125th Street BID
360 West 125th Street, #11
New York, New York 10027
| District Management Association
The 125th Street BID has recently developed an exciting new committee called Vibrant 125.
The committee meets bi-weekly in the BID office.
The Mission of the Vibrant 125 committee is to unite for a cleaner and safer Harlem
Karia Hill, Lisa Tucker, Danni Tyson, Maurice Winley, Anthony Baker
The Vibrant 125 Committee is currently at work on the first Cleanest Block Contest. More information to follow.
Please contact Barbara Askins at email@example.com if you would like to become a member of the Vibrant 125 committee.
| Harlem Holiday Lights|
Thank You to the Double Platinum, Platinum, and Gold Sponsors of the
"Harlem Holiday Lights" 2011 Program!
Sponsorship for the 2011 "Harlem Holiday Lights" program is now closed. For information on sponsoring the "Harlem Holiday Lights" 2012 program, contact the 125th Street BID at (212) 662-8999 or firstname.lastname@example.org In addition, sponsorship opportunities for the 2012 "BID on Culture" program will be available this spring. Look out for more information in future newsletters.
The November 21st Lighting Event was a huge success! A gathering of over 800 people enjoyed amazing performances by Vy Higginsen and the Harlem Gospel for Teens; Impact Repertory Theater; Kala Hawker; and more. Our local businesses Starbucks, Red Rooster, and Tonnie's Minis showed their support by providing warm beverages and cupcakes to attendees. We were also joined by Cheryl Wills of NY1 News, who led us in the countdown to the lighting of the street, and Ralph McDaniels of Video Music Box, who documented the event.
Check out the incredible, newly released "Harlem Holiday Lights" 2011 program promotional video, Turn Em On! Featuring exclusive footage of the lighting event, fundraiser, politicians and public figures, and more! Special thanks to Curtis Sherrod, Jewlz the Director, and Peter Wayne.
The lights are on, but the holiday season isn't over yet! Come visit us in Harlem for more holiday activities and events!
Beyond the Lights
concept by Marva Allen
The goal of the "Beyond the Lights" initiative is to publicize sales, discounts, activities, events, and other happenings on 125th Street and the surrounding area that occur after the November 21st Lighting Event.
Check out the Beyond the Lights Activities Page for info on Holiday lightings, Holiday Markets, Parties, Shows, and more in East, West, and Central Harlem!
And don't miss Holiday sales, discounts, and promotions at Harlem stores like: Delancey Leathers; B.O.R.N. Vintage; Porta Bella; Jimmy Jazz; Ashley Stewart; Rainbow; Old Navy; Nicole Boutique; The Body Shop; Staples; and King Party on the Beyond the Lights Discounts Page!
Submit your business or venue's "Beyond the Lights" Holiday sales, promotions, events, and activities to email@example.com for publication on our website
Look for updates on Twitter and Facebook.
| Springboard Launch
The 125th Street BID has recently added a new component to its scope of work. We are focusing on pedestrian counting using Springboard, a leading provider of customer counting services. Currently, Springboard cameras are set up on the corner of 125th Street and Frederick Douglass Boulevard. We will be using Springboard to perform round-the-clock pedestrian counts of the district. |
Measuring customer numbers provides an objective and consistent measure of performance. Springboard technology also enables us to see which days of the week, and even which hours of the day, are the busiest, so that you can structure certain aspects of your business around the data from the pedestrian counts. For more information on Springboard, visit http://www.spring-board.info/.
Below is an excerpt from our first Springboard report. Please see brief summaries from report from the week of November 14 - November 20, 2011.Hourly Count Comparison (see below): The highest hourly customer count for the Week beginning 14-NOV-2011 were achieved on Saturday at 12pm.
The total customer count for the Week beginning 14-NOV-2011 is 155,254.
Daily Count Comparison: Saturday had the highest customer count at 31,064 for the Week beginning 14-NOV-2011, which was 2,270 more than any other day during that Week. The day with the greatest increase in its customer count from the previous Week was Monday (23,157).
Weekly Performance: The total customer count for the Week beginning 14-NOV-2011 changed by 39,838 from the previous Week. Total count for portfolio as a whole changed 34.52%.
| Sanitation and Street Maintenance|
November Sanitation Focus: Cleaning of trash receptacles; removal of any illegal attachments on street furniture; scrubbing and disinfecting of corners
In October, the BID Sanitation team was hard at work gathering up illegally dumped garbage in the district. During the month of November, the BID sanitation team removed numerous garbage bags and commercial cardboard boxes filled with garbage. This month, the DSNY enforcement also issued a summons to one of the businesses engaging in illegal dumping. The BID Sanitation Team continues to work closely with DSNY to identify violators, increase awareness and eradicate the problem. The BID Sanitation and Outreach Committee are working on long term programs to increase awareness, and we welcome any short term suggestions to continue this battle.
The BID submits service requests via 311, which has been very responsive. In the month of November, the BID reported an exposed wire, a broken streetlight, a missing fire hydrant cap, and a leaning light pole to 311. All conditions have been repaired.
On an ongoing basis, the BID Clean Team removes handbills, posters, notices, signs, and advertisements on any curb, sidewalk, gutter, tree, lamppost, telephone pole, public garbage bin, or any other public item in the district. During the month of November, the BID Sanitation Team removed approximately sixty flyers that were illegally posted in the district.
There were two demonstrations on 125th Street during the month of November. Protesters demonstrated in favor of "Occupy Wall Street" and against joblessness in the U.S. NYPD were present.
| Public Safety
The 125th Street BID Public Safety Ambassadors work hard to keep 125th Street safe. Throughout the month of November, BID Public Safety Ambassadors responded to a car accident, a fainting incident, and a physical altercation. In each situation, the Public Safety Ambassadors notified the proper authorities, who responded promptly.
| Retail Updates|
Christmas Store - 3 West 125th Street
Ricky's Costumes - 55 West 125th Street