MEXICO LAUNCHES $92 MILLION 'VIVE MEXICO' CAMPAIGN
Mexican President Felipe Calderon announced a $92 million national campaign, called "Vive Mexico," to reignite tourism following the recent H1N1 public health scare that brought the industry to a grinding halt there.
As part of the campaign, Mexico's tourism minister, Rodolfo Elizondo, announced the launch of the website www.ofertasvivemexico.com, which includes offers on travel packages to destinations throughout the country.
"The Vive Mexico campaign will include unique prices and attractive offers that will motivate the domestic market to travel," Elizondo said. "This segment represents 85% of the country's tourism-generated income." |
MIE AT MEETING PLACE MEXICO 2009 IN PUERTO VALLARTA
MIE's president, Adam Lawhorne, attended this year's Meeting Place Mexico (MPM) that took place in Puerto Vallarta. This event and the destinantion have a special meaning for Mr. Lawhorne, "MPM was another succesful tradeshow for the MIE office in Puerto Vallarta. This destination has a very special meaning for Meeting Incentive Experts and for me personally because the first program I ever hosted was in Puerto Vallarta Mexico 15 years ago". MPM received 90 buyers this year.
Puerto Vallarta is a warm, friendly and exciting destination, full of tastes and colors, suitable for conventions and incentives. Buyers were able to discover its beauty and the site's attractions and once again, the meeting and incentives market was able to showcase and promote the beautiful venues along with all the benefits of having a program in beautiful Mexico. MPM allowed its buyers and attendees to do some networking, visit important sites in Puerto Vallarta, and learn different ways to conduct business at the seminars offered.
Mexico has the most adequate venues and facilities as sites for incentive travel and corporate conventions, it has grown in buildings and specialized services throughout the country. |
FOUR REASONS TO HIRE A DMC
They have:
1. Destination savvy, expertise and experience.
2. The local contacts needed to gain entry to exclusive locals and experiences.
3. The know -how to creaty dynamic, innovative programs.
4. A talent for meeting your goals and staying within budget. |
AMERICAN AIRLINES NEW BOEING 737-800s
American Airlines recently acquired two new Boeing 737-800 aircraft that will enter service in April 2009. The new aircraft are the first of 76 737-800s that will arrive through the first quarter of 2011. The new 737s are an important investment that will benefit valued customers and the communities the airline serves while offering cost, environmental and operational benefits. The new deliveries are just the latest example of American's investment in products and services to improve the complete customer travel experience. The new 737s, which will carry up to 160 passengers, arrive with several upgrades and enhancements; enhaced seatings, more storage, improved in flight-entertainment, more power, WiFi. Some of the operational benefits are lower fuel burn, quieter ride, fewer emissions, and reduced maintenance. | |
Creating a memorable meeting or incentive program takes more than planning, knowledge, and attention to detail...
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