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SIM Memphis Quarterly
Volume 10, June 2011
About the Newsletter
The Memphis Quarterly SIM Newsletter is designed to share information about its members, upcoming meetings and other events, to reflect on recent accomplishments, and to provide information about SIM.  It will also focus on opportunities to serve the chapter as well as to participate in SIM Memphis' philanthropic activities. 
In This Issue
Strategy Series
Community Outreach Update
Membership News
SIMposium 2011: The Future of IT

Strategy Series 2011


Mark your calendars now for the September 22, 2011 event!!


Upcoming Chapter Meetings 

July 7, 2011
Grove Grill
4550 Poplar Avenue
Memphis, TN 38117
Engagement: What Is It and Why Should I Care?
Brad Federman,
President, Performance Point LLC
5:30pm - Social gathering
6:00pm - Dinner
6:30pm - Chapter Business
6:45pm - Program
8:00pm - Adjourn

Upcoming Topics:
August 4, 2011
Best Practices in Mobile Device Management, Support and Security
Roundtable Discussion
September 22, 2011
SIM Memphis' Annual Strategy Series
October 6, 2011
Trends in IT Careers, Skills and Development
Dr. Jerry Luftman,
Executive Director,
Stevens Institute
of Technology  
November 3, 2011
Data Administration - Past, Present and Future
Dr. Mark Gillenson,
Professor of MIS,
University of Memphis
  December 1, 2011
Holiday Party
SIMposium 2011
The Future of IT 

November 13-15
 Orlando, FL 

 For more information on SIMposium 2011, go to the event website.
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SIM International


SIM Connect recent articles   


SIM MEMPHIS  2011 Board of Directors

Rick San Roman

Tim Meek


Steve Schaefgen
Susan Caldwell 
John Oglesby
Jana Markowitz 

Dennis Norton

Christi Daigre 

Dick Vandenberg 
Della Adams

SIM International Liaison
Rick Pride 

2011 Regional Leadership Forum

Want to know more about the Regional Leadership Forum?

Check out the
Other Cool RLF Links

Faciliator & RLF Director, Kevin Ryans's
Leadership Blog
2011 RLF Reading list

Check out the latest Schlagbytes from this perennial RLF favorite author and storyteller

Dr. Julie Ness Bell, author and teacher


Read about RLF Speaker Jay Mahoney and Graduate Sven Gerjets

SIM Connect: A Weekly News Brief


SIM understands the need to deliver timely, relevant news to its members. Launched on March 23, SIM Connect delivers a highly-informative e-news brief focusing on the most relevant business and technical industry content.


SIM Connect replaces SIM's quarterly publication, SIM News.


 SIM News Extra, the monthly SIM association focused newsletter, will continue normal distribution.

Review SIM Connect distributions HERE.



Susan Caldwell
Diane Coons  
Christi Daigre 
James Dutkosky
Jana Markowitz
Dennis Norton
John Oglesby 
Rick San Roman
Dick Vandenberg

About SIM


Established in 1968, the Society for Information Management (SIM) is the premier network for IT leaders.  SIM is comprised of more than 3,600 members including CIOs, senior IT executives, prominent academicians, and foremost consultants.  Through its 31 chapters, SIM provides resources and programs inspired by IT leaders for IT leaders that enable CIOs to further develop their leadership capabilities and those of the emerging leaders in their organizations. SIM provides the premiere collective voice to advocate policy and legislation on behalf of the IT profession.

Strategy Series Takes Shape!

by Dick Vandenberg and Della Adams, Strategy Series Co-Chairs


On September 22, 2011, the Memphis Strategy Series for Executives will be held at the Westin Memphis on historic Beale Street. This will be a world-class event focused on the timely theme of "Unleashing the Power of IT for Innovation and Growth."  With the help of FedEx, the Executive Advisory Board, HMG Strategy, and our Committee members, the 2011 Strategy Series for Executives is starting to take shape!


Designed exclusively for CIOs/IT executives, this all-day conference focuses on the critical issues confronting transformational leaders as they seek optimal strategies for leveraging technology to drive business growth in rapidly changing markets.  The format for the conference includes substantial time for networking. Join the most respected senior CIOs/IT executives from the greater Memphis area and grow your professional network!  

The event is expected to attract close to 150 attendees representing top business and IT executives from the Memphis area. It is designed to deliver exceptional thought-leadership in a warm and friendly club setting, where the audience will receive unique insights into best practices and hear success stories involving leadership, management, technology and career management. Register now to reserve your spot. Be sure to encourage other qualified execs to register as well by forwarding this information to them.   


Rob CarterRob Carter, CIO of FedEx will be our keynote speaker.  








We'll also hear from Kellie Maske of FedEx, who will bring out her crystal ball and clarify the future of the economy.



AC Wharton



Mayor AC Wharton will speak on "Memphis, City on the Move". We are currently working on engaging a speaker from Gartner as well.





brian janz

Brian Janz will reprise his role as moderator/master of ceremonies.  Brian is the Professor of Management Information Systems at the Fogelman College of Business and Economics and Associate Director of the FedEx Center for Supply Chain Management at the University of Memphis's FedEx Institute of Technology.




WE NEED VENDOR PARTNERS. Please contact or follow-up with your best vendors and strongly encourage them to work with Hunter Muller to find a way that they can be a part of this outstanding event.


It would be great seeing you at the September 22nd event!


Best Regards,
Dick Vandenberg
Della Adams
2011 Strategy Series for Executives

Dallas sky line
Summit 2011
by Rick San Roman

On April 29th and 30th, representatives from SIM chapters from around the country met in Dallas, Texas, for the 2011 Chapter Leadership Summit.  This annual event serves to provide chapter input to the operation of SIM International, sharing of best practice across the SIM community, and networking among the various chapter leaders. 

Rick Pride, SIM Past President and SIMI representative, Jana Markowitz, SIM Board member and Programs Chair, and Rick San Roman, SIM Chapter President, participated in the event to represent the Memphis SIM Chapter.       
Important key accomplishments noted were:
1) Membership increased to 2,964 members, up 354 from the previous year; in addition, two new chapters started in the past year.  Six new potential chapters are being planned and four international chapters are being discussed.
2) Budget: The Smith Bucklin administrative account was reduced by $100,000. Revenues were 5% above budget, and spending was 6% below budget.
3) Other impressive progress was reported by committees for MIT (Members in Transition), Marketing, and Membership for SIM Connect and playbooks for best practices to improve chapter collaboration.

Key initiatives for the 2011 year are:
1) Improve services by completing the new association management contract with a new provider.
2) Deliver a successful SIMposium for 2011 in Orlando and plan for the 2012 SIMposium in Dallas.
3) Grow cross chapter collaboration by adding to playbook content and materials.
4) Develop orientation training for new Chapter board members and new members.
5) Stimulate more academic-practitioner collaboration.
A link to presentations from key chartered teams in included on the Summit 2011 website; there's also a video showing coverage of the event. 

Please contact Rick Pride if you have interest in joining a SIM committee.

Community Outreach


cobranded logos

Community Outreach Spotlight: Teen Tech Camp

by Dennis Norton, Community Outreach Chair


Excitement is building as our SIM and Library teams prepare to launch Teen Tech Camp July 11-16, 2011!  The camp, now in its seventh year, helps kids to acquire IT skills through hands-on learning.  By the end of the week, they will have created basic computer games and music videos.  They will also understand how computers enable manufacturing and distribution processes.  The experience will allow students to discover aspects of technology totally new to them and some will be intrigued by IT as a career option.


The main agenda for the week involves learning how to use the SCRATCH programming language.  SCRATCH was developed by MIT in 2007 for users of any age, skill or background.  Kids find it easy to get started and build skills as they try to make their creations more "cool."  SCRATCH also includes an online collaboration environment where programs can be shared, reused and enhanced by others.  Currently there are more than 800,000 users around the world in the online community.


SIM contributes to the curriculum by presenting a half-hour BSO (Bright Shiny Object) session each morning.  The purpose of BSO is to show how technology is used in business.  This year we will demonstrate how fictional company "Jumpstart, Inc" uses computers to run a jump rope manufacturing and distribution business.  Daily installments will include sales order processing, production planning, manufacturing, and billing and shipping.

The camp will conclude on Saturday with a recognition ceremony attended by campers and their families.  SIM member Jana Markowitz will give a talk on IT career opportunities, and SIM members will be on hand to review students' SCRATCH projects and to share personal experiences about an IT career.


Rick San Roman reviews students' work at Saturday Recognition Ceremony (TTC 2010). 


DON'T MISS OUT on an opportunity to get involved with TTC this year!  You will be impressed by the kids and surprised by what they've learned.  You will be amazed at the dedication of the Library staff.  You will be moved by the gratitude of the parents - many of whom could not afford to send their child to a camp like this--but SIM generosity made it possible.   You will be proud to be a part of SIM's work in making our community better.


SIM members are invited to:

        Assist with BSO Mon-Fri 9:00am

        Have lunch with students and staff Friday at noon

        Attend the recognition ceremony on Sat at 10:00am


Contact Ed Charbonnet or Dennis Norton for more information.


SIM Memphis and the Memphis Public Library wish to thank Kraft Foods, Inc for the generous donation of (9) laptops.  This allows each student access to a reliable computer with which to produce and present their programming projects. 


See the slideshow movie from 2010 Teen Tech Camp HERE.


See camper interviews from 2010 Teen Tech Camp HERE.


See the ad for 2010 Teen Tech Camp HERE.


Stax Museum STAX logo

As supporters of the Stax Music Academy, SIM members were invited to a private reception at the Stax Museum of American Soul Music on May 19th.  The event was attended by several SIM Memphis members, including Rick San Roman, Della Adams, Jana Markowitz, Diane Coons, Ed Charbonnet, and Susan Caldwell. Digger Phelps, renowned former Notre Dame basketball coach and popular ESPN sports analyst, was the guest speaker for the evening.  During his 20 years as coach at Notre Dame, Phelps won more games (393) than any coach in Irish history. 


The event included performances by students from the Academy before and after Phelps' talk.  Phelps' message to the group was that the Academy was more than an opportunity for students to develop musical skills; it could also be a venue to develop the confidence and life skills needed to overcome the challenges often experienced in life.  It was a great speech, a great open house, and everyone (students and attendees) had fun.   Digger even performed "Walking the Dog" with the Stax kids.


In an interview later that same week, Digger was on MSNBC's "Morning Joe" show.  He reemphasized in this interview the importance and impact of programs like those offered by the Stax Academy.  See the full interview HERE.


Digger Phelps 2

Digger Phelps speaking at the Stax Reception. 



Gary Lasko Memorial Scholarship Winner Announced

University of Memphis senior Van Stacks was awarded the SIM scholarship for the 2011/12 school year.  Van is pursuing a BBA in MIS with a minor in Management.  She has a 3.8 GPA and is interning with the IRS's Human Capital Office.  She is a member of the University of Memphis Honors Program, FCBE honors program, the Memphis Institute of Leadership Education (MILE),  the Association of Management Information Systems, Golden Key International Honor Society, and Phi Theta Kappa International Honor Society.  Her projected career goal is "to work as a technical analyst in Cyber Security, Information Management, and other related fields."   Van was selected during a panel interview May 2 conducted by SIM Members Judy Brown, Joe Toman, and Dennis Norton.


Membership News
New Members!
  Chago Santiago

Chago Santiago, Vice President of Information Technology, Autozone Inc.

Chago is AutoZone's Vice President of IT. He is responsible for business applications, demand management, enterprise architecture, resource management, and project management. Chago has been responsible for implementing several data warehousing and business intelligence platforms as well as several successful ERP implementations, AutoZone's DIY and Commercial Customer web sites, and a plethora of business applications in the retail, media, manufacturing and telecomm industries. He earned the prestigious "Best ERP Implementation" Editor's Choice Award by Oracle Corporation's Profit Magazine in 2003.  


John VernittiJohn Vernetti, Senior Manager of Infrastructure and Technical Support, Perkins & Marie Callender's Inc. 


John is a Senior Manager over Infrastructure and Technical support for Perkins & Marie Callendar's Inc, where he has been employed since 2006. Previous to joining Perkins & Marie Callender's he was an IT manager for a printing and manufacturing company. John got his start in IT in 1998 doing desktop and network support and has taken positions with progressively increasing responsibility. Previous to 1998 he was a Production Supervisor with over 10 years experience on a manufacturing floor. John is excited about being a new SIM member, and looks forward to taking an active role within the organization.


Other New Members: 


Naveen Manga, Director Program Management Technology Planning & Governance, Hilton Hotels Corporation


Darrell Price, Manager Interactive Development, ALSAC/St. Jude


Kevin Raybould, Manager, iDevelopment, ALSAC/St. Jude


David Ulloa, Director of Technology Solutions, Inland Intermodel Logistics Services, LLC 


Welcome to SIM Memphis!


Members on the Move!!

Tony RooneyTony Rooney has been named senior IT manager - IT Solutions & Services, Krakow, Poland, effective May 1. Tony will be responsible for the day-to-day operations and service delivery at the IT shared services center in Krakow, providing IT services not only to EMEA businesses, but also to US-based businesses. Tony will work to ensure seamless IT execution. Tony joined International Paper in 2001 and served most recently as senior IT manager - Business Intelligence. Tony will be relocating to Krakow.

Congratulations, Tony!


Members in the News!

Mary Jo GreilMary Jo Greil was recently featured in both The Memphis Daily News and The Commercial Appeal for her contributions to Imagine Memphis. Mary Jo is the founder of Imagine Memphis, which is a citywide forum that was created to pair youth and adults with the purpose of imagining and creating a better Memphis.  


Diane Coons commented on the impact Imagine Memphis has on the local community: "I had the great pleasure of participating in one of the sessions last year and it was inspiring to be part of it - to hear what the young students were thinking and to engage in dialogue with them to imagine the possibilities for Memphis focusing on topics such as education, business development, and more."

Read the full Daily News article HERE and the Commercial Appearl article HERE.


Mary Jo also wrote an article titled "Souls, Spirit in Rhythm Are the Essence of Our Community" for the Commercial Appeal. See the entire article HERE, which was published in the June 11, 2011 edition; Mary Jo is very passionate about people and community development, a fact that those of us in SIM Memphis who are fortunate enough to know her, know very well!  Thanks for all your hard work and energy, Mary Jo!  You are making a difference!


by Jana Markowitz, Programs Chair


SIM Members-in-Transition Program Goes National

In the Leadership Summit held in 2010 Chapter leaders formed a task force to combine the successful Members-in-Transition programs from several chapters and make the services and resources available to all chapters.  In 2011 their work has come to fruition.

Led by Jeff Skulsky, President of the New Jersey SIM Chapter, a team of SIM leaders from all over the country collaborated to create a "Playbook" that guides chapters in using the common programs.  For current SIM members who become unemployed the national organization (SIMI) waives the membership fee for one year.  Just ask your local Membership Chair to identify you as a member-in-transition (MIT).  But more importantly there are numerous resources available to you as an MIT:

  • Two Yahoo Groups
    • One for posting IT Jobs
    • One for discussing issues of job search and asking for/offering help
  • Weekly conference calls for SIM members to share advice and make connections
  • A document listing books, search organizations, helpful websites and other resources for those on the hunt for an IT job
  • Under development - webinars about using LinkedIn, behavioral interviewing, marketing yourself, body language for job interviews and more.  These are currently offered in-person at the local level by some chapters; videos and webinars for on-demand national use are under development.

The Yahoo Group for giving and receiving job search advice and networking help is made up of a combination of MITs and employed SIM members - in roughly equal proportions.   So please ask to join the Yahoo Group if you are gainfully employed and want to "give back" to those who are between jobs.


 Your first stop should always be your local Membership Chair (Susan Caldwell for the Memphis Chapter) who will help you get all of the valuable resources that SIM has to offer.


Your next stop should be where MIT program information and an insightful career development blog are available in the Members Only section of the website. 



What Differentiates Average from Extraordinary IT People?


This is the question Linda Pittenger's qualitative dissertation for her PhD from Case Western sought to answer.  Linda's past includes having worked in the area of IT Human Capital at Credit Suisse, Lehman Brothers, Gartner, The Hay Group and ATT, among others. And in June Linda shared with our Chapter the surprising results she found after interviewing 40 IT people from three multinational corporations.  The answer to what makes a difference was not technical skills, not even management techniques, but social networking (the in-person kind) and direction of the individual's focus.

IT individual contributors who looked outside their organization for help in solving problems before bumping them up to management to solve, were identified as the higher-rated employees.  IT managers who looked down to their staff to solve problems before looking to the business team and then outside of the organization for ideas and help were judged superior in performance.  And all of the high-performers sought to circumvent bureaucracy and red-tape (if only we could). 



Della Adams commented on Linda's presentation:  "I thought the information presented gave me valuable insight. I shared the presentation with my staff and we are working to formulate a way to incorporate those competencies into our daily functions." Ed Chabonnet also added his reflections following the June meeting: "What a fantastic presentation - both information and style of it!  [Linda] is so clever and interesting. I feel badly for those that missed this one...She should have her own talk show or video blog." Check out Linda's presentation on our Memphis chapter website. In addition to sharing her completed research Linda, who will shortly become the Dean of Graduate Programs at Stevens Institute of Technology in New Jersey, has offered to let our chapter participate in her current research on the impact of  organizational culture on IT employee engagement.  Linda has a fast-approaching deadline for data gathering, so please take the survey by clicking on it HERE and share it with your IT co-workers and friends. 



SIMposium 2011 banner

What's The Future?

by Jim Dutkosky


Alan Kay, one of the fathers of the idea of object-oriented programming, once wrote, "The best way to predict the future is to invent it."  You have the opportunity to invent your future by learning more about the Future of Information Technology, which is the theme of SIMposium 2011. 


This year's SIMposium is shaping up to be one of the best! 



Jeb Bush

 Jeb Bush is the key note speaker; a successful governor and change agent in business, education and health care, Jeb Bush will share his insights and experiences that will help us learn how to impact our world. 



Jerry Luftman


Dr. Jerry Luftman, Professor at the Stevens Institute of Technology School of Management will present the "Global Trends and Developments Shaping the Future." 




Adm Thad


Admiral Thad Allen transformed the way that the Coast Guard does business by bringing a highly bureaucratic command and control organization into the information age.  At the center of his strategy was the use of social media, which enabled the Coast Guard to align people, interests, communities and resources.  



These are just a few of the highlights planned for this year's conference.  Make plans now, and mark it on your calendars to join SIMPosium this November 13-15, 2011 in Orlando, Florida.  More details to come through the year.


Keep an eye on the SIMposium 2011 website for more details: