1. You will help both regular customers and some "newbies" notice and appreciate what you make and/or sell.
2. You will have the camaraderie of your peers. Have you seen all the folks signing up? Go to
www.AmericanCraftWeek.com. Add your voice to the message.
3. You have an easy "marketing hook" for two weeks, just as the all-important fourth quarter in retail kicks off.
4. You can be an Alice Waters. Just as she preached the virtues of locally grown food, you'll be teaching the value of made-in-America craft.
5. You can have some fun! American Craft Week is a celebration of everything we love. And everyone loves a celebration.
What You Can Do
Sign up to be a participant. Email
info@randomactsart.com; give us your business name, address, and web-site, along with a contact name and e-mail. Within a few weeks we'll be back in touch with lots of ideas and materials.
Already signed up? Then help us spread the word. Tell an artist or a gallery about American Craft Week and the web-site. Thanks!