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TOP OF THE WEEK TO YOU!
(by realwired! CEO, Brenda Dohring Hicks)
Top of the Week to You! is designed to offer the inside scoop and latest of what's important in the world of technology as it relates to the commercial real estate industry. |
Truth is the New Currency
At the beginning of the year, I decided my signature tag line was going to be "Truth is the New Currency." There are a lot of reasons why I have been feeling this way. It is not so much that there are a lot of non-truths, it is just that there is so much information it is hard to know what is true and what is not. There is so much sorting that needs to be done. No time before in history have we had this much information coming at us so rapidly. And we have so few ways and limited time to verify it.
I tend to be a trusting person. I think most of us are because we all tend to believe that people act and behave much in the same way we do, but maybe that is just me. Boy, if I was in the mood for philosophical discussion, scientific thinking or exploration, I could really go off on a tangent, but I will discipline myself to stay on task. (Yep, that is a New Year's resolution!) I get accused of always seeing the good in people and situations and just generally being positive. I use the word "accused" because sometimes the description is meant to be somewhat derogatory. Clearly, with my personality type this does not bother me too much. The way I operate affords me the ability to be happy most of the time. Once in a while, I am made aware that there are those who think I am somewhat of a Pollyanna. But once they get to know me, they see that is not the case. Truth is, I'm more of a "trust but verify" type person, which was a signature phrase used by Ronald Reagan for numerous years.
Working from a position of "trust but verify" is where most people want to be. It is why while we love what the Internet has done for our lives. We are becoming more and more fond of having access to other people's opinions about the goods and services we choose to use and/or purchase. There is no doubt that the herd mentality creates a level of confidence and trust when specific reviews and opinions are not available. It is why social networking is taking hold, particularly for business through something like LinkedIn. My prediction is that over the next few years, only those who build and work to deepen relationships through their social networking efforts will see significant success.
So why is truth the new currency? Because if you know the truth and can help others find the truth, it is incredibly valuable. When you ask someone for a referral for work to be done, a supplier or something more personal like a physician, you are asking for that referral from someone you trust. You trust that they have experience and that they will put your best interest first.
I protect my currency. I invest my currency and spend it carefully. The multiplying effect is somewhat like compound interest...there are no issues with usury rates! At the start of this new year, as we all make resolutions both personally and professionally, I challenge you to trust more and focus on getting others to trust you and see how it makes you more profitable.
Click here to join our blog discussion or simply shoot me an email when you get a chance. |
Mark Fitzgerald is Back...
Dear Readers,
I'm excited that my good friend Mark Fitzgerald, who so many of you enjoyed getting to know through this Newsletter via his Business and Sales Training commentary, has embarked on a new business venture and has agreed to come back into our RealWired! News community. It is fitting that my column this week is about truth being the new currency...there are few who deliver Truth the way Mark can. I hope you will welcome him back and wish him well in his new venture. Brenda.
Click here. Mark Fitzgerald is back! |
Hot Deals/Leads
Darden Restaurants, Inc. trades as Bahama Breeze at 23 locations nationwide. The restaurants occupy spaces of 8,000 sq.ft. to 8,600 sq.ft. in endcaps, freestanding locations and power and strip centers. Plans call for one to two openings nationwide during the coming 18 months. For more information, contact Darden Restaurants, Inc., 5900 Lake Ellenor Drive, Orlando, FL 32809; 407-245-4000, Fax 407-245-5627.
Go-Mart, Inc. trades as Go-Mart at 98 locations throughout KY, OH, VA and WV. The convenience stores occupy spaces of 2,500 sq.ft. to 2,800 sq.ft. in freestanding locations. Growth opportunities are sought throughout the existing markets during the coming 18 months. A land area of 1.5 acres is required. For more information, contact Go-Mart, Inc., 915 Riverside Drive, Gassaway, WV 26624; 304-364-8000, Fax 304-364-4690.
Culvers Frozen Custard operates 372 locations throughout AZ, CO, IA, IL, IN, KS, KY, MI, MN, MO, ND, NE, OH, SD, TX, WI and WY. The restaurants occupy spaces of 3,800 sq.ft. to 4,800 sq.ft. in freestanding locations. Growth opportunities are sought throughout the existing markets, excluding AZ, during the coming 18 months. The company requires a land area of 50,000 sq.ft. and prefers to build its own sites. For more information, contact Culvers Frozen Custard, 540 Water Street, Prairie Du Sac, WI 53578; 608-644-2143, Fax 608-644-2163; Website: www.culvers.com.
Like these leads? Want More? Go to the Dealmakers website for a Subscription. Dealmakers, the nation's weekly news source on retail real estate. |
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Featured Internet Site of the Week
Critical Past
View more than 57,000 historic videos and 7 million photos for free in one of the world's largest collections of royalty-free archival stock footage. |
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