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Pittsburgh SCORE BizSuccessTips
March 2012
BizSuccess Tips
Turn Your Leads Into Customers

Let SCORE Show You How 

From Pittburgh SCORE

SCORE can help you attract more customers and boost your business's sales. Visit your local chapter today!


 Success Secrets5 Tips to Turn Leads Into Sales
 Resources for You: It's All in the Marketing  Expert InsightMarketing Done Right 
Success Secrets 

5 Tips to Turn Leads Into Sales

Great Ideas Start at Home  

Encouraging innovation in your employees makes good business sense. You get creative new ideas, and they get a chance to shine. Small business expert Steve Strauss shows you how to make it happen

The Follow Up  

Getting sales leads is just half the battle. "Lead Nurturing" can help you follow-up and turn those leads into loyal customers. Find out how in 9 easy steps.


5 Tips to Turn Leads Into Sales

What top secrets do the best salespeople know (that they aren't telling you)? Learn more.


Upcoming Events



March 24, 2012, 8:00am

Pittsburgh SCORE Workshop: Small Business Basics


Location:   PNC YMCA,  

                  236 5th Ave. 2nd Floor 

                (downtown Pittsburgh)

                Pittsburgh, PA  15222     



Get the basic information you need to put your new

small business on the path to success at the SCORE

Small Business Basics Workshop.  Local finance,

accounting, legal, and marketing professionals

together with SCORE Counselors will provide you

with information about how to start a small business.

What they all have in common is the desire

to help you succeed!   


(The Veterans Fast Launch Program provides "Special Offers" for Veteran Owned Businesses. Visit to learn more)  


 Register Now!  




March 15, 2012, 1 p.m. EST


Free Live Webinar: Never Sell Anything Again (And Watch Your Business Soar)

Has business come to a standstill? Business expert Barry Moltz will help you get your business moving again. Learn how to throw out old sales methods and get that important prospect to say yes. Register today and get the free e-guide 25 Ways to Get Your Business Unstuck.


March 22, 2012, 1 p.m. EST


Free Live Webinar: Converting Leads to Sales

Join online marketing powerhouse Heidi Tobias, Education Development Manager at Constant Contact, to learn how to turn your prospects into customers. In this webinar, you'll discover: how to provide content that your customer cares about; the power of reviews; and to-do's for lead nurturing. Sign up now!


Resources for You 


It's All in the Marketing

Successful marketing can help turn your leads into customers. Find out what two critical elements your marketing campaign must have, plus more ways to get results, from Constant Contact's Director of Channel Marketing, Sue SokoloskiSubscribe to SCORE's ExpertAnswers newsletter to learn more.


Stop! Before You Push Too Hard

If your customer suddenly backs off from a sale, maybe the problem is you. While it's exciting to get a new lead, you run the risk of smothering the person if you don't know when to back off. Find out more.



New! Pittsburgh SCORE Blog 

SCORE Pittsburgh Logo 

Every Small Business Owner Needs A Team 

by Michael Mohajery, Counselor Chapter Chair. Should you operate as a sole proprietorship, partnership, limited liability company or corporation? Will you perform your service or sell your product from your home or will you lease office space? Do you have enough money to fund.......Continue reading 





Expert Insight 


DJ Heckes, EXHIB-IT! Tradeshow Marketing Experts

Small business is about people, and DJ Heckes can show you how to reach those people. A successful entrepreneur and author of Full BRAIN Marketing, Heckes reveals how to use traditional and new marketing methods and how to avoid costly mistakes. Find out more in SCORE's Small Business Success Blog.



Success Stories

Looking Sharp  
Bruce Bohrmann's company makes limited-edition, collectible knives with wood sourced from a small town in Maine. To take his business to the next level, Bohrmann turned to his local SCORE for help.
"My SCORE mentor Skip Orem worked closely with me to develop the proper pricing for my specialty products and market them to our best potential customers. Mentor Nancy Strojny encouraged me to hire a professional photographer. Nancy periodically reviews my product line, helps me with sales and brings me down to earth. I might have easily stopped making knives, being bewildered as how to market them. SCORE has been invaluable." Find out more.


Bruce Bohrmann, Bohrmann Knives



Pittsburgh SCORE
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Pittsburgh SCORE
411 7th Ave, Suite 1450
Pittsburgh, PA 15219
412 -395-6560 ext. 130
Email Contact


Sponsored By
SCORE Awards

Submit a nomination now for the 2012 SCORE Awards. The SCORE Awards is an annual event that celebrates the outstanding achievements of America's small businesses. This year's ceremony will be held on August 16, 2012 in New Orleans, LA. Click here to learn more.


SCORE in the News
According to a recent U.S. Small Business Administration study, SCORE's reputation is the number one reason potential entrepreneurs seek out business counseling. The study, SBA ED Resources 10-11 Impact Study Final Report, also supports the trend that businesses receiving counseling are more successful overall.   

Visit for free access to business planning templates and expert tips on all aspects of starting your business and to make one-on-one counseling appointments.


Quick Links
SCORE - For the Life of Your Business
Has SCORE helped your business? Then give back to SCORE to help entrepreneurs succeed. Donate today.


BizSuccessTips Editor Rieva Lesonsky is founder and CEO of media company GrowBiz Media. A nationally recognized small business expert, Lesonsky has appeared on hundreds of radio shows and numerous local and national television programs. Read more of her insights and buy her books at her website SmallBizTrendCast to get the scoop on business trends and sign up for free TrendCast reports. 

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Brought to you by SCORE, America's free and confidential source of small business mentoring and coaching. SCORE is a nonprofit association of more than 13,000 business experts who volunteer as mentors. SCORE offers free mentoring and low-cost workshops nationwide. A resource partner with the U.S. Small Business Administration, SCORE has helped more than 9 million entrepreneurs since 1964. Call 1-800/634-0245 for the SCORE office near you or visit online at

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