Performance Racing Industry
Volume 2  Issue 2


PRI Trade Show
Dec. 1-3, 2011

Take Your Race Team To The Next Level!
Effective Motorsports Marketing, Part 2

Learn from some of the top IndyCar Izod announcementmotorsports agencies in the country:  "If you're going to have success in sponsorship, you have to understand what the company you're speaking with wants to achieve and what objectives they would like to see. If you don't address those head-on and do your research, the results are going to be negative." Read more! Click here to read this article online right now!  


Crowded Exhibit AislesExhibitors Return Option Renewal Forms  At Record Pace! Floor Plan Plotting Is Feb. 14
Good news for the racing industry: Exhibit Option Renewal Forms for the 2011 PRI Show already feature over 76 racing companies that cancelled previous exhibits, largely due to the tough economy. Number of first-time exhibitors keeps climbing. Many exhibitors are adding booths. Click here for a Renewal Form.

2010 PRI Show booth
"There's Nothing Like It!" Read What The Industry Is Saying About The 2010 PRI Show 

Reviews of the 2010 PRI Trade Show are in, and they describe another big hit in Orlando! "It was a great show, and we could not be more excited at the turnout," said Adam Keiser, Callies Performance Products. "It's like one-stop shopping for us," said Darrell Dean, Bolland Machine. Click here to read more comments by exhibitors and buyers.

24th Annual
February 2011 Cover
Read The February Issue Of PRI Online!
Special Stock Car Market Report & More! 

With its monthly digital version, PERFORMANCE RACING INDUSTRY magazine goes where you go! The February issue of PRI is available online now. Catch up on all the latest racing industry news and trends, including the 2011 Stock Car Market Report, the PRI Trade Show Wrap-up, Merchandising Tips for Chassis Setup Equipment, the Latest Models in Trailers and Tow Vehciles and more! Click here to read the digital version of the February 2011 issue.

Drag Boat
Race Marketers: Get To The Pole Position! Advertise In The Exciting April Issue of PRI!

Coming in April: 2011 Marine Performance Market Pistons For Racing Applications Tow Vehicle Performance Diesel Performance Carburetors & Mechanical Fuel Injection Oval Track Rearends, Gears & Driveshafts Heat Suppression & Fire Protection Products Engine & Chassis Dynamometers Batteries, Alternators & Starters

Calendar 2011 Editorial Calendar
April Ad Space Closes:
February 23, 2011
April Art Deadline:
February 25, 2011
Contact us today at (949) 499-5413 for more information on advertising with PRI

Showdown January 2011Let's Go Racin'--2011! Strong Car Counts For Early Events Bode Well For Racing Sales

PRI is pleased to report packed pits at Toyota Speedway at Irwindale for last month's terrific NASCAR Toyota All-Star Showdown. In Tulsa, the Chili Bowl reported another pretty spectacular car count far above 250. And we're predicting strong starts to the 2011 season with two of racing's premier kick-off events: the NASCAR Daytona 500 and the NHRA Winternationals.

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Performance Racing Industry
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