HAPPY NEW YEAR and welcome to the future.

PLAY the TVC

Hold onto your hats because 2011 is the beginning of a television revolution.

More on that in a moment...

We're all still in a bit of a fun, celebratory mood here at RMS so we've found a feature TVC to match.

This Nando's Chicken commercial uses an attitude of fun and a little shock factor to cleverly position the business.

The approach creates a certain "attitude" towards the business and was pioneered by the inimitable Richard Branson and Virgin Records (as it was then).

Here Nando's is creating an attitude of fun while using an element of shock to cut through and grab attention.

See for yourself HERE.

AND NOW, back to that TELEVISION REVOLUTION.

Regional markets are about to go digital resulting in a suite of 15 or so channels to choose from.

NEVER has it been more important to select the right programs that target the right market for your business.

Our exclusive access to the valuable overnight people meter data means we can ensure you maximize your return AND minimize your expenses.

Want to know more, give us a call.  

Until next month

Glenn Doust & Ashley Pearce