Greetings!
Sometimes changes happen organically. If a decision needs to be made and an indecisive person procrastinates a decision will be made for them. The consequences can be disastrous. Taking control of ones destiny is looking at what is not working and finding solutions that will move one forward. The amount of hard work one puts into the task determines the speed of change.
If one chooses not to move forward by resolving nagging issues, that is okay. Expecting different results would then be an act of insanity.
Turn those leads into sales. That is the bottom line of business. Whether it is dentistry, other product sales, it all comes down to leads into sales. In this edition I will offer 5 tips on how to turn the new caller (lead) into an appointment(sales).
Enthusiasm must be the number one virtue for true success in any business. |
| Be the Change
How to make a difference in your own life. |
 I know it is not always easy to make changes. Here is a quick little exercise to prove that point. Fold your hands together. Notice where your thumb is placed. You have been folding your hands like this for a lifetime. Now, fold your hands using the other thumb on top. Notice how odd that feels. Unnatural, awkward and for some, disturbing. Change is very similar. The barriers we have to break through to get the results we are hoping and wanting are unnatural, awkward and can be disturbing. The more we are sweating usually the bigger the payoff. Some people are determined not to change.
Healthy people know change is a must to keep moving forward. It is one way we pay our dues in life. This Thanksgiving holiday I wish for us all the spirit of adventure as we continue to change and grow and prosper. |
| 5 Simple Steps to Turn a Caller into a Patient or New Client.
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Step 1: The most simplest, common sense step; answer the phone with a smile. Regardless of how busy you are, get in the moment and greet that caller with the warmth you would give your closest friend.
Step 2: Listen to what the caller is requesting. Is it an appointment, more information about your services or they could be sharing their life story in an attempt to familiarize you with them.
Step 3: Get involved. Stay in the moment with your caller and respond to comments they make in an appropriate way. For example; "My friend referred me to you". Your follow up question should be; "Who is your friend so we can send her a thank you". If they are sharing a bad experience they had somewhere else sympathize and then share with them how it would be different in your office. Do not bash the competition. It is unprofessional and in poor taste.
Step 4: Compliment the caller. If they say something funny, laugh and tell them their funny. When the appointment has been secured tell them they made the right choice and you look forward to meeting them in person.
Step 5: Set yourself up as their key contact person. Let them know if they have any questions or concerns you would be happy to assist them at any time. Everyone likes to have at least one person they can call when they need something in a hurry, or are confused about a bill or just the service in general. Be that go to person.
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