Anthony Venn-Brown - Author - Professional Coach - Speaker

Greetings!

I was having a session with my coach the other day. Yes, this coach hires a coach for two reasons. Firstly it's good to walk the talk. Secondly all good coaches know that they get more achieved by having a sounding board, objective listener, additional insights and accountability that ensures what you plan to do actually gets done.

We were talking about how I've created things in the past and applying those principles to some of my current projects. I used the example of how I moved from becoming the leading sales consultant with Optus (tele-communications company) to establishing my coaching business full time. Here are the six principles I identified.


Read the six steps below.

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reach for the starsBackground

I'd been working as a sales consultant for Optus for two years. I'd commenced knowing nothing about the products or ever having worked in a call centre. I had a good knowledge of sales though as I'd been teaching sales to marketing diploma students for the previous eight years. It was a great opportunity to put all my theories into practice and they worked with amazing results. The KPI (company minimum standard) was 27% conversion of calls to sales. But my conversion rate hovered around 62%. Optus ended up making me call coach because of the results I achieved.

I wanted to begin my own coaching business so I began seeing clients after hours. The most clients I had at any one time was five. Then I decided to work part time with Optus and part time coaching clients. Here is what I did to make the transition from part time coaching to a full time business.

 6 Steps to Creating my Dream


1.     Made a decision. I made a strong decision that now was the time to make the transition and create a successful coaching business.

2.     Set a goal. I set a goal to have 10 clients on board by Christmas. I had two months to achieve that goal

3.     Strong determination.  I was committed to my goal and burnt all my bridges behind me. In my mind there was no turning back. Failure was not an option.

4.     Spoke often and positively about what I planned to do. To ensure greater accountability and to overcome fear I told others what I WAS going to achieve.

5.     Anticipation. I lived with an expectation that new clients would come to me and became more conscious of existing opportunities around me. I got excited about the possibility of leaving the stressful life in a call centre running my own business.

6.     Believed. I dealt with self-doubt and had a positive affirmation I used regularly. 'I am a successful professional coach. My clients have exceptional moments of clarity that transform their lives forever'. I not only said it - I believed it.

The result

I didn't actually get 10 clients on board before Christmas I got 12. Over four hundred people later I'm still coaching.

So how can apply these principles to achieve your goals and fulfil your dreams?


Anthony Venn-Brown

Any questions? Feel free to email me anthony@anthonyvennbrown.com

Recent Testimonial

When I decided to take up "Dare to be Your Best" coaching program I was in the middle of a crossroads with my career. The previous 12 months in my job had been frustrating and unfulfilling. De-motivated and not confident about what my next steps might be, coaching has pointed me in new directions and to see opportunities I had not previously considered.

After the first 12 weeks of coaching I have continued to meet with Anthony on a fortnightly basis to plan and strategise, as I continue to build a successful events management business. Anthony has been a pillar of support, regular encourager and also a fantastic mentor. His support and guidance helped me set goals, get through hurdles and achieve my ambitions. I have attempted to start my own business in the past but was never able to get to where I am today.

Thank you Anthony for your guidance and "push" to bring out the best in me. 

Concilio Pty Ltd 

www.concilio.com.au 


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Six Principles to Help You Create What you Want
Recent Testimonial
Coaching Options
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Anthony Venn-Brown

A
s an internationally accredited coach (ACC ICF), Anthony has worked with a broad range of clients and over the last nine years gained many 1,000's of coaching hours experience.
Anthony's background includes 30 years in a variety of educational settings, establishing successful businesses and creating exceptional sales results. He has presented to audiences of up to 5,000 and appeared on national television and radio programs numerous times. His award winning autobiography 'A Life of Unlearning,' is now in its second print.

Richness in life experience is what makes Anthony stand out as a coach. His proven ability to negotiate challenging situations, pioneer new opportunities, and commitment to the best possible outcomes, enables him to connect insightfully with clients. By providing an objective sounding board, Anthony's clients gain the clarity and necessary tools to create the career, performance or internal transformation they desire.

E: anthony@anthonyvennbrown.com 
T: +61 (0)2 9699 2448
M: +61 (0)416 015 231
W: www.anthonyvennbrown.com