The Corporate Jester Muse
May 2007
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Greetings!

Welcome to the May issue of The Muse. This newsletter is intended to keep you connected to Corporate Jester as part of our commitment to help individuals and organizations create maximum results leveraging the concepts and philosophy from the book "The Secret Life of the Corporate Jester". For more info, just click on the book's cover to the left.

These are exciting times for us! We recently had a successful speaking appearance at JetBlue Airlines, was interviewed for CLO magazine and had some very interesting conversations about the need for Jestership in organizations such as yours.

90-second Jester Challenge: "Email Future You"

This month's Jester Challenge involves a commitment into the future as well an an intriguing website!

First, think about a particular blind spot you feel exists for your organization. Pick one that is damaging morale, results or culture. Take out a piece of paper and fully describe the blind spot. What is it? Why should addressing it be important to the organization? What is keeping the organization from recognizing it now? If you need a quick refresher on blind spots, click here.

Next, describe a vision of your organization fully engaged in effectively understanding and addressing the blind spot. What information or perspectives would have been gained, changed, enhanced or acknowledged? What new conversations would be taking place?

Next, think about what it would take to move the organization from A to B. If you fully stepped into the role as a Jester what behaviors could you exhibit to help move it there? Who could you influence? How? In what situations could you speak up? What specific behaviors could you take to help illuminate the blind spot for your organization?

Next, click here. You will be taken to "futureme", a very clever website that essentially allows you to write a private letter to yourself and have it emailed back to yourself at any future date you pick.

Use the site to write yourself a email summarizing everything about your organization's blind spot - describe the current situation and the future vision. Be sure to include detailed Jester behaviors you can take to make a difference. Choose to have the email sent to you in one month.

When you receive the email determine whether there is a gap between what you said was possible and the behaviors you chose to take over the course of the past month.

After reflection, revise your Jester goals and summarize your new commitments in another email scheduled to be delivered in 30 days.

Repeat this process until you successfully illuminate the blind spot for your organization (as well as a path for effectively addressing it).

As usual, we would love to hear your reactions after completing this Jester Challenge. Would you send us an email with your thoughts?

We Need Your Help

If you received this newsletter as a forward from a colleague, you may not have had a chance to read "The Secret Life of the Corporate Jester". We have a limited supply of review editions that we would like to get into the hands of key influencers at organizations that may be interested in Jestership. Just contact us and describe the role you play in your organization - we might send you a complimentary copy!

On the other hand, if you have already read the book and enjoyed it - would you take a moment to pen a positive customer review on our amazon.com page? To submit one, click here to be taken to the appropriate page on amazon.com. Thanks!

Jestership at JetBlue!
JetBlue Airlines Logo

On May 1, Dave was given the opportunity to share the concept of Jestership with over 100 JetBlue Crewmembers in Salt Lake City as part of their Leadership Link Series.

The enthusiasm and engagement was outstanding - which made for quite an enjoyable day. We found JetBlue to be an outstanding organization full of great people.

Written feedback about our session we received from JetBlue's internal survey included comments such as:

"Awesome! Great in every way!"

"Dave is very dynamic and made the presentation very fun. He kept everyone involved. I loved that he knew and referenced JetBlue Airlines.

"He did his homework and that really stood out to me. He took the time to learn the ins and outs of our company."

In terms of straight data, 99% of the attendees responded to the statement "I will be able to apply the knowledge and skills learned during this event to my job" with either "strongly agree" or "agree".

Now THAT makes us very happy.

Thanks for the wonderful feedback JetBlue Crewmembers (you actually made Dave blush)!

If you are interested in discussing a potential opportunity for Dave to speak with your organization, please contact us. We would be happy to share the entire feedback from JetBlue and/or offer other references.

Past Edition Highlights

Since we have such a large group of new subscribers this month we thought we would highlight some articles and links from past newsletters. Feel free to click to catch yourself up!

Did you miss the "Giraffe in the Refrigerator" Jester Challenge Quiz? We received a ton of positive feedback from people who loved it. Click here to start!

Would you like to hear Dave personally discussing Jestership? Click here to listen to his VoiceAmerica Business Radio interview for a enjoyable introduction to the book and the importance of Jesters in organizations.

The folks at JetBlue enjoyed some homework in the form of an exercise entitled "Aligning Personal Values and Behavior: An Activity for Jesters". We got enough good feedback that we decided to offer it for free to all newsletter subscribers. Click here to download it.

Everyone here at Corporate Jester loves a good read. Click here to be taken to the "Jester's Bookshelf" and see what books we currently recommend.

Thanks for being a part of Corporate Jester. We look forward to your comments and your continued involvement!

Sincerely,


The Newsletter Team
Corporate Jester
phone: 408-454-6650, toll free: 866-896-8948
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