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It's Friday September 23, 2011

 

 

THIS WEEKS LINKS

 

From Artsy Shark, 10 Ways to Plan a Successful Trunk Show & Boost Your Sales  

 

From Art Business Institute, The Pitfalls of Not Pricing Art and Craft Work Properly  

   

From AmEx Open Forum, The 5 Worst Things You Can Do When Conducting an Interview

 

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 ACW 2011  

 

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 Looking for something in a past newsletter? You can find an archive of our newsletter here.

 

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CRAFT Facebook Page
  

 


CRAFT
Facebook Group
  

ACW Twitter

 

 

 

 


CreditCardSwipeTeleconference

 

Tuesday, September 27 
10:30 PM EST
Bank of America Merchant Services 
 
An hour with our new Bank of America contact, Edie Ransom, who will answer all of your questions about the CRAFT/BofA credit card program. Learn how this program can help you save thousands of dollars! 

 

If you are interested, contact Karen Hohler at kshohler@gmail.com so she can send you the rate charts that will be used during the call along with the toll free teleconference number.  

Niche Awards 2012
Deadline Approaching

Application Due: Sept. 30

 

Sponsored by NICHE magazine, this annual competition seeks to recognize the achievements of North American craft artists of all mediums. Finalists will receive a listing in the winter issue of NICHE, in the Buyers Guide to the Buyers Market of American Craft and on www.NICHEAwards.com.  They will also be invited to display their work in a special exhibit at the Buyers Market.  Winners receive a trophy and will be featured in the spring issue of NICHE.

 

Click here for more information.  

 

Get to Know Your Board
Each week we will be spotlighting one CRAFT Board Member.

Randi ChervitzRandi Chervitz

CRAFT Board Member and Treasurer
Uncommon Threads Jewelry

Randi Chervitz has been making jewelry since 1987. She began exploring forms in metal at Parsons School of Design, New York City, as part of her studies there. From Parsons, Chervitz transferred to Southern Illinois University at Carbondale, the "Harvard" of metalsmithing, to study with internationally-known jeweler, Richard Mawdsley.

Since graduating in 1991 with a Cum Laude double major in Metal and Fiber, Chervitz has been hard at work keeping her artwork at the center of her life. In 1991, she began selling her work, jewelry pieces that explore fiber techniques in metal. Her influences include couture fashion, its history, expressiveness, and relationship to everyday life. Also important are the transformation of the role of women in the past fifty years, and the emergence of the self as one grows through life.

While building a following on the retail art fair circuit, Chervitz continued her personal and professional development by working in leadership roles in national and local retail stores. These experiences taught her to respect the consumer, as well as created an understanding of how high-end, one-of-a-kind objects influence the mass market. Developing this knowledge has given her a unique perspective and understanding of how various market segments influence each other, and the impact that can have on artists choosing to make their livings through their art.

 

Chervitz feels privileged to make her own living through her art-making, and is constantly exploring new ways to create texture through metal. Her crocheted surfaces are her trademark, and hammered and soldered linear techniques reveal new directions.

 

Chervitz lives in Saint Louis, MO with her family.


CRAFT is a national organization of artists, retailers & show sponsors working to support American craft, save money, educate & network.