Brenda Dohring 
 
August 23, 2012
 Volume 8 - Newsletter 10
Streamlining the Business of Commercial Real Estate 

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It was such a joy to meet everyone that came to AI Connect in San Diego. We are excited to announce our Kindle winner is Ken Mrozek from Illinois. Thank you everyone for stopping by our booth and we look forward to seeing you in the future!
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David vs. Goliath
Jeff Hicks
Jeff Hicks
President 
Dohring Group RealWired!

 

The weather in San Diego for the Appraisal Institute national conference was amazing.  The lack of humidity and 70 degree weather was a respite from my Florida's August sweat-time.  I met appraisers from all over the US.  It was interesting to see what type of person would invest their time and money to participate.  The median age of commercial appraisers are definitely 50+.  But more than that, these folks genuinely care about being leaders in their field.  They want to be the best at what they do.

 

Of the folks I met one appraiser stands out.  A "young" (he's in his early thirties) designated commercial appraiser from Texas, let's call him Mr. Texas.  What struck me was Mr. Texas' laser-focus on the business of appraising and not a worker-bee mentality.  He hires young super-smart college grads and trains them in his office systems.  He has a small firm but has the tools of the largest appraisal firms.  He aggressively invests in productivity solutions (hardware and software) to facilitate consistent high quality appraisals but in the shortest amount of time.  Mr. Texas has paid for productivity consultants.  He plans on opening up additional offices.  I think Mr. Texas represents the next generation of the best-of-breed commercial appraiser. 

 

At the conference I met many appraisers that believe the only way to be more efficient is to cut corners, lower the quality.  I tried in vain to inform them that the exhibit room at the conference offered numerous appraisal-specific software products that will allow them to operate like the big guys.  They did not believe me. 

 

Slay Goliath with your weapons - appraisal comp management, report writing, CRM, and appraisal workflow applications.  Even if portions of Dodd-Frank are excised to stop the commoditization trend of commercial appraisals, productivity is here to stay.  Don't think small.  Open up your wallet and invest time in your business whether you own the firm or are a fee appraiser working for someone else.  It's your career.  Your age doesn't matter.  There is competition in your market right now that is out-innovating you.  Be like David.  Have courage.

 

If you would like to join a discussion about this topic or Appraisal Best Practices contact Jeff Hicks.

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Adam Thomas
Adam Thomas
RealWired! Consultant

Think Big

 

Banks have software and systems that track report quality, timeliness and fees from appraisal firms.  Why shouldn't appraisal firms have the same systems in place?  What if you could increase your bids won percentage to 40-50%? Software is available to run your appraisal firm from the time an appraisal is bid on until it is time to deliver it to the client.  With turnaround times now shorter, you can't afford to waste time hunting for files or for your appraisers to determine what the current status is of a report.  

 

Our Manager program is a web based application that allows you to login from your PC, laptop, iPad, tablet or phone to track bids and current appraisal jobs.  It provides you with a fully searchable appraisal log in which you can run monthly, quarterly and yearly reports by bid type, report number and client name.   Just because you aren't a big firm doesn't mean you can't operate like one.  Systems are out there to aid you in delivering great reports on time, in less time.

 

If you would like to join a discussion about this topic contact Adam Thomas.