Dichos y Dichos
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Welcome
Greetings!

In the coming weeks, many of you will be having someone from your immediate family or a close personal friend graduating from a high school or university, eagerly looking forward to the challenges of a continued education or, for some, entering the "working world."  Whatever their next step might be, no doubt you are thinking about what to give them as a present for their accomplishment.  What might be a different (but certainly unique) gift would be to give these graduates a book of Dichos as a present, with the hope that the many words of wisdom contained within the pages of this book will not only provide some humor, but also some direction on their future decisions.  Not only will they possess for life a book (or books) that contains words of wisdom through the hundreds of dichos contained therein, but hopefully they will also share this part of our culture to their family, friends, business associates, and, of course, their children.  There are dichos for just about every situation or occasion, so to have a book that can humorously address these different topics might just the thing to begin their library on Hispanic culture!  Our culture is a very rich culture and it behooves all of us to make sure that this part of our culture is not forgotten.  

 

Gracias, 

John A. Flores, MBA - Author

Weekly "Dicho con Café" 
 
"Como taparle el ojo al macho"

The author's translation is that
"Like covering the eye of a mule" 

This dicho is used when someone encounters a situation where someone is trying to deceive or hide something from someone.  A simple example would be of a student coming to class without homework and thinking that their excuse will be "bought" by the teacher, who has heard the same excuse from other students many, many times.  Another example is a parent giving excuses for not helping their child, such as failing to attend a parent meeting, or failing to take time to assist them with homework because they say they don't have the time; yet, the teacher knows that this is not to be the case because of experience with other parents with the same excuses.  You may cover one eye, but you forget to cover the other one - thus, whatever the person was trying to hide or deceive was not successful.  This dicho is often used to refer to someone trying to take advantage of someone else, thinking that they will get away it; however, the potential victim is fully aware of the situation.  
Participate With Us
 
If you have a favorite dicho or dichos that you want to share with the author, send him a note at dichosydichos@yahoo.com and see if he already has it among the 6,000 plus dichos he has collected from his travels around the world.  If he doesn't, he'll make sure to include it in his upcoming "El Libro de Dichos" which will contain all the dichos he has collected over his lifetime 
To Invite Others:

Click the "Forward to a Friend" link to invite your friends and family to join us in our weekly "Dicho con Café!"  

 


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More About John A. Flores


Mr. Flores graduated from Madera High School in the city of Madera, California, a small agricultural community in the middle of the San Joaquin Valley.  He attended Fresno City College, where he received his associate in arts degree in marketing, and associate in science degree in business.  He then attended California State University, Fresno (commonly known as Fresno State), where he received a bachelor's in science degree and master's degree in business administration, specializing in marketing and management.  He also attended San Joaquin College of Law for one year.  Post-graduation, he served as a professor at Fresno City College and Fresno State, teaching marketing and management.  He also was the first professor at Fresno State to teach a class on entrepreneurship, which is now a department in itself at the university.  He served as a visiting professor in Warsaw, Poland, and Minsk, Belarus, where he taught entrepreneurship classes at their state universities.  His education has allowed him to be an entrepreneur, and, as a result, has been able to own numerous businesses during his life, and to this day continues operating several businesses.  He attributes his education to have a major role in his life and the many things he has accomplished to date.

 

When he's not writing books, Mr. Flores makes presentations to local, regional and national groups, using dichos to motivate his audiences. You can contact him for speaking engagements at (559) 456-0128 or at his personal email at jaflores1246@comcast.net

I hope that in the coming weeks and months you continue to enjoy this very rich part of our culture which not only has humor, but also provides sound advice as it has to many generation before you.
 
Gracias,
John A. Flores, MBA 
Dichos Y Dichos / Si Company
Featured Books
 
Volume 1


Volume 2


Volume 3


Each book contains over 400 dichos and 32 humorous graphics, which give life to the dichos! 
 
 
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