January 2010
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Starting Our Third Decade
Stan WhisenhuntHow time flies. January marks the start of the third decade for Whisenhunt Communications.  It doesn't seem that long ago that I was managing the Ventura County Star at its old Ventura location. 

Fortunately, I remain affiliated with this great local newspaper by writing a weekly boating column for the sports section. And, of course, we provide press releases and ad placements with the Star on a regular basis.

Here's hoping our clients and other business friends have a happy and successful New Year.

Stan Whisenhunt
Newspaper Articles Publicize Lincoln Exhibit

Temecula Reads Lincoln logoSending a press release to the local news media has long been an effective marketing tool to get the word out about your upcoming event.

About 50,000 combined readers of the Californian and the Riverside Press Enterprise, two daily newspapers serving Southwest Riverside County and the city of Temecula, learned about an exciting museum exhibit at their local library thanks to well-written stories and photos of the exhibit that were published in both newspapers about a week apart.

Here are the links to the articles:
The Californian: http://tinyurl.com/y8z3jsd
Riverside Press Enterprise: http://tinyurl.com/y8qd4sa

Whisenhunt Communications had issued a comprehensive press release to area print and electronic media, as well as to a local radio station, education officials and others, about the exhibit three weeks before its opening.

"Abraham Lincoln:  Self-Made in America" is a traveling exhibit featuring unique reproduction artifacts from the Abraham Lincoln Presidential Library and Museum in Springfield, Ill. The exhibit opened at Grace Mellman Library in Temecula on Dec. 31.

The Friends of the Temecula Libraries brought the exhibit to town as part of the Temecula Reads! Lincoln year-long literacy and education program which celebrated Abraham Lincoln during the 200th anniversary year of his birth.

Mel Sheeler Keeps on Giving

Mel SheelerMel Sheeler's four decades of volunteering for a range of local service organizations and charities is showing no sign of ending or slowing down in 2010.

Sheeler, president and owner of Sheeler Moving and Storage in Ventura, has a long history of helping organizations such as the Boys & Girls Clubs, the Police Activities League, the Ventura Chamber of Commerce, and scores of others-- far too many to list here.

The 2002 Ventura Chamber "Citizen of the Year" also has been on the board of the Community Memorial Healthcare Foundation for 10 years and was recently appointed board Treasurer. As if that wasn't enough on top of running his successful moving, storage and records management business, Sheeler was recently named as the regional chair of the American Cancer Society Community Council Board.

Whisenhunt Communications congratulates Sheeler on his new opportunities for 2010 and salutes his many efforts to help others in his community.
Humane Society Receives Donations for Abused Puppy's Surgery

Humane Society puppyThe Humane Society of Ventura County required help in getting the word out that it needed $3,000 to help cover the surgical and care costs for a Boxer puppy whose front leg and elbow recently were broken in several places as a result of alleged animal cruelty.
The five-month old puppy who the HSVC has named Emily was allegedly beaten by a Ventura man who was angry at his sister and took out his anger out on the dog, according to Sherry Brockus, executive director of the local nonprofit organization.
Whisenhunt Communications issued a press release to the local media, and Emily's plight was told in the Ventura County Star and Ojai Valley News, among local print media. KCBS Channel 2 in Los Angeles and KEYT Channel 3 in Santa Barbara also ran stories. Donations came pouring in, and the Humane Society reached its goal. Emily is recovering and will soon be available for adoption.
Stan Mantooth Runs for Election  

Stan MantoothVentura County Superintendent of Schools Stan Mantooth has announced his candidacy to retain his position as the head of the Ventura County Office of Education. The primary election will be held June 8 and thus far, Mantooth is the only declared candidate.

Mantooth was appointed to his seat in June 2008, when then longtime superintendent, Dr. Chuck Weis accepted a job in Northern California. Mantooth's current term will end Nov. 2010.

"For my entire life I've been dedicated to making a contribution. I can think of no better contribution to make than through the children of Ventura County and to their future," he said.

Since 1996, Mantooth served as Associate Superintendent of Administrative Services, directing the VCOE's business and support operations. Before that, he served as Assistant Superintendent of Business Services for the Oak Park Unified School District for seven years. Altogether, Mantooth has more than 34 years' experience in public education.

"My vision for education in Ventura County focuses strongly on making certain our schools have both the resources and educational pathways for every student to succeed," he said. "Our schools and students need access to up-to-date instructional materials, technology and career technical training that reflect real world experience. Preparing students to be both learners and earners must be a priority."

For more information, go to www.stanmantooth.com.
Pediatrician Dr. Carey Chronis Makes the Local News

Dr. Carey ChronisVentura pediatrician Dr. Carey Chronis has been in the public eye of late when he was interviewed on KKZZ radio in January and featured in the Ventura County Star in December about his recently released Dr. Carey's™ Baby Care kit. (go to: http://tinyurl.com/ygdt7kw)
Dr. Chronis developed his kit, which includes several baby care products and a copy of his photo-illustrated book, Dr. Carey's Baby Care: A Doctor's Original Baby Care Guide for that Important First Year, in the hopes of providing new parents with solid information about their baby's development and minor health issues. All of the kit's components are packaged in a beautiful gift box, ready to present to a new mom and dad.
Dr. Chronis' hope is that parents can obtain crucial information about their babies even when doctors are not in the office. Oftentimes, he said, a baby's developmental milestones become a small blip in their overall life stage, and presenting the information to parents in a clear and informative way eases concerns and supplements a doctor's care.
"The kit covers everything parents have asked me about in the first year," Dr. Chronis told the Ventura County Star. "There are no pictures of anything out there. Parents ask me the same questions time and time again. They need picture-intensive answers for those types of fleeting issues that resolve themselves before they get to the doctor's office."
Dr. Carey's™ Baby Care kit is available through www.doctorcarey.org.
Issue: 5
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 WC Associates Complete Web Marketing Class

Joan Phelps and Cindy DalyCindy Daly (right) and Joan Phelps, graphic artists with Whisenhunt Communications, recently completed a six-week Web marketing applications class at U.C. Santa Barbara.

The course addressed the most current principles and practices of Internet marketing.

"We learned a ton of things that we can use for our clients' benefit," said Cindy, who has been with Whisenhunt Communications for 12 years. She specializes in graphic design, Web design and ad placements.

Joan, who has been with Whisenhunt Communications for nine years, also specializes in graphic design, as well as Web design, photography and ad placements.

Course topics included: Building an Internet marketing plan; establishing workable budgets and timelines; developing an active, purposeful Web site; increasing site traffic and expanding site interactions; and conducting an analysis of site and cost effectiveness. 
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Client News In This Issue
The Friends of the Temecula Libraries
Sheeler Moving and Storage
The Humane Society of Ventura County
Ventura County Superintendent of Schools Stan Mantooth
Dr. Carey Chronis
Check Out WC's
Web Site

Don't forget to visit Whisenhunt Communications'
Web site, www.whizcomm.biz.

Read about the company and its team of media and graphics experts.
Founded in 1990, Whisenhunt Communications specializes in helping businesses, school districts, governmental agencies and nonprofit organizations reach targeted audiences.

The firm's many diverse clients make enormous contributions to the community and the public relations firm has been instrumental in helping them accomplish
their goals.

All Whisenhunt associates have extensive experience with print and digital media.
Stan Whisenhunt
Whisenhunt Communications