June 2010
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Elite Theatre Company Launches Arts 4 You Summer Program

Arts For You Summer ProgramThe Elite Theatre Company, in partnership with Big Brothers, Big Sisters of Ventura County, proudly announces the launch of the Arts 4 You Summer Program. This program has been made possible by the Ventura County Community Foundation's ArtsLIVE in Ventura County as part of the Irvine Foundation's Communities Advancing the Arts Initiative, and aims to bring education into the theater.

Various aspects of performing arts will be taught this summer, in July through August 2010. Well-known and respected local instructors will offer workshops from Youth Acting, Costume Making, Stage Makeup, Organic Acting and Advanced Acting to Playwriting I and II. The cost for each workshop is $40 and includes all fees and materials. The registration deadline is July 1, 2010. Pre-registration is required and there is no onsite registration.

The logo, flier and other marketing materials for the program were developed by Whisenhunt Communications graphic artist Cindy Daly.  

For more information on the Arts 4 You Summer Program call 805-256-4000 or visit www.elitetheatre.org.
Meet Some of Ventura County's Outstanding Grads

Focus summer 2010On June 9, the Ventura County Office of Education released its Focus on Education: Graduation issue. This 12-page newsletter was distributed in the Ventura County Star and is a three-times yearly publication developed by VCOE. Each June, VCOE commissions Whisenhunt Communications to write, edit, photograph and design the content with Focus.

The most anticipated issue each year is this June issue, which traditionally features about a dozen public high school graduates throughout the county who reflect a diverse set of talents, life experiences and career goals. From those entering military academies and four-year universities to the students who work their way through the Migrant Education program, Special Education programs and other non-traditional forms of schooling, these students reflect what is best about Ventura County schools, its educators and students.

This year's students came from schools throughout the county including: Conejo Valley High School in Thousand Oaks, The High School at Moorpark College, Fillmore High School, Nordhoff  High School in Ojai, Oak Park High School, Oxnard High School, Rio Mesa High School in Oxnard, Santa Paula High School, Simi Valley High School, Triton Academy in Camarillo and Ventura High School.

A PDF copy of Focus on Education can be found at www.vcoe.org.
Lake Casitas Recreation is Open for Family Fun

Lake Casitas Map and BrochureLake Casitas is one of the most popular recreation areas in Southern California for fishing and water play at the Casitas Water Adventure. The lake offers boating, camping and picnicking, and hosts special events throughout the year. The sparkling lake serves as drinking water for more than 50,000 people (sorry no swimming) and covers 2,700 acres surrounded by tree-studded rolling hills. For more information and online requests, visit www.lakecasitas.info, or call 805-649-1122.

Casitas Water Adventure is open every day throughout the summer. For reservations, call 805-649-1122.

Brochures for both Lake Casitas Recreation Area Campgrounds and Casitas Water Adventure were developed by Whisenhunt Communications graphic artist Joan Phelps.
CAVC Opens its Green Center in Oxnard on June 2

CAVC Green Center CollageCommunity Action of Ventura County held its grand opening for its new Green Center on June 2.

The Green Center, located at 3401 W. Fifth Street, Suite 100, in Oxnard, is a hub for education, training and information relating to "green" technologies in Ventura County. It will provide local vendors with space to showcase their green products and services, including solar panels, water-saving plumbing supplies, energy-saving construction materials and soil amendments for the garden made from recycled yard waste.

With new employment opportunities opening up in the growing green economy, from weatherizing homes and businesses to installing and wiring solar panels, the Green Center will also serve as a learning site for local contractors to upgrade their job skills. Experts in various green fields will be available demonstrate new technologies and services to new workers looking to build a new career.

The Green Center is open Monday through Friday, from 10 a.m. to 5 p.m.

Whisenhunt Communications helped publicize the grand opening that was attended by the Ventura County Star and received coverage from KVTA radio. In addition, WC graphic artist Cindy Daly and writer John Cressy crafted the Green Center's informational brochures as well as Community Action of Ventura County's general brochure and CAVC's Legal Department's brochure.
StarLite Balloon Flight Gets a Lift

Starlite Balloon Flights Peggy Watson-Meinke, a hot air balloon pilot since 1986, is having Whisenhunt Communications assist her with her marketing efforts for StarLite Balloon Flight.

Peggy received her pilot's licence while living in Germany and has over 340 hours flying balloons. Joan Phelps of Whisenhunt Communications is working with Peggy to develop business cards and a Web site.

Hot air balloon rides with Peggy range from $150 to $185 per person. Contact her if interested in booking a flight at (805) 208-0672 or (805) 479-0591.
Community Roots Garden Offers Container Gardening Workshops

community roots garden flyerIf you want to grow your own fruits and vegetables but don't have a yard or the space, Community Roots Garden can help. Community Roots Garden, in association with Community Action of Ventura County, is presenting container gardening workshops at various locations throughout Oxnard.

Fruits and vegetables in containers can grow anywhere there is sunlight: on a patio, a balcony, a doorstep or a window sill. Community Roots Garden will supply all the container gardening materials free for the first 20 people at each workshop, and participants will take home a young plant in their own container at the end.

Community Roots Garden is located at 2300 W. Gonzales Road in Oxnard. Call (805) 616-2326 for workshop dates and times or visit www.communityrootsgarden.org.
WC Designs Brochure for Humane Society of Ventura County

humane society brochureWhisenhunt Communications graphic artist Joan Phelps has crafted an informational brochure for the Humane Society of Ventura County.

The brochure highlights services that the HSVC offers. In addition to overseeing pet adoptions, the no-kill nonprofit organization offers low-cost spay and neuter services and free humane education programs. HSVC's staff also is often called to rescue animals that have been found, injured or abused.

The Humane Society of Ventura County, located at 402 Bryant St. in Ojai, does not receive federal, state or local tax dollars to operate and relies solely on private donations. Donations may be sent to the HSVC shelter at P.O. Box 297, Ojai, 93024. For more information, call (805) 656-5031, or visit www.humanesocietyvc.org.
Issue: 11
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  The Press Release

Press releases, also sometimes called "news releases," are a staple in marketing and they remain an effective way of getting your news out. Make no mistake about it - newspapers and other local print media are not the only venues for a good press release.
A well-written press release is useful in many ways. Your business or non-profit can, of course, send it to the local and regional newspapers and trade magazines. A press release also can be sent to a television station, radio station, blog or news Web site, as well as to other businesses you work with, local elected officials, your friends, co-workers, City Hall officials and your Facebook page.  Also most Chambers of Commerce have newsletters and will run press releases from their members.
Make sure your press release offers new information that is placed prominently in the headline and first paragraph. Editors and bloggers look for stories that tell people something they don't already know, so make sure your news release isn't rehashing old news.
Also, if you can peg the timing and subject of your press release to a current event or trend already in the news, that may help get an editor's attention. It's also helpful to include electronic images of the person, event or place you are writing about. For TV coverage, video clips are a must.
You could try writing and distributing your press releases, or you may prefer to have the professional writers at Whisenhunt Communications create and distribute them for you.
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Client News In This Issue
Arts 4 You Summer Program
Ventura County Office of Education
Lake Casitas Recreation
Community Action of Ventura County (CAVC)
StarLite Balloon Flight
CAVC's Community Roots Garden
Humane Society of Ventura County
Check Out WC's
Web Site

Don't forget to visit Whisenhunt Communications'
Web site, www.whizcomm.biz.

Read about the company and its team of media and graphics experts.
Founded in 1990, Whisenhunt Communications specializes in helping businesses, school districts, governmental agencies and nonprofit organizations reach targeted audiences.

The firm's many diverse clients make enormous contributions to the community and the public relations firm has been instrumental in helping them accomplish their goals.

All Whisenhunt associates have extensive experience with print and digital media.
Stan Whisenhunt
Whisenhunt Communications