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Letter from the President of HomePNA
We're very pleased with the progress being made by our member companies deploying HomePNA certified products. We recently posted a news release announcing TELUS, a $9 billion Canadian national telecommunications provider, selected CopperGate's HomePNA 3.1 technology integrated into set-top boxes and residential gateways manufactured by other HomePNA members for its TELUS TV. This news coupled with AT&T's recent announcement that it now has 650,000 paying U-verse subscribers has us very excited about the future of our group.
The good news doesn't stop there. HomePNA members have a lot to be energized about as we begin the 4th quarter. Momentum is building. We recently announced that HomePNA was installed in more North American homes in the last quarter than any other coax home networking solution. We believe this makes HomePNA the de facto standard for TelcoTV home networking.
We're not alone in our statements. Analysts are also making a strong case for our declarations. Michael Wolf, director of Digital Home Research at ABI Research, said, "The addition of TELUS means that of the largest telcos in North America, four out of the top five that offer TelcoTV now support HomePNA 3.1 home networking technology. This win validates HomePNA as a home networking technology that is optimized for service provider rollouts to enable whole-home entertainment services such as TelcoTV."
And we're also making serious inroads into new geographical markets, which support the assertion that we are now the global standard for home networking. We can make this pronouncement based on one of two recent new members joining the alliance-Cianet Networking, which is a digital communications solution provider based in Brazil. We also welcomed Spirent, which produces next-generation test, measurement and assurance solutions for home networking.
We also have good results to report from HomePNA's participation in the Home Networking Zone at the Fiber Council's FTTH 2008 Conference and Expo last month. The demonstration, which involved transmitting real commercial HDTV programming provided by SES Americom over fiber and coax was a success and we had strong interest in HomePNA from a surprising number of international as well as domestic service providers and equipment manufacturers. Thanks to members Actiontec and Sendtek for the loan of their HomePNA to Ethernet bridges for the demo which we expect will lead to new members and deployments.
What does this mean as we go forward? Our members will continue to reap the rewards of membership in a strong and rapidly growing TelcoTV marketplace. Prospective members still on the fence about joining should be aware that if they're not using HomePNA to distribute home entertainment over coax and phone, they are missing out on an exceptional market opportunity to grow with us.
Rich Nesin
President, HomePNA
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Q&A - Joseph Choghi, K-micro
 HomePNA proudly launches its new Q&A series, which profiles prominent alliance members intimately involved with shaping the future direction HomePNA technology and its market position. Our first interview is with Joseph Choghi from board member company, K-micro. Choghi also sits on the Marketing Work Group.
Q: Please describe your company.
A: K-micro is a major player in ASIC technology and world-class design support. Its products are used in the consumer electronics, computer, office-automation, networking and storage markets. The company is an active participant in industry standards organizations, including International Committee for Information Technology Standards (INCITS) Technical Committee, T10, DLNA, PCI Special Interest Group (PCI-SIG), USB, Display Working Group (DDWG), HomePNA, MoCA, OCP, and ITU-T. K-micro has design centers in San Jose, Taipei and Tokyo.
Q: You recently became a BOD members, why did you decide to join the board?
A: K-micro is a major player in the home networking market. We have been supplying ASIC and Analog Front End solutions for our partners and customers for some time. The decision to join the HomePNA board was a natural progression for K-micro in order to become actively involved with the decisions affecting the market presence, technology standards and product continuity.
Q: What are K-micro's plans to use HomePNA?
A: K-micro has chosen HomePNA and its evolution in the international markets as a key strategic thrust. We are committed to serve our partners and customers to provide system-level solutions to carriers and service providers for multimedia convergence.
Q: How do you see HomePNA continuing to play a role in TelcoTV?
A: We believe entertainment convergence to be a major market driver, and TelcoTV is posed to play a key role to explore and expand into this market.
Q: What would people be surprised to know about you professionally?
A: Well, professionally there are no surprises about me. I have been involved with system and semiconductor aspects of the networking industry for all my life. During the past 10 years I have been heavily involved with Internet appliances and services. This is another turn into the semiconductor market to focus on multimedia and home networking as the next convergence frontier.
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HomePNA Certified Product Spotlight
Scientific-Atlanta, a Cisco Company, is offering a new television experience with its HomePNA Certified IPN330HD model, whichis a part of the comprehensive series of IPTV set-tops. All of Scientific Atlanta's IPTV set-tops enable your operation to:
- Use a wide range of video codecs, including MPEG-2, MPEG-4 Part 10/H.264 and
- VC-1 in both standard- and high-definition formats
- Support open middleware platforms, enabling your operation to have a high degree
- of control, creativity and differentiation in solutions development
- Select open, renewable security solutions, including downloadable conditional
- access systems (CAS) and digital rights management (DRM)
- Use existing coaxial wiring in the home to deliver IPTV service
Features and benefits of the IPN330HD Set-Top include:
- Uses advanced System On Chip (SOC) technology to support a variety of operating systems, advanced middleware platforms and compelling user applications
- IP compatibility using 100BaseT Ethernet and integrated Home Phoneline Networking Alliance (HPNA) 3.0 for IP-over-Coax interfaces
- Multiple operating system support, including WinCE™ and Linux®
- Accommodates multiple options for IP middleware solutions
- Enables your operation to choose its CAS and DRM source for renewable security
- Up to 16 picture-in-picture (PIP) displays simultaneously, allowing subscribers to customize the viewing experience*
- Functions as a DVR remote client, facilitating Multi-Room™ DVR capabilities with a DVR host set-top*
- Front panel Universal Series Bus (USB) interface allows for easy-to-access connections with devices such as digital cameras
- Options available for SCART connectors and PAL video support
For more information, visit the Scientific-Atlanta website or call 770.236.5000.
HomePNA News and Updates
HomePNA Lead Choice for Telcos in North America
The HomePNA Alliance announced that more leading North American telcos are deploying its technology and that HomePNA was installed in more North American homes in the last quarter than any other coax home networking solution. In addition, HomePNA announced that TELUS, the $9 billion Canadian telecommunications company, has chosen the HomePNA 3.1 technology for its TELUS TV service offering.
HomePNA Leads Demo at FTTH Show
The HomePNA Alliance joined leading equipment and service providers at the 2008 FTTH Conference and Expo being held at the Gaylord Opryland Resort & Convention Center in Nashville, Tennessee on September 21-25. HomePNA will participate in the Home Networking Zone, a conference highlight providing interactive exhibits, product displays and service demonstrations enabled by a fiber to the home (FTTH) connection.
HomePNA at Tradeshows
2008 FTTH Conference and Expo
September 21-25, 2008
Gaylord Opryland® Resort & Convention Center
2800 Opryland Drive, Nashville, TN
The HomePNA Alliance joined leading equipment and service providers at the 2008 FTTH Conference and Expo held at the Gaylord Opryland Resort and Convention Center in Nashville, Tennessee on September 21-25. HomePNA participated in the Home Networking Zone, a conference highlight providing interactive exhibits, product displays and service demonstrations enabled by a fiber to the home (FTTH) connection. Alliance president, Rich Nesin spoke on the features, benefits and practical aspects of the widely deployed home networking standard on Monday, Sept. 22 at the Fiber Powered Pavilion. | |
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"This type of technology enables TELUS to cost-effectively distribute
new IP services throughout customers' homes with the reliability they
expect but without the high installation costs of running new wires."
- Ira Rowlands, Planning and Engineering Manager, Telus
"The ability to work over both coax cable and traditional phone lines
is a key advantage and we look forward to working with the industry to
enhance and standardize the technology."
-David Deas, Vice President, Networks and Services,
AT&T Laboratories, Inc.
"Eighty percent, 90 percent of installations are homes that have coax.
We absolutely have to have the (HPNA) technology; it's been a godsend
for us (because) anywhere we're launching our IPTV service there's a
good take rate ... ahead of our forecasts. They're taking multiple TVs,
multiple devices all bundled together and packaged together," Lund
said. "We wouldn't put HPNA in if it wasn't going to handle high def
PVR applications."
- Gary Lund, CTO, Bell Alliant
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