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Write for You News & Notes Words Working for You
November 2010/Vol. 5, #10

Welcome to the latest issue of Write for You News & Notes with some words of wisdom on writing, business, and life. If you'd like to share any books or favorite links with our readers, send us an e-mail. And be sure to check our website for ways that we can help you with your business. Remember -- when you need words that work for you, I can write for you!

Nancy Passow

in this issue
  • Book of the Month . . . The Sylvia Chronicles
  • Things I Hate About E-mail
  • Giving Thanks
  • Social Media Solutions for You -- LinkedIn Special

  • Things I Hate About E-mail

    Recently there was a delightful article in the NY Times about one of my favorite topics, e-mail. The article focuses on how you end your e-mails -- the author had used Carpe Diem (see why another parent "yelled" at her). She says that xoxo is not good for business e-mails, but does have suggestions for what is.

    Now that I'm reading a lot of my e-mail on my smartphone, it's a good time to repeat my top 3 peeves.

    1. When you are sending an e-mail to lots of people, put their e-mail address in "bcc" not in "to". Thunderbird is nice enough to hide all of those e-mail addresses and just show me the e-mail; my smartphone lists all of them -- and I'm tired of scrolling through looking for the message.

    2. Do not send chain e-mails to people's business e-mail addresses. If you don't know the person well enough to have their personal e-mail address, you don't know them well enough to send them jokes, dubious warnings, and recipe requests. (Actually, I don't even like to get those on my personal e-mail, but I know how to use the delete button.)

    3. Don't forget the subject line! Worst possible thing is to leave it blank. Make it interesting and informative. Give people a reason to open the e-mail.


    Giving Thanks

    Although I'm sure we only just finished with October (wasn't it just Election Day?), next week is Thanksgiving. I'm almost ready -- most of the "raw materials" I need for cooking the various sides and dessert I'll bring to my parents' house have been bought.

    My thoughts have been turning to what I am thankful for this year. Of course there is my wonderful family (my husband, daughter, son, parents, siblings and their families, in-laws and their families); our two sweet cats; my comfy (but cluttered) home; our jobs; the Japanese maple tree in my front yard which is a brilliant red right now (and can be seen from my office window); and much more.

    This is also a good time to say thank you to all of you -- for being a friend, a client, a business provider; for reading my newsletter; for sharing your expertise with me; for helping me and my business to grow; for letting me help you. So -- THANK YOU!!


    Social Media Solutions for You -- LinkedIn Special

    Do you have a LinkedIn profile? Many people use LinkedIn to find a job, but you should also be using it as one of the marketing tools for your business. Not sure how to do that? I can review your LinkedIn profile and show you how to make it better. And if you aren't on LinkedIn yet, I can help you set-up your profile. Make an appointment today and let LinkedIn work for you! (Special introductory pricing for these services -- $85 for the review and $225 for the set-up.)

    And don't forget, I'm a Certified Constant Contact Expert and a Constant Contact Solution Provider. Which means I can help you with your e-mail marketing -- set-up, content, or something more advanced. To learn more, click here. Let me help you get started or do even better.


    Book of the Month . . . The Sylvia Chronicles
    Personality Not Included

    I will admit my secret vice -- it is Sylvia, that wonderfully cynical, feminist. In Nicole Hollander's new Sylvia compilation, subtitled "30 Years of Graphic Misbehavior from Reagan to Obama", she shows us how Sylvia got her start. As she explains, "I feel safe poking fun at conservatives of all kinds because I assume they don't read my strip . . . or only by accident." And then there are her "edgy" cats; the last section of the book is "Can There Ever Be too Many Cat Cartoons?" For more about Sylvia (and Nicole), check out Bad Girl Chats with Sylvia & Nicole.

    Quote of the Month: "If you don't like something, change it. If you can't change it, change your attitude." -- Maya Angelou

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