Greetings!

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Not exactly a phrase to whet your appetite. But when Michael Pollan sat in front of Oprah last week and talked about our food supply and how we should be eating as a country, I couldn’t help but grin from ear to ear.

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Eat Food That Rots.

Yeah, he said it.  And so do we.  Something happened to us as a society right around the end of WW II when we entered into the cold war era.  More manufacturers began making ‘phood’ that would withstand a potential nuclear holocaust.  Processed beef and pork byproducts molded into a square, canned anything and cello wrapped cakes with an infinite shelf life were bomb shelter favorites and made their way into the hearts and clogged arteries of Americans everywhere.  Sadly, these complex chemistry experiments with ingredients lists a paragraph long quickly bulked up our grocery stores.  Did we ever stop to ask ourselves if we should be eating it if it can never decompose and will it do the same once it gets inside?

We’re happy to report the cold war is officially over. So, if our diets remain full of fresh food that does have a shelf life – mostly fruit and vegetables, lean protein and dairy items, we’re eating as nature, and our grandmas as Pollan poetically puts it, intended. 

In this issue, we’re making friends at the L.A. Go Green Expo, the Eat Cleaner Living Tip #13, exploring what we know about the big O and revealing who’s eating cleaner in the ‘Wood.

The Cleaner Plate Club

Grow Green goes to L.A.

Our Grow Green Industries team had a blast at the Go Green Expo that took place January 22th – 24th, and got to bond over fun fruit skewers at our booth.  We also got to meet some of our fave green gal cohorts like Julie May of HealthyBitch.com and Kim Barnouin, author of Skinny Bitch and founder of HealthyBitch.com, Tracy Hepler and Lauren Johnson of YourDailyThread.com and the lovely ladies of Ecoluxelife.com.
Check out a few of our flix.

Everyone Wants To Know About the Big O

The question that’s on every clean plating loving lips is about the big ‘O’.  No, not Oprah or the other big O but O as in Organic.  Do you still need to clean your fresh produce and poultry, even if it’s organic?  O, heck yes.  EAT CLEANER can actually help make your O even tastier.  Let us dig deeper.

Any food that is grown in the ground or handled by around 20 different people from field to fork (the case with most produce) is susceptible to environmental and agricultural bacteria and contamination.  From the air to water and sometimes unwelcome visitors like the occasional bird dropping, rinsing with water just isn’t enough. The use of animal manure as a fertilizer is a common practice in organic farming.  It’s all good and natural but E.coli can become a dangerous tag along.  One of the first spinach E.coli outbreaks that spread to 26 states was traced to organic bagged fresh spinach from cattle manure.  There’s also a misnomer that organic produce is never waxed.  There is a USDA approved organic wax that is sometimes applied to produce, which can be removed with EAT CLEANER.  Finally, cleaning your organic produce and poultry will help it taste better and last longer.  That gritty taste of grime and dirt that you get when you bite into leafy greens is a thing of the past.

It’s just two minutes or less to better O.  Now who else can promise you that?

Eat Cleaner Living Tips - Lucky #13

It Won’t Leave You Wanting Moo

Let me tell you friends…we’ve never seen so many ground beef recalls packed together in a few weeks as we have recently.  About 1 million pounds worth.  Fraught with hormones and food borne illness fears, it’s enough to have converted this once carnivore into a meat-no-more.   Even as standards rise in the fast food industry, the environmental and health impacts from frequent beef eating is hard to stomach. 

So what’s a burger loving lady or lad to do?  Plenty to feed the bun-loving craving, from turkey to tofu, vegetarian burgers to vegan patties that wow the tastebuds and won’t leave you lusting for moo. Plus, they fit with the Eat Cleaner philosophy by eating lower on the food chain.  Read moo...I mean more.

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Here at Grow Green Industries, we’re all about the ‘ER’ in the everyday, living just greener, cleaner and leaner and giving you simple ways
to do it is our passion.