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September 1, 2010 
Revolutionizing Learning Transfer              www.LTSGlobal.com
Greetings!     
 
This week I am back on my "soapbox" to write about how critical the transfer of learning problem is.  Read it closely and you will see why we are so passionate about solving this problem.
 
Thanks to all our customers and fans.  We love connecting with you.  If you like what we are doing, please do us a favor and forward this e-flash to a friend and suggest they join our mailing list.
We Have A TRILLION DOLLAR Training Problem In The U.S.
The Cost of Wasted Training Is Staggering 
 
In the last few years we in the U.S. have all have heard a lot about "trillion dollar" problems--health care reform, bank bailouts, automaker rescues, etc.  What if I told you that we have a TRILLION DOLLAR TRAINING PROBLEM.  That's right, trillion with a "T."

The problem is transfer of learning--that is, that only 15-30% of learning transfers into actual use on the job to improve performance.  Here's how I see it.  Last year organizations spent $134 BILLION dollars on training in the U.S (according to ASTD).  That means that somewhere around $100 billion of it was wasted!!! And that is only the direct cost of training--not the salaries of the people who sat in the classroom.  That alone is a huge number that ought to get us alarmed.

But wait--it gets worse.  Research also tells us that an 8:1 return on investment is quite achievable for the right learning given to the right employees. That means that the $100 billion we wasted would have returned about $800 billion in performance improvement--if we had done the right things to make learning transfer happen. 

Throw in some money for all the wasted wages and salaries of the participants and we have a 

TRILLION DOLLAR TRAINING PROBLEM

That's right.....each YEAR we waste as much money as the U.S. government  spent to bail out the banks, AIG and the automakers.....and equal to the cost of the Obama health care reform over ten years.  But I said we do this EVERY YEAR! 

Imagine what the cost is worldwide.....it must be simply staggering.

I am fed up with accepting this in our profession. It is way past time that we get better.  No other profession could get away with telling their CEO they are wasting 70-85% of the money they spend...why should we?
 
I know we can do better.  I believe we are responsible for one of the most powerful investments an organization can make--improving the expertise of its employees.  I want us to be proud of the great contributions we make to improving our organizations. I want us to make a difference.
 
The only way we can do it is to solve the transfer of learning problem.  Why not start improving your organization's learning transfer today!
About Us
We are the only company in the world to offer a complete online learning transfer management system.  Founded by international experts  in learning transfer (Dr. Ed Holton, Dr. Reid Bates, Dr. J. P. Hatala), our products are based on the latest research but made practitioner friendly.
 
Please call (888-877-9531) or email (edhotlon@LTSGlobal.com) if you have any questions.
 
Best regards,
 
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Ed Holton, CEO
Learning Transfer Solutions Global
Meet Our Team
John-Paul Hatala, Ph.D. Chief Technology Officer
Reid A. Bates, Ph.D., Chief Research Officer
Salvatore V. Falletta, Ph.D. VP, Business Development & Consulting
Alexandra Stoian, Business Development Manager-Europe
Victoria Alvarez, Business Development Manager
Mahaveer Prasaad, Technical Director
Niketa Srivastava, Senior Programmer
Meet TransferLogix
Introducing the world's first fully automated online training transfer management system--combining the power of Web 2.0 with the latest research for the most practical, effective and affordable solution ever. 
 

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FREE Transfer Audit Checklist
Some of you may have overlooked our FREE Transfer Audit Checklist on our web site.  Based on our world-reknowed Learning Transfer System Inventory, this checklist provides a quick and easy way to get started improving your learning transfer. 
 
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