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Wine-O-Wednesday Returns!
Portland, OR - April 28, 2010
The much anticipated Wine-O-Wednesday returns this week with some amazing wine values and a few tidbits of news in the local and national wine scene. With great values like today's featured wines, you can afford to add a few bottles to your "cellar", knowing that good weather is just around the corner and friends are going to be stopping by or events planned that require a chilled bottle of white or a smooth bottle of red to be on "standby!"
I hope you enjoy this issue. If there are topics you'd like me to cover, please write me! I can't seem to keep my nose out of the vineyard so would love an excuse to do my research!
Cheers! |
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Vineyard News
The historical three-tiered distribution system is once again in the news. High courts around the land are facing the legal question of whether this system infringes on free trade. As you can imagine, wineries and breweries are fighting hard to overcome this obstacle so they can advance the concept of direct sales to consumers. In today's economy, and today's over supply of wine, it is essential that wine be allowed to "flow" freely to those over 21 without the added percentage the wholesalers and retailers like to charge it's customers. Two-thirds of all direct to consumer sales flow out of the tasting room. It makes sense when you think about it. This number has increased to 66 percent so far in 2010 from 59% in 2009, while e-commerce sales have fallen. In other words, in order to "get the best deal," you need to actually be at the winery--which isn't always convenient. Should the high courts throw out the three-tier system, consumers may find the price of their favorite brew, wine or bubbly to drop as the "add on" percentages are no longer required to be part of the equation. We'll see..... |
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Cellar Club Memberships Available
The week of July 12, 2010 is "D" Day for all Cellar Club members. "D" is for Delivery of your first of 4 quarterly selections of yummy wine! There are still a few "charter" memberships available which bring with it a few extra perks -- including 10% off your first year's prices and an additional 5% off all additional wine ordered during your first year's membership. E-mail me today at customwinemarketing@hotmail.com, and I will e-mail you the application which allows you to select from one of three levels of membership. Unlike wine clubs at individual wineries where you are required to purchase the winery's choice of their wine, CWM's Cellar Club will provide you the opportunity to taste wine from numerous wineries - locally and globally. Don't limit yourself - Join Today! |
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CWM's Promise to YOU!
Custom Wine Marketing is dedicated to the concept that direct-to-consumer sales of wine provides the best price point possible for the customer. My relationships with local distributors and wineries, are essential to securing wine, including hard to find gems, at the best price for you including personal delivery to your residence or place of business. If you haven't tried the services of CWM, today might be the day. For all first-time customers, you will receive an additional 10% off your first three bottles. Let me show you how easy it is!
Salud! |
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Special Value Wines*:
Brooks Wine: 2007 Riesling. $12.85
Aromas of orange and lime blossoms, almonds, white currants and chestnut honey all emerge with air to provide lovely background aromatics. On the attack the wine embodies minerality and sense of place. The flavors are the essence of crushed stone. This wine is about focus, intensity and elegance. The finish is long, crisp and clean.
Brooks Wine: 2007 'Amycas' White Blend. $11.60
Immediate aromas of apricots, minerals, white flowers, melons, powdered sugar, white peaches, lime and kiwis. In the mouth, the attack is immediately driven by beautiful ripe acidity and tremendous minerality. Beautiful notes of honey and ripe apricots make for a lovely, long finish.
Eyrie Vineyards: 2007 Pinot Gris. $12.85
Medium bodied wine with a yellow to copper-pink color and aromas of pear, apple, and/or melon. Yummy!
Penner-Ash: 2008 'Rubeo' Pinot Noir/Syrah blend. $17.75
Aromas of black cherry, bramble and black pepper. A fruit-forward, yet structured and textured palate of black plum and currant finishing with wood vanillas and spice.
Solena: 2005 Wooldridge Creek Vineyard Merlot. $16.25
This wine unveils aromas of pomegranates and red cherries, followed by a fruit-driven wine that shows off ripe Rainier cherries and raspberries. Its well-integrated tannins beautifully back up all the fruit.
Owen Roe Sharecropper: 2007 Cabernet Sauvignon.
$14.00
Smoky blackberry and dark cherry aromas, signaling the showiness of this young Cabernet. Packed with juicy black fruit flavors--especially cassis--this is a big mouthful of Cab, with dried herbs and earth on the slightly chewy finish.
*3 BOTTLE MINIMUM
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