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TOP OF THE WEEK TO YOU! (by realwired! CEO, Brenda Dohring Hicks)
Top of the Week to You! is designed to offer the inside scoop and latest of what's important in the world of technology as it relates to the commercial real estate industry. |
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It's January...There Must be a Resolution Somewhere
Some of you are not part of the forty to forty-five percent of folks who make one or more resolutions each year. If you fall into the no resolutions category, I'm sorry to say you may want to stop reading and come back next week. But before you go, bear in mind that while the success rate for keeping resolutions over a six-month period might be just under fifty percent, the majority of research shows that making resolutions remains useful and that people who make resolutions are 10 times more likely to attain their goals than people who don't. Just some food for thought for next year.
Now for the 50 percent of folks who are still reading this because they do make resolutions, here's a little background on keeping or giving up on resolutions. Researchers in one study found that people who believe that self-control is something dynamic, changing and unlimited tend to set more resolutions. These are people who say, "I can stop smoking, all I have to do is put my mind to it" or "I can change my eating habits and be a better person, it just takes willpower." Individuals who believe that we are born with a limited amount of self-control or that one cannot change, might say something like, "I can't help myself from eating all this chocolate - I inherited the 'chocolate gene' from my mom!" These folks of course do worse on completing or maintaining their New Year's resolution goals. Bottom line is the more you believe in your own capabilities, the more likely you will succeed. Another tip is that it seems to help to set more goals, because you will be more likely to succeed at some of them which builds confidence. And of course last but not least, resolutions are more sustainable when shared. However, it matters who you share with. Sharing common goals gives you have an "accountability partner", but think carefully about what that partnership might look like.
So it was in this spirit of resolutions and change that during a meeting I had a lively conversation about the use of one's photo as part of an email signature. And yep, it was a lively conversation. The conversation was among a small group of professionals in commercial real estate. Some were brokers, some were appraisers some were other service providers. Notice that I said commercial real estate. I point this out because the people who didn't think it was appropriate to put a photograph in their e-mail signature were the brokers. Their reasoning was because they've seen residential real estate sales persons and brokers do it for so long and they felt that it's; excuse this word, "cheesy". I think that the people who believe having a photo is not necessarily a good idea thought that a signature with an image might make someone appear vain. Everyone agreed that the use of professional head shots that have people frozen in time, particularly because they're trying to appear younger, are downright foolish.
The camp that thought it to be a good idea to use a professional headshot on your email used the argument that it makes your email communications more personal. Most of us are much better at remembering someone by seeing them rather than hearing their name. And it would seem that having a good professional headshot would make things more personal and possibly instill trust. This side of the discussion seemed to also focus on the fact that social media has made images of oneself much more commonplace. And then of course there's that old saying, "A picture is worth a thousand words." This side of the discussion also had stories where people who communicate through email for the majority of their workday really enjoyed photos as it helped them remember the person better.
Because the argument was so compelling on both sides, I decided to bring it to you, my loyal readers, to weigh in. What do you think of headshots included in one's professional email signature? Helpful? Not helpful? Vain? Discriminatory? Your feedback could have a big impact on some of the resolutions of the people that participated in the conversation today, and one of those people is me. So help us out and give us your thoughts even if it's a simple, yes or no, we'll know what you mean. We're all curious what you think!
Oh and if you are giving it some thought you also might want to check out Xobni for Microsoft Outlook (and now other email software) and see if it's valuable for you. Xobni is "inbox" spelled backwards and is a plug-in tool to make Microsoft Outlook more productive. It finds all the people you know through your emails, SMS messages and phone calls, and automatically creates a profile for them that includes their photo, signature info and the messages you've exchanged, as well as updates from Facebook, Twitter and LinkedIn. I haven't started using it yet, but it too could be part of my New Year's resolutions!
If you would like to vote or join our blog discussion click here or I welcome your feedback through email.
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Hot Deals/Leads Funny Bone Comedy Club operates 16 locations throughout FL, IA, IL, KY, MO, NE, OH and VA. The comedy clubs occupy spaces of 7,500 sq.ft. to 12,000 sq.ft. in malls and entertainment and lifestyle centers. Growth opportunities are sought nationwide during the coming 18 months, with representation by Guggenheim, Inc. Typical leases run 10 years. Preferred cotenants include upscale restaurant chains and movie theaters. For more information, contact Jim Samuels, c/o Guggenheim, Inc., 23215 Commerce Park Drive, Suite 214, Cleveland, OH 44122
Books-A-Million, Inc. trades as Books-A-Million, Books & Co. and Bookland at 200 locations throughout AL, AR, FL, GA, IL, IN, KS, KY, LA, MD, MO, MS, NC, NE, NJ, OH, OK, PA, SC, TN, TX, VA, WV and Washington, DC. The book stores occupy spaces of 12,000 sq.ft. to 15,000 sq.ft. in malls and power centers. Growth opportunities are sought throughout the eastern region of the U.S. during the coming 18 months. Typical leases run 10 years with options. Specific improvements and a turnkey are required. Preferred demographics include a population of 50,000 within five miles earning $60,000 as the average household income. The company prefers to locate in centers featuring a GLA between 500,000 sq.ft. and two million sq.ft. Nails So Happy and Happy Nails Feet & Tan operate at 35 locations throughout FL. The nails salons, also offering tanning and spa services, occupy spaces of 1,000 sq.ft. to 2,000 sq.ft. in malls and power and strip centers. Growth opportunities are sought throughout the existing market during the coming 18 months, with representation by Warren & Co. Typical leases run five years with a five-year option. A vanilla shell is required. Preferred cotenants include Publix. Preferred demographics include a population of 50,000 within five miles earning $40,000 as the average household income.
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