needs and backgrounds," Stan Mantooth, County Superintendent of Schools, said.

Besides highlighting special programs, extracurricular activities and classes at all grade levels, VCOE's staff made a special effort to showcase those schools from smaller school districts that are sometimes overshadowed by the county's larger school districts.

From the Wings at Work program at Mesa Elementary School in the Somis Union School District that teaches students about statistics, science and math, to Pleasant Valley School District's Youth Arts Academy that provides after-school music, dance and art instruction to 300 fourth-through-eighth grade students, creative solutions to trying budget times and dwindling financial resources is the message reinforced by these stories.

Focus on Education is produced three times a year by the staffs at Whisenhunt Communications and the VCOE and is distributed through the Ventura County Star. It's also available in its entirety at VCOE's website, www.vcoe.org.

New Rose Society Brochure Blooms with Color 

Temecula Valley Rose Society brochure
When Whisenhunt Communications graphic artist Cindy Daly and writer Amy Bentley crafted their first brochure a few years back for the Temecula Valley Rose Society, the two-color (pink and green) brochure was a nice new addition for the organization, which hadn't had a brochure.

This month, however, Cindy and Amy, working with Rose Society members Rebecca Weersing and Bonnie Bell, remade and updated this important marketing material to add full color and a legend of what visitors will see at the society's beautiful garden, the Rose Haven Heritage Garden. The updated brochure in full color, complete with photos of the garden and a listing of the Rose Society's annual events, pops and grabs the reader.

A well-written, attractive, color brochure is a key marketing material for businesses, non-profits, schools and others. It's always a good idea to update brochures as well, as over time things change at every business or organization.

Photographer Volunteers Her Talents to the Humane Society

Ruth MillerWhen Ojai photographer Ruth Miller, a self-proclaimed "animal nut," signed up to volunteer at the Humane Society of Ventura County shelter last fall, she figured she probably would be spending most of her time exercising dogs and cleaning their kennels.

But while talking it over with longtime friend Sherry Brockus, HSVC's executive director, Miller broached a unique possibility. "Need a photographer?" she asked.

Brockus didn't need to give it a second thought. "Of course," she answered, knowing that pictures of animals up for adoption on the nonprofit's website - taken on a webcam by shelter staff members - were adequate but hardly professional. Brockus put Miller to work right away.

Log on to www.humanesocietyvc.org and look at the shelter's furry friends now.

"What a difference!" Brockus said, adding that the studio quality of the photographs have led directly to a number of pet adoptions.

The website photos were such a success, Miller started crafting all-occasion greeting cards featuring shelter animals in playful garb. There's Wilson, an English bulldog dressed in biker clothing and Lacy, a basset hound mix wearing a bonnet. Lulu, a Chihuahua, poses comfortably in a woman's boot. In all, there are 18 cards that are on sale at the shelter for $2.50 each or $20 for a box of eight. All proceeds from sales go to the HSVC.

While Miller focuses mostly on taking pet photos for HSVC, she also volunteers several hours a month socializing the shelter's most timid pets as well as other chores.

HSVC is always looking for volunteers like Miller. Applications are available at the HSVC shelter, located at 402 Bryant St. in Ojai, or online at www.humanesocietyvc.org. Click the "Get Involved" icon for the application. For more information, call Volunteer Coordinator Kate Nelson at 666-5031 or 646-6505.
Issue: 19
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Smartphones are Smart for Business

iphone 4If you haven't yet traded in your old cell phone for a so-called smartphone, maybe it's time to reconsider.

Now would be an opportune time to make the switch, as beginning Feb. 10, one of the most popular smartphones on the market - the Apple iPhone - became available from both AT&T and Verizon Wireless in the United States. Previously, only AT&T carried the iPhone.

Whether you go with an iPhone or something else, having the ability to check and send e-mail, surf the latest headlines on the Internet and stay in touch with clients no matter where you go is a big advantage. Many smartphones also have the ability to let you open Word documents or PDF files sent as e-mail attachments right on the phone. And don't forget about the thousands of apps (applications) you can download, including many apps that can help you stay organized or boost business efficiency.

No matter which device you chose - iPhone to Android to BlackBerry - show your clients that you're up-to-date on the latest technology and you can respond to their needs immediately through that handy mobile device.
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Client News In This Issue
Community Memorial Health System
Harrison Industries
Ventura St. Patrick's Day Parade
Ventura County Office of Education (VCOE)
Temecula Valley Rose Society
Humane Society of Ventura County
Check Out WC's
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Visit  Whisenhunt Communications'
Web site, www.whizcomm.biz.

Read about the company and its team of media and graphics experts.
Founded in 1990, Whisenhunt Communications specializes in helping businesses, school districts, governmental agencies and nonprofit organizations reach targeted audiences.

The firm's many diverse clients make enormous contributions to the community and the public relations firm has been instrumental in helping them accomplish their goals.

All Whisenhunt associates have extensive experience with print and digital media.
Stan Whisenhunt
Whisenhunt Communications