August  2012
Volume 3, Issue 8
Contents

ART FAIR 2012 LAKE FOREST, IL
TGT MATCHA BONBONS
THE GREEN TEAIST BEVERLY HILLS MEDIA DAY
SELECT LOOSE LEAF GREEN TEAS IN NEW PACKAGING
TGT'S "A GREEN TEA NOTEBOOK" IN TEA TIME MAGAZINE

QUICK LINKS
 
 

Just in time for summer!  TGT Blend Iced Green Tea. 

Greetings! 
 
 

 

Welcome to this issue of our newsletter.

 

              Lake Forest, Illinois                                                                              Beverly Hills, California

 

 

 

 

2012 ART FAIR ON THE SQUARE,  

LAKE FOREST, IL    

 

For the past four years, The Green Teaist® is pleased to have been an official sponsor of the Annual Lake Forest Art Fair. This year's fair is particularly exciting for The Green Teaist® as it provides an important venue to introduce the new TGT® Matcha Bonbons at our Salons and to our retail customers as they have already been favorably received by our wholesale customers.

 

     

 


 

 

  

  

   Iced Hojicha                                       Iced Genmaicha

                Iced TGT Blend                 

        

The Green Teaist will be serving our refreshing Iced Green Teas!   

 

 

 

TGT MATCHA BONBONS

 

 

 

 

 

 

 

 

This is the display at The Green Teaist® Lake Forest Salon of TGT®

Matcha Bonbons as they go on sale at this year's Lake Forest Art Fair.

 


 

 

 

 

 

 

THE GREEN TEAIST BEVERLY HILLS MEDIA DAY  

 

      

    

On Friday afternoon, August 17, The Green Teaist Beverly Hills hosted a Media Day at which NTV and UTV, two principal television stations, servicing Japan and Southern California, together with the Rafu Shimpo and other newspaper and magazine editors visited The Green Teaist to sample the finest green teas of Japan and Toraya Yokan. Executive Chef Katsuo Sugiura of the Beverly Hilton assisted Anna Diaz, General Manager, and Angela Carter of TGT Beverly Hills. The event was organized through the kind cooperation of Tammie Kanda of J-Media and attended by other prominent members of the Japanese business and cultural communities in Los Angeles.

 

To review a Japanese language article on the event, please go to The Green Teaist on Rafu Shimpo.

To review another Japanese language article on the event, please go to Bridge USA.  

 

To review the UTB television reportage on the event, please go to http://utbhollywood.com/en/news/monicli/story/2012/9/9.1/index.php    

 

 

PLEASE NOTE ANNA'S COMMENTS CONCERNING THIS EVENT:

 

"The Green Teaist (TGT), Beverly Hills, was interviewed by various Los Angeles Japanese Media Groups on August 17, 2012: The Rafu Shimpo Newspaper, Light House Magazine, LaLaLa Magazine, Bridge Magazine, UTB and NTV television stations. The media was interested in TGT's collaboration with Toraya. There was also interest in knowing what makes The Green Teaist's green teas the freshest, finest and most authentic available in the United States."

 

 

 

 

 

 

SELECT LOOSE LEAF GREEN TEAS   

IN NEW PACKAGING   

 

 

 

 

       

 

 

Beginning this fall, The Green Teaist will make available, in limited quantities, five new pure, loose leaf green teas of Japan in vacuum packs which will, for the first time in the packaging of leaf teas, incorporate a "degassing valve," permitting excess air to be squeezed out of the package after opening. This will ensure that the teas remain fresh for a longer time.

The leaf teas will complement the TGT® Tea Sachets as many customers have requested the convenience of prepackaged loose leaf green teas which are not readily available in most top line grocers and tea shops. The following premium green teas of Kyoto and Shizuoka will soon be available at The Green Teaist® Salons in Lake Forest and Beverly Hills, online and selected fine retailers.

 

FROM KYOTO (Ujicha):

 

SENCHA (Yufune) 150 grams (5.29 ounces) - A premium green tea with a bright fragrance and crispness, fresh herbal-like notes and clean aftertaste ... enjoyable throughout the day.

 

KUKICHA (Karigane) 150 grams (5.20 ounces) - Gyokuro tea leaves (the most elegant shade-grown tea of Japan with a distinctive "umami" characteristic) combined with stems to provide an exquisite woodsy, aromatic green tea experience.

 

HOJICHA (Houkou) 100 grams (3.53 ounces) - Lightly roasted

green tea, harvested somewhat later in the summer, with a slightly nutty flavor ... ideal as an aperitif (chilled or hot) and as a digestif.


FROM SHIZUOKA:


ASAMUSHI (SENCHA) "SHOOTING STAR" 150 grams (5.29 ounces) - From one of the highest elevation tea estates near Mount Fuji, a unique slightly steamed Sencha with a mild aromatic bouquet and flavor, reminiscent of roasted barley.

 

FUKAMUSHI (SENCHA) 150 grams (5.29 ounces) - From a vertically integrated tea estate producing and processing its own teas, slightly astringent, with wheat-like notes, providing an excellent all-purpose green tea for all occasions.

      

 

   

 

TGT'S "A GREEN TEA NOTEBOOK" FEATURED IN TEA TIME MAGAZINE




"Of company books conscientiously dedicated to enlarging our appreciation and understanding of tea, let me mention two of the best. A Green Tea Notebook is a succinct illustrated guide to Japan's teas available from The Green Teaist company of Lake Forest, Illinois, and Beverly Hills, California. Roy Fong does the same job for Chinese teas from San Francisco's famous Imperial Tea Court. The photographs in these two books may be more functional than artistic, but the main difference from the others is that Roy Fong and The Green Teaist know what they're talking about and want us to understand it too."

To View the Full Article Click Here
 

 

 

The Green Teaist / 647 Bank Lane / Lake Forest, Illinois 60045 /