Have you noticed new features lurking below your posts? Impressions and Feedback have been added to each of your Facebook posts.

Facebook now allows businesses to gain insight into the success, usefulness and reach of posts. Here is an outline of the new features:

• Impressions: Displays the number of times a post has been seen on your wall and/or in the News Feed of your Facebook Fans

• Feedback: Displays a percentage for the number of comments and likes per impression

As an example, an Impact client received the following statistics for November:

• 419: Impressions averaged per post

• Highest impression count was 543

• 2,935: Total number of Impressions in the month of November!

Are your Facebook posts reaching potential clients, extending your reach beyond your existing databases!?

Do you have low statistics?

Are you not seeing the Impressions and Feedback you would like?

Leveraging the information from these new features and developing a Facebook Page strategy can be a great way to enhance Lead Generation and in turn, grow your business.

Need help or advice, think Impact!

Sending holiday mailings to clients, colleagues or for personal reasons? Need help organizing the process and ensuring it happens on-time? Think IMPACT!

Whether it be for clients, colleagues or for your personal life, it takes organization and coordination to ensure the mailings are prepped and delivered on-time.

Impact can help you and your business this holiday season in many ways, including:

• Organization of addresses and mailing lists
• Organization and preparation of mailing materials
• AND Final mailing

If you are planning to send holiday mailings, contact us to ensure the process is completed on-time and stress free!