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                                                                                                                                            April 22, 2010

The Inside Scoop on the People & Places that Shape Atlanta Real Estate
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FIB Opportunity
Bruce Logue
Hodges' Bruce Logue kicks back in his office after signing an office deal with the government.

Fulton County's lease for 30,000 square feet of office space at 5440 Fulton Industrial Boulevard tells part of the story. It's just one piece in the county's effort to completely revitalize an entire corridor that's integral to metro Atlanta's economy, an effort that may include a state Opportunity Zone and tax credits of up to $3,500 per employee for new-job creation.

Fulton County holds an option for the entire 140,145-square-foot building, which is owned by LIT/Hodges Industrial Trust and leased by Hodges Management and Leasing Co.'s Bruce Logue. At the property, Fulton County will house a police administrative HQ, fire and rescue administrative HQ, two county commissioners'  offices, permitting and code enforcement, public works and a district attorney's community prosecutor office.

"Once it gets in place, it's a huge shot in the arm for Fulton Industrial," Logue said of the overall effort.

The county has already increased police presence and code enforcement efforts in the corridor and taken over maintenance of the area's right of way. The 4,500-acre corridor was designated an Urban Redevelopment Area in 2006, and now the county has applied for Opportunity Zone designation with the Georgia Department of Community Affairs,  a move that will qualify local businesses for the $3,500 new-job tax credit. The county also is considering Free Trade Zone designation for FIB and incentives to encourage redevelopment of obsolete properties to meet the needs of green industry, said Deputy County Manager Rob Hernandez. "We're not trying to turn FIB into Buckhead. We're trying to capitalize on its strengths as a warehousing and commercial district," Hernandez said. "We've shown the business community that we're willing to take a leadership role and that we've committed our resources. It's a very important business corridor, and we want it to flourish today and in the future."
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Centennial Holding Co.:
Right Place, Right Time
Centennial Holding Co.
Centennial Holding's Dror Goldberg (left) and Andy Trotter (right) before a friendly challenge to an office golf tournament.

It's great to be the only game in town, and that's practically where Centennial Holding Co. found itself last year.

The multifamily investor raised an $80 million fund in 2008 and went to work placing it in 2009 when most everyone else was on the sidelines. So far, Centennial has invested 60 percent of the fund, including Wednesday's acquisition of Century Carrington Park, a 266-unit property in Morrisville, N.C.

"We were buying last year when few, if any, were doing so," said Andy Trotter, Centennial Chief Investment Officer. "We've been actively taking advantage of a market that was ripe for the picking from a capital markets perspective."

Now things are a little different, but that creates opportunities, too. Where Centennial was one of a handful of active investors last year, the company bid on a multifamily property last Friday that received 40 offers. That kind of demand may lead to dispositions of properties in other Centennial funds, Trotter said.

Trotter's part of a team that includes CFO Dror Goldberg, CEO Porter Payne and Chairman Billy Payne - yes, THAT Billy Payne of Olympics and Augusta National fame. To say Centennial is a little golf crazy, not to mention highly competitive, especially when it comes to company bowling outings, is bit of an understatement.

The company is also well positioned to capitalize on a renter base of 20- to 35-year-olds that may be a little gun shy of home or condo ownership right now.

"That's a huge sea change from where we were five years ago," Trotter said.
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Terry Gets the Tour
Terry RE Alumni EventFrom left to right:  Jeff Sherman of Lane Co., Jill Walton of Terry College of Business, Sabrina Altenbach of Ben Carter Properties, Katherine Molyson of Cousins Properties and Josh Champion of Prudential Mortgage Capital Company.

Even a die hard Georgia Tech fan can show a little love for UGA's Terry College of Business, as Cousins Properties' Katherine Molyson, our Tech grad in question, helps show off her company's Terminus development to members of Terry's real estate alumni group.  The Rooster joined the lively group for a tour of the T200 condos and the after party at neighboring Cantina last Thursday. Cousins and Seyfarth Shaw sponsored the evening's festivities.
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Luncheon of a Lifetime
NAIOP Lifetime Achievement Luncheon
From left to right: Jimmy Fluker of Taylor & Mathis, Ed Milton of CB Richard Ellis, John Murphy of Cousins Properties, John Heagy of Hines Interests, David Lanier of CB Richard Ellis, Connie Engel of Childress Klein, Clark Gore of Jones Lang LaSalle, Bruce Logue of Hodges Management and Leasing, Larry Kelly of Pope & Land Enterprises and Brian Hogg of Portman Management Company.

The Rooster got an insider invitation to NAIOP's Lifetime Achievement Luncheon in honor of the 2010 award winner, Connie Engel of Childress Klein, yesterday afternoon.  In the sunny Park Room of the Piedmont Driving Club, 10 of the last 15 award winners gathered to celebrate the newest addition to their roster.  Congrats to Connie Engel from Team Rooster!
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Spring (Social) is in the Air
YLG Emory Spring Social
Amanda Rhein of Atlanta Development Authority (left) and Judy Price of Coldwell Banker NRT Development Advisors (right).

The Rooster stopped in Hudson's Grille in Midtown last night to check out ULI's Young Leaders Group Spring Social with Emory Goizueta School of Business.  About 60  mingling students and professionals filled the private room upstairs for the annual event.
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The Real Estate Rooster is an online newsletter directed at the real estate industry in Metropolitan Atlanta. You have received this newsletter through your affiliation with the real estate industry. If you have received this newsletter in error or would like to unsubscribe, please follow the link below. The content of this newsletter is independently developed by Rooster Media, LLC and is not directed by the advertisers whose names and ads appear herein. All of the content in this newsletter is the sole and exclusive property of Rooster Media, LLC. © 2009.