At the risk of having egg on my face in a couple of years...
I suggest we won't be seeing many more iconic yellow pages ads like THIS in the future. In fact the ad - which has just about become part of our vernacular - might outlive its product!
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PLAY THE TVC |
More and more businesses are moving away from the yellow door stop to the new frontier of Google, Facebook, Twitter, LinkedIn and many other online avenues.
Afterall, it's what their customers are using to find the products or services they need. And if you need any convincing on that point, you HAVE to see this Compelling Argument...
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PLAY THE TVC and Enjoy.