United Way of Williams County
As The Thermometer Rises 2007
Issue #2
September 21, 2007
In This Issue
The Three-Legged Stool
Web Site Update
Join the Caring Club
WANTED: Caring Club(R) Merchants
Goal Thermometer
Thanks to the early efforts of our Pacesetter Companies, we are currently at $55,929 or 15.3 percent of our goal.  
Caring Club
211
Give Now
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Join Our Mailing List!
Greetings!

Welcome to Issue #2 of "As the Thermometer Rises 2007."  It's hard to believe, but as I compose this note, it's a football Friday, big rivalry game in Bryan vs. Montpelier, it's 83 degrees and many of our Williams County schools had delays or closings today.  What is going on?!?

What is going on with our United Way is that we've reached 15% of our goal, thanks to the efforts of our pacesetter companies.  Our bags of materials are being delivered and campaigns all across the county are continuing.

I truly hope you enjoy reading this newsletter this week, and I also hope it provides you with some good information to help you this fall.  Now, without further adieu, on with Issue #2 (hey, that rhymed!)
What the heck's a three-legged stool approach?
Stool photoIf you were at one of our Account Executive or Employee Campaign Coordinator trainings, you know the answer to this. 

A three-legged stool approach is how we always should be conducting campaigns.  First, we should be seeking to conduct an employee campaign with leadership giving.  Next, we should ask for a corporate contribution.  Those two things have always been part of our campaigns in Williams County.

But the third thing we cannot forget are special events - the third leg of the stool.  Without them, the campaign, much like the stool, will not be strong.  Special events help build "esprit du corps" among employees and help those who are not in a position to make a gift through payroll deduction to participate as well.

We have lots of great ideas for special events... check out our website for the entire listing.
Web site now updated!
WebsiteOur United Way web site has now been updated with all the latest campaign materials, tips, how-tos, agency information and everything else you need to run a successful campaign.

Be sure and check out unitedwaywc.org!  We always appreciate comments and suggestions on our web site.
Give a gift of $120, get discounts all year
Caring Club Join NowUnited Way of Williams County, in conjunction with the United Ways of Defiance and Fulton County present the Caring Club(R).  Simply give $120 and provide your home address and you will receive our Caring Club(R) discount card in January 2009.  Discounts will be good all year long, in all three counties.

Check out our ever-expanding list of Caring Club(R) merchants right here.
WANTED: Caring Club(R) merchants
Caring Club CardWould you like your business promoted to United Way donors in Defiance, Fulton and Williams County? Would you like to bring in customers from all of these counties?  Then become a Caring Club(R) participating merchant.

Being a part of the program is FREE - all you need to do is agree to provide a discount on products and/or services that will be good for one year (Feb 1, 2008 through Jan 31, 2009). Your business will be promoted in the literature provided with each card, and on the local web site that is being developed now.

If you're interested, please visit the Caring Club(R) web site at caringclub.info. This is a great way to PARTNER with United Way to help raise funds for our county AND generate business for you!
Thanks for reading this edition of "As the Thermometer Rises 2007."  We'll see you next week!