May 26, 2010, Issue #366

Send your comments, questions, responses, articles or case studies to Pedorthic Newswire at editor@pedorthicnewswire.com. Your emails will be reviewed by pedorthists and the editors of Pedorthic Newswire, and selected submissions will be posted in an upcoming issue for feedback from other readers. Please note: the deadline for all submissions and responses is 12 noon Eastern Standard Time on Tuesday for that week's issue.

BREAKING NEWS

Therapeutic Shoes - In-Person Fitting and Delivery

Appendix C of the DMEPOS Quality Standards published in October 2008 addresses specific requirements for orthoses, prostheses, prosthetic devices, and therapeutic shoes. Those standards include requirements for "an in-person diagnosis-specific functional clinical examination" by the supplier to determine the need for a

particular item as well as "face-to-face fitting/delivery" by the supplier. Therefore, in order for therapeutic shoes, inserts, and shoe modifications to be covered, both of the following criteria must be met:

1. Prior to selecting the specific items that will be provided, the supplier must conduct and document an

in-person evaluation of the patient; and,

1. At the time of delivery of the items selected, the supplier must conduct and document an in-person visit with the patient to ensure that the shoes/inserts/modifications are properly fit and meet the beneficiary's needs. Read more here:

Source: cignagovernmentservices.com

PREVIOUS QUESTIONS AND COMMENTS WITH RESPONSES

Comment: Healthcare reform was passed amid much controversy. Whether you are Republican or Democrat or Tea-Party, does not matter. Healthcare reform is here. What we know is that more than 32 million Americans will be insured. So how is the system going to insure previously uninsured Americans while still holding down the costs of healthcare? The answer is prevention. Healthcare Reform is set to waive the annual deductibles and co-pays for preventative healthcare. As an industry, the therapeutic shoes for diabetics, TSD has always been discussed as preventative. But what is TSD preventing?

Our shoe programs are really NOT about shoes. Our programs are about identifying high-risk patients and attempting to prevent foot ulcers. A diabetic foot ulcer is the leading cause of a lower limb amputation. Lower limb amputations are expensive to our healthcare system. In addition, statistics indicate that within 3 years of an amputation half of the amputees will die. We know that dying in the United States is expensive. Last year Medicare paid hospitals and doctors $50 billion dollars during patients' last two month of life.

Medicare is well aware of this statistic. In fact, Medicare has established a program via the Physicians Quality Reporting Initiative, PQRI that allows therapeutic shoe programs to perform foot ulcer prevention foot exams and to measure diabetics' feet for proper shoe sizing. Medicare's rationale for this, shoe trauma leads to foot injury that leads to ulceration that leads to amputation. CMS is also aware that physicians do not make time to exam diabetic feet. These examinations are part of what TSD is designed to do.

So, why would Medicare, CMS, the OIG, LCD and all the other governing bodies want to harm the one industry that was created to help prevent the costly amputation? Why are we being required to have physician progress notes. The medical industry is well aware that physicians are notorious for their lack of documentation. How many physicians have ever had their hospital credentials placed on hold until they signed off on their inpatient charts?

We need to defend our diabetic shoe industry as we part of the solution in the war for prevention. But who should take the lead in defending the pedorthic industry?

Obama talking about the cost amputations
http://www.youtube.com/watch?v=SG56B2et4M8

- Antonio Davila BSN, RN, C. Ped.

Response: Tony, I may have missed something, so if you will please, bring me up to date:

1. Tell me more about the CMS provision under PQRI that allows "non-MDs" to perform basic foot ulcer prevention examinations. Who gets paid for this--the doctor at his/her office? And, must the exam take place in that office?

2. What is the nature of the threat from CMS, OIG and the local coverage determination edicts that would harm "the industry" (I'm assuming you're speaking of the C. Ped. community of practitioners) with regard to the physician progress notes requirement?

Thanks for enlightening me.

- James Garner, R.Ph., C. Ped., C.O.

Response: At this point PFA might be our only choice, but we need to rely on ourselves to protect our industry and get this preventative clause settled in our favor. I am putting together groups to get information and outcome-based information. It is up you -- the practitioners -- to do your part, and the manufacturers must do their part. We should have already had double-blind studies in place just for just this eventuality. I know it sounds like hindsight, but nothing involving the government should ever be taken for granted and we cannot be complacent. Any studies, data, etc. needs to be sent to help build a case; PFA only had one to my knowledge but more recent studies and information have been sent to us. We need to mobilize immediately. Your comments are welcome.

- Ladd Fowler, Owner/President, Midsouth Therapeutic

Question: Has anyone had any success treating a Baxter's nerve entrapment/irritation with an FO? If so, what type of FO was used...any special modifications?

Thanks!

- Erick J. Janisse, C.O., C. Ped.

Response: I am in the early stages of treating a patient (two weeks) with symptoms consistent with Baxter's Nerve Entrapment, and the initial results seem promising. I used a piece of material taped to the plantar surface of the plaster model of the patient's foot and molded EVA multi material to the model. The taped material left a channel (in theory to leave space so as not to compress the nerve) in the orthotic material. So far the patient seems to have pain relief. I can keep you updated if you would like as the treatment progresses.

- Rob Sobel, C. Ped.

PREVIOUS QUESTIONS AND COMMENTS WITHOUT RESPONSES

Question: Has anyone else had this happen yet?

We received four of the Prepayment Reviews from Medicare, we called the doctors and received the notes for the patients and sent them all back for review. Three went through fine and we received payment. The fourth is a lady from the Air Force Base Hospital in town; this one did not get approval because the base physicians do not follow Medicare guidelines and do not test their patients for neuropathy yearly, and there was no documentation for poor circulation or foot deformity that they circled on the CPF. Now we have to bill the patient, and this is a regular yearly customer, for the shoes and custom foot orthoses -- which means we have lost a patient because they won't be back next year, and I don't blame them. So, is my only option here to not accept patients from the base hospital just in case Medicare decides to do this again? Many of my patients are from this military hospital.

It sure is tough making a living in this profession. We did a cost analysis for custom molded diabetic foot orthoses made in our lab. Cost is about $70.00 a pair for materials, salaries, and time. This does not include fitting, adjustments and follow-up appointments. Aetna pays $32 a pair, the same amount they pay for A5512's. They don't cover our costs on shoes either. Who can afford to lose money for each Aetna patient? We can't and won't.

Is it worth it? I wonder.

- Reggie Swickard, LPed

Question: With the recently announced meeting between NCOPE, ABC, PFA, BOC and the Pedorthic Educators, it seems that "formal" pedorthic education (which we all know translates into "associates degree") is finally looming on the very near horizon. As one of the 30 people invited to this function, I heard from many of the organizational heads of state that they thought this was the way to go. So, what do you think? Is this a good idea? If so, are you willing to upgrade your skills to match (Anatomy/Physiology/Biology/Physics)? What is this going to do to the already slim supply of pedorthists in conjunction with all of the new patients entering the system through the new Healthcare setup? Can you afford to send your employee to school in another State for 2 years, and help pay their student loans off over the next 10 years? Good questions, and this is a great forum to let the organizations know what the men and women on the street think.

- Rick E. Sevier BS Ed. BOC Orthotist C. Ped. BOC Ped. L. Ped CPOA, CFS Allied Health Education

SPONSOR NEWS

HEALTH AND INDUSTRY

Wake Forest Area Now Has Access to Quality Pedorthic Care

Sole Dimensions, a unique Pedorthic practice recently opened in Wake Forest, North Carolina. Owner, Ellie Penner, a Certified Pedorthist, specializes in the analysis of the foot and offers expert knowledge about the design and fit of footwear.

Improper foot function often causes pain in the knee, hip, and lower back that can be accurately analyzed through the state of the art methods for the assessment of biomechanics, anatomy and gait that are now available at Sole Dimensions. One of Penner's patients, Lynda Miller states "I used to get up in the morning with pain so severe in my feet, I would hobble to the bathroom. My knees, hips and shoulders were constantly hurting. The stairs at work were daunting at the very least. I never would have believed that properly supporting my feet could make such a difference in my entire body." Full Text

Source: MyNC.com

ASICS Seeks Injunction and Damages From Skechers USA

ASICS America Corporation (Irvine, Calif.) and ASICS Corporation Japan (Kobe, Japan) announced last week that they have filed a lawsuit in the U.S. District Court, Central District of California against Skechers USA, Inc. (Manhattan Beach, Calif.) for trademark infringement, unfair competition, trademark dilution and false advertising. ASICS is seeking a permanent injunction against Skechers to prevent any future sales and distribution of shoes that bear a stripe design similar to ASICS' famous stripe design. In addition, ASICS seeks damages, including profits and attorney fees.

This will be the second suit in three years filed by ASICS against Skechers based on Skechers' infringement of the ASICS' Stripe Design mark. The first lawsuit was settled [ASICS Corp. et al v. Skechers U.S.A. Inc., Civil Action No. 8:07-cv-00103-AG-PJW (C.D. Cal. 2007)]. Full Text

Source: MarketWatch

Pricing Mistake Costs Zappos $1.6M

By Kristen Henning

3084188

Zappos.com created a lot of buzz this weekend, due to a pricing mistake on sister site 6pm.com.

From midnight to 6 a.m. Friday, the majority of items listed on the site - which typically sells products at discounts of up to 70 percent off - had a price cap of $49.95. The problem was eventually corrected, but the company still suffered a loss of more than $1.6 million in sales during that six-hour time frame, according to a blog posting by Aaron Magness, director of brand marketing and business development for Zappos. Full Text

Source: Footwear News

WTO Agrees to Probe EU Duties on Chinese Footwear

By Jennifer M. Freedman

World Trade Organization judges agreed to investigate whether European Union anti-dumping tariffs on Chinese shoes unfairly harm China's exporters. China asked the WTO to rule after months of consultations with the EU failed to resolve the dispute. China lodged the complaint in February, two months after the EU said it would prolong levies on leather shoes from China and Vietnam for 15 months to help southern producers compete against lower-cost footwear imported by companies such as Nike Inc. and Adidas AG.

The EU slapped duties as high as 16.5 percent on 9.7 billion euros ($12 billion) of Chinese and Vietnamese leather shoes in 2006 to counter below-cost or "dumped" imports. Four- fifths of the EU's leather shoes come from Italy, Portugal and Spain, where producers are trying to become more competitive, according to the 27-nation bloc. Full Text

Source: BusinessWeek.com

AETREX iSTEP WEBINARS

View our Full May 2010 Webinar Calendar
View our Full June 2010 Webinar Calendar

DIABETES

Patterns: Testing Link Between Diabetes and Family History

Diet and lifestyle contribute to diabetes, but so does family history. So Australian researchers undertook an unusual experiment: they recruited healthy volunteers from families with and without a history of Type 2 diabetes and overfed them. Full Text

Source: The New York Times

Diabetes Market Forecast To 2015 - New Market Report Published

New report provides detailed analysis of the Healthcare and Medical market

Gain instant access to the most up-to-date information on the diabetes market. Scour in-depth profiles of brands and diabetes drug makers to target and seize market share, optimize return on investment, prove the value of your assets, and set proactive brand strategies. Full Text

Source: OfficialWire.com

SPORTS AND FITNESS

Sports And Fitness Clothing - A Global Market Perspective - New Market Analysis Released

The intersection of sportswear, leisurewear, and fitness clothing is steadily obscuring the difference between sports apparel, fitness clothing, and casual, active wear, thereby leading to changes in target audiences. Changing lifestyles, and attitude towards fitness outerwear, are dictating fashion trends with women exhibiting a proclivity towards fashionable workout wear. Growing emphasis on versatility, convenience, fashion, comfort, style, and performance is creating a strong demand for sports and fitness clothing, which offers both functional performance and style appeal. Full Text

Source: live-pr.com

BECOMING A CERTIFIED PEDORTHIST

Join A Growing Service Profession: Pedorthics

Pedorthics is a professional field covering the design, manufacture, modification and/or fit of footwear. Pedorthics encompasses shoes, orthoses and foot devices that prevent or alleviate foot problems caused by disease, overuse, injury or congenital defect. Certified Pedorthists work with patients and their footwear to conform to a doctor's footwear prescription as part of the patient's treatment

To become a certified pedorthist, you must take a pre-determined number of course hours in pedorthics and pass a certifying examination overseen by either The American Board for Certification in Orthotics, Prosthetics & Pedorthics® or Board for Certification/Accreditation, Int'l. Both the ABC and BOC are independent certification bodies that set standards for the profession and offer certifications that are recognized by the National Commission for Certifying Agencies.

More information, including FAQ's

The American Board for Certification in Orthotics, Prosthetics & Pedorthics information on the step-by-step process of becoming a pedorthist

Board of Certification/Accreditation International

For information on the Canadian certifying organization: The Pedorthic Association of Canada

ONGOING COURSES AND EDUCATIONAL OPPORTUNITIES FOR BECOMING A CERTIFIED PEDORTHIST

The Robert M. Palmer M.D., Institute of Biomechanics "A Not-For-Profit School" has uniquely designed courses to provide pedorthic education for the retail, clinical or biomechanical knowledge seeking pedorthist. Course dates for Levels 1-3 in a variety of locations in the United States, Hong Kong, Mainland China and Korea are available. Click here to view a detailed calendar including dates and locations, information and pricing.

CFS Allied Health Education: Pedorthic Certification: Exam Review. This review is focused on supplying the student with the skills and knowledge needed to pass the ABC Certified Pedorthic exam by presenting exam-like questions, exploring possible answers, and discussing rationales for correct and incorrect answers. Contact CFS Allied Health Education at (918) 266-3678 or visit http://www.learnpedorthics.com/ for more information.

*ABC and The American Board for Certification in Orthotics and Prosthetics are registered trademarks of the The American Board for Certification in Orthotics and Prosthetics, Inc., which is not affiliated with CFS Allied Health Education and does not endorse this review.

ENESLOW PEDORTHIC INSTITUTE 1-on-1 or Group Tutoring Available; Eneslow Training & Tutoring Program, Individual and Small Group Program

WHO SHOULD COME:

Those who wish to prepare for the Certified Fitter of Therapeutic Shoes or the

Pedorthic Pre-Certification Course and Exam, also those who wish to improve their pedorthic, sales, retailing, biomechanics and business skills or those who need a refresher course;

SUBJECTS: PEDORTHICS - SALES -RETAIL MANAGEMENT

Pedorthic Assessment - Pedorthic Shoe Fitting - Pedorthic Solutions Footwear - Foot Orthotics

Foot Products - Ready-made - Custom Shoe Constructions and Designs

Shoe Modifications - Casting and Evaluation Techniques for Custom Shoes & Orthotics - Business and Practice Management Finance & Administration

Forecasting & Budgeting - Buying & Inventory Control Marketing & Advertising Professional Responsibility - Safety - Human Resources Biomechanics Pediatrics

Pathology of Diseases and Malalignments

HANDS-ON 1-ON-1 INSTRUCTION

$150/ hour for individual training

GROUP TRAINING

$125/hour per person for two or more participants in the same program at the same time

$100/hour per person for five or more participants in the same program at the same time

Fee: Two hour minimum

HANDS-ON 1-ON-1 TRAINING WITH ROBERT S. SCHWARTZ, CPED, OR DR. JUSTIN WERNICK, DPM, CPED

$250/hour for individual training &

$200/hour per person for group training

Added Value: An insider's look into the retail, pedorthic, sales, store operations, and business management of Eneslow.

ABC and BOC points may be applied for.

ENESLOW PEDORTHIC INSTITUTE, 470 Park Avenue South at 32nd Street, New York, NY 10016. Call for more info (212) 477-2300 (Ask for Sarah Goldberg, CPED) (212) 353-2876 Fax

email: epi@eneslow.com or visit http://eneslow.com/epi

Pro-Learn, LLC announces its new CAPE approved Pedorthic Pre-certification program

Pro-Learn's program is accredited by the Commission on Accreditation of Pedorthic Education (CAPE) to provide Levels 1, 2 and 3 of pedorthic pre-certification coursework required by ABC and BOC to become eligible to apply and sit for board examination. ProLearn utilizes the latest technology in Distance Learning and Virtual Classrooms. This is the same Distance Learning Program technology model used by advanced O & P schools used to deliver their curriculum. This allows maximum flexibility in our programs that gives the student choices that fit their busy lifestyle, level of experience and learning style. Programs vary from three-week, live classes to completing the coursework completely online (Experienced, advanced degree holding healthcare professionals only). Our staff and faculty is composed of degree holding healthcare professionals who are Pedorthists, Nurses, O & P, Professional Pedorthic Educators and Physicians.

Please visit www.pro-learn.com or email cmartin@pro-learn.com for more information to assist you or your staff in making a decision on the right option for you, your business, your family, and your lifestyle.

COURSES

JUNE, 2010

The Robert M. Palmer M.D., Institute of Biomechanics "A Not-For-Profit School" has uniquely designed courses to provide pedorthic pre-certification education for the retail, clinical or biomechanical knowledge seeking pedorthist. Course dates for Levels 1-3 in a variety of locations in the United States, Hong Kong, Mainland China and Korea are available. Level 1 & 3 performed online - Level 2 Dates: June 4-14, 2010 - Elwood, Indiana - Condensed course hours available upon successful completion of pre-entrance exam. Scholarships Available - Please visit our website at www.rmpi.org or contact pam@rmpi.org - Phone: 765-557-7216.

Tuition includes Dormitory Housing and Transportation to and from the Indianapolis International Airport and the RMPI school. Note: limited availability and by confirmed reservation only. Private Apartment Housing is also available by request and comparably priced within walking distance from the RMPI.

June 30, Foot Solutions 1-day Cram Session. Foot Solutions is an accredited facility that holds classes three times per year. The company's course will offer the certificate needed in all three levels to sit for the C. Ped. Exam. The facility is located at 2359 Windy Hill Road, Suite 400, Marietta, GA 30067. For Application And Fee Information Contact:

Tracy Strickland - 1-866-338-2597 Ext: 206 Tstrickland@Footsolutions.Com

Betty Hubauer - 1-866-338-2597 Ext: 201 Betty@Footsolutions.Com

Dr. William Faddock - 1-866-338-2597 Ext: 209 Bfaddock@Footsolutions.Com

JULY, 2010

Pedorthic Pre-Certification Training Course July 26th - August 8th, 2010

In cooperation with the ABC and BOC requirements, the Eneslow Pedorthic Institute (EPI) is offering a three-level competency training course for aspiring CPEDS. To provide maximum benefit in a minimum of time, a portion of the level one curriculum will be administered through a distance learning program that includes required readings, and testing of all mandatory topics. Upon passing the level one test, students will attend the remainder of the pedorthic pre-certification course at the Eneslow Pedorthic Institute. The course includes the required tests for competency to sit for the ABC or BOC exams.

Upon completing the course and successfully passing the competency tests, and fulfilling the 1,000 hour "Clinical practice Requirement" students are eligible to sit for the ABC or BOC exam to earn their Pedorthic Certification (CPED or BOC Pedorthist). For detailed information on the ABC requirements please refer to the ABC website at www.abcop.org.

For more information on ABC Clinical Practice Requirements, please go to www.abcop.org or www.bocusa.org.

SPECIAL NOTE: Aetrex is offering to all attendees of EPI pedorthic pre-certification course the following offer. Buy 40 pair of new Aetrex footwear and receive 20 pair free, a $1300 offer. Attendee must be signed and attending the course to receive special offer.

Pedorthic Pre-Certification Course July 26th - August 8, 2010 - $3,995

AUGUST, 2010

The Robert M. Palmer M.D., Institute of Biomechanics "A Not-For-Profit School" has uniquely designed courses to provide pedorthic pre-certification education for the retail, clinical or biomechanical knowledge seeking pedorthist. Course dates for Levels 1-3 in a variety of locations in the United States, Hong Kong, Mainland China and Korea are available. Level 1 & 3 performed online - Level 2 Dates: August 7-16, 2010 - Elwood, Indiana - Condensed course hours available upon successful completion of pre-entrance exam. Scholarships Available - Please visit our website at www.rmpi.org or contact pam@rmpi.org - Phone 765-557-7216.

August 9 - 20, Foot Solutions Pre-Cert class. Foot Solutions is an accredited facility that holds classes three times per year. The company's course will offer the certificate needed in all three levels to sit for the C. Ped. Exam. The facility is located at 2359 Windy Hill Road, Suite 400, Marietta, GA 30067. For Application And Fee Information Contact:

Tracy Strickland - 1-866-338-2597 Ext: 206 Tstrickland@Footsolutions.Com

Betty Hubauer - 1-866-338-2597 Ext: 201 Betty@Footsolutions.Com

Dr. William Faddock - 1-866-338-2597 Ext: 209 Bfaddock@Footsolutions.Com

SEPTEMBER, 2010

The Robert M. Palmer M.D., Institute of Biomechanics "A Not-For-Profit School" has uniquely designed courses to provide pedorthic pre-certification education for the retail, clinical or biomechanical knowledge seeking pedorthist. Course dates for Levels 1-3 in a variety of locations in the United States, Hong Kong, Mainland China and Korea are available. Level 1 & 3 performed online - Level 2 Dates: September 18-27, 2010 - Elwood, Indiana - Condensed course hours available upon successful completion of pre-entrance exam. Scholarships Available - Please visit our website at www.rmpi.org or contact pam@rmpi.org - Phone: 765-557-7216.

OCTOBER, 2010

The Robert M. Palmer M.D., Institute of Biomechanics "A Not-For-Profit School" has uniquely designed courses to provide pedorthic pre-certification education for the retail, clinical or biomechanical knowledge seeking pedorthist. Course dates for Levels 1-3 in a variety of locations in the United States, Hong Kong, Mainland China and Korea are available. Level 1 & 3 performed online - Level 2 Dates: October 9-18, 2010 - Elwood, Indiana - Condensed course hours available upon successful completion of pre-entrance exam. Scholarships Available - Please visit our website at www.rmpi.org or contact pam@rmpi.org - Phone: 765-557-7216.

NOVEMBER, 2010

1 Day Review for Pre-Certfication Exam November 4th, 2010

In order to better prepare candidates for the November ABC Pedorthic Certification exams, The Eneslow Pedorthic Institute is offering a one-day review class on April 30th, 2009. Topics covered will include anatomy, biomechanics, shoe anatomy and construction, pathologies, operating procedures, materials and test taking techniques. To sign up for our one-day review class or for private tutoring, contact Sarah Goldberg at 212 477 2300 x211 or sarah@eneslow.com.

1 Day Review for November 4th, 2010 Pre-Certification Exam - $295

November 12, Foot Solutions 1-day Cram Session. Foot Solutions is an accredited facility that holds classes three times per year. The company's course will offer the certificate needed in all three levels to sit for the C. Ped. Exam. The facility is located at 2359 Windy Hill Road, Suite 400, Marietta, GA 30067. For Application And Fee Information Contact:

Tracy Strickland - 1-866-338-2597 Ext: 206 Tstrickland@Footsolutions.Com

Betty Hubauer - 1-866-338-2597 Ext: 201 Betty@Footsolutions.Com

Dr. William Faddock - 1-866-338-2597 Ext: 209 Bfaddock@Footsolutions.Com

The Robert M. Palmer M.D., Institute of Biomechanics "A Not-For-Profit School" has uniquely designed courses to provide pedorthic pre-certification education for the retail, clinical or biomechanical knowledge seeking pedorthist. Course dates for Levels 1-3 in a variety of locations in the United States, Hong Kong, Mainland China and Korea are available. Level 1 & 3 performed online - Level 2 Dates: November 13-22, 2010 - Elwood, Indiana - Condensed course hours available upon successful completion of pre-entrance exam. Scholarships Available - Please visit our website at www.rmpi.org or contact pam@rmpi.org - Phone: 765-557-7216.

DECEMBER, 2010

The Robert M. Palmer M.D., Institute of Biomechanics "A Not-For-Profit School" has uniquely designed courses to provide pedorthic pre-certification education for the retail, clinical or biomechanical knowledge seeking pedorthist. Course dates for Levels 1-3 in a variety of locations in the United States, Hong Kong, Mainland China and Korea are available. Level 1 & 3 performed online - Level 2 Dates: December 4-13, 2010 - Elwood, Indiana - Holiday Scholarship Available - Please visit our website or contact pam@rmpi.org - Phone: 765-557-7216.

BECOME AN ABC THERAPEUTIC SHOE FITTER

For information on Aetrex Worldwide Therapeutic Shoe Fitter Courses, please contact the Aetrex Marketing Department at: marketing@aetrex.com.

Aetrex Worldwide Therapeutic Shoe Fitter Courses

May

Aetrex Therapeutic Shoe Fitter/Live Portion: May 18 (Oklahoma City, OK), $195.

Aetrex Therapeutic Shoe Fitter/Live Portion: May 20 (Houston, TX), $195.

Aetrex Therapeutic Shoe Fitter/Live Portion: May 25 (Nashville, TN), $195.

June

Aetrex Therapeutic Shoe Fitter/Live Portion: June 16 (Flint, MI), $195.

Aetrex Therapeutic Shoe Fitter/Live Portion: June 29 (Charleston, WV), $195.

July

Aetrex Therapeutic Shoe Fitter/Live Portion: July 14 (Teaneck, NJ), $195.

Aetrex Therapeutic Shoe Fitter/Live Portion: July 21 (Columbia, SC), $195.

August

Aetrex Therapeutic Shoe Fitter/Live Portion: August 24 (Portland, OR), $195.

September

Aetrex Therapeutic Shoe Fitter/Live Portion: September 16 (Cincinnati, OH), $195.

Aetrex Therapeutic Shoe Fitter/Live Portion: September 30 (Mobile, AL), $195.

October

Aetrex Therapeutic Shoe Fitter/Live Portion: October 7 (Oakland, CA), $195.

Aetrex Therapeutic Shoe Fitter/Live Portion: October 9 (Los Angeles, CA), $195.

November

Aetrex Therapeutic Shoe Fitter/Live Portion: November 15 (Atlanta, GA) (Medtrade Atlanta), $195.

ONGOING THERAPEUTIC SHOE FITTER COURSES

CFS Allied Health Education is pleased to announce their new ABC Approved Therapeutic Shoe Educational Course. An ABC certified fitter of Therapeutic shoes is an individual trained and qualified in the provision of non-custom therapeutic shoes and non-custom diabetic multi-density inserts. This two-day course fulfills the educational requirements needed to apply for the ABC Certified Fitter of Therapeutic Shoes credential. To learn more, please visit CFS Allied Health Education's website at http://www.learnpedorthics.com/ for course dates or call (918) 266-3678.

CFS Allied Health Education is pleased to announce its new BOC approved Orthotic Fitter Distance Learning Program. This program incorporates advanced Web-based instruction coupled with a three day live hands-on Learning Activity covering head-to-toe prefab orthotic fitting, fracture bracing, basic shoe fitting and basic mastectomy fitting. Additional modules are available at no extra charge for BOC Orthotist exam review. Tuition is $495. See www.certifiedorthoticfitter.com for schedule or call (918) 266-3678 to enroll. Fellow Pedorthists: Do not miss this opportunity to increase your scope of practice and income in these challenging times!!!

- Rick E. Sevier BS Ed. BOCO C. Ped. - CFS Allied Health Education

INTERNSHIPS

Internship Course with The Robert M. Palmer, M.D., Institute Of Biomechanics: Pedorthic Clinical or Manufacturing Internships Available. Daily, Weekly or Extended Internship Courses Available. Experience clinical settings in Orthopaedic, Podiatric, Chiropractic and Physical Therapy Clinics as well as experience in a BAPFOL approved functional foot orthosis laboratory. We specialize in diabetic wound care as well as pediatric and adult biomechanics. Your internship hours can earn you an Associates Degree In Pedorthic Biomechanics or be used as continuing medical education hours. Please contact Pam Haig at 765-557-7216 or pam@pedorthicbiomechanics.org.

Comfort Shoe Specialists, state of the art retail pedorthic facility, offers internships for on the job training requirements in beautiful St. Louis. Room is available as an option. Call Edith James, Certified Pedorthist, at 314-822-3300 -- or email Edith@ComfortShoe.com

UPCOMING COURSES FOR CERTIFIED PEDORTHIST & ALLIED PROFESSIONALS

Submit course listings to: editor@pedorthicnewswire.com

2010 COURSES AND EVENTS

MONTHLY AND ONGOING

Riecken's Orthotic Labs - 800-331-8040; SAFIO Class, Second Friday of every month, at 5115 Oak Grove Rd., Evansville, IN. Four casting stands provided, limited to 8 students. Contact Darlene at the above number for more information.

Traveling Courses To Your Area sponsored by The Robert M. Palmer, M.D., Institute of Biomechanics, Inc. a not-for-profit pedorthic school. Please contact us to discuss your needs at phone: 765-557-7216. Email: pam@pedorthicbiomechanics.org or visit our Web site at: http://www.pedorthicbiomechanics.org/.

The Robert M. Palmer, M.D., Institute of Biomechanics, Inc. a not-for-profit pedorthic school: Advanced Manufacturing - 50 Hour Course - Approved For 49.5 CME's for Pedorthists by the ABC. This course is designed to teach BAPFOL standards in manufacturing functional feet orthoses and provide an introduction to advanced biomechanical posting. Class size is limited to two students. For more information or to customize a course to meet your manufacturing educational needs, please email pam@rmpi.org or phone 765-557-7216. Tuition cost: $2K - includes housing and transportation to and from the airport and school.

The National Shoe Retailers Association is pleased to bring training and CEs directly to you, without the additional cost of travel, food, lodging, registration fees or lost work time. Our affordable WISER Sales Training DVD makes in-house training easy and there's now an online exam for Continuing Education credits from ABC and BOC.

WISER Sales Training provides quality training for new sales associates and re-motivates experienced sales staff. The DVD format makes it easy for employees to train at times convenient for them, and for employers to offer quality training without hiring outside trainers or taking the most experienced staff off the sales floor. ABC's Category 1 CEUs for WISER Sales Training total 21.75 credits (2.5 scientific, 19.25 business), good through year 2010. BOC's credit total is 20.34 (6.42 CPE Category 1, 13.92 Category 2).

Pricing for the program is as follows:

DVD, workbook and guide for trainers Members: $295 (Non-Members $395)

Additional Handbooks: $10 each

Online Test Members: $100 (Non-Members: $200)

For more information or to order, click http://www.nsra.org/wiser_intro.php?ad=pn

or call or email Kim Surasky at 1-800-673-8446, ext. 318, kims@nsra.org.

Aetrex Worldwide Pedorthic Results Seminars

Attendees will learn the importance of a thorough evaluation using traditional and computerized methods. The differences of various foot types and their individual requirements in choosing the proper footwear, foot orthoses and external shoe modifications will be discussed. A hands-on workshop is also included. ABC - 7.5 Scientific Credits; BOC - 7.75 CPE Category 1

For information on Aetrex Worldwide Pedorthic Results Seminars, please contact the Aetrex Marketing Department at: marketing@aetrex.com.

2010 Pedorthic Results Seminars Calendar:

May

27 Jackson, MS

June

8 Akron, OH

10 Chicago, IL

15 Birmingham, AL

23 Milwaukee, WI

July

8 Salt Lake City, UT

20 Columbia, SC

August

18 Atlanta, GA

26 Las Vegas, NV

September

14 Minneapolis, MN

October

4 Seattle, WA

6 Oakland, CA

11 Los Angeles, CA

19 Teaneck, NJ

26 McCallen, TX

28 Baton Rouge, LA

November

9 Indianapolis, IN

December

7 Orlando, FL

NOVEMBER, 2010

2010 North American Pedorthic Congress - Pedorthics and the Global Footprint - jointly produced by PFA and the Pedorthic Association of Canada. November 18 - 21, 2010, Hilton Walt Disney World Resort, Orlando, FL. For more information, visit http://www.pedorthiccongress.org

CLASSIFIEDS

Seeking to Hire: Aetrex is seeking to hire an individual for the position of "Technical/Service Representative" based in the Chicago/St. Louis area. The position requires strong computer and interpersonal skills servicing "house accounts". There will substantial product and technology training to prepare the right person for a position with an aggressive company in full stage growth momentum. Substantial travel is required. Competitive salary. Car allowance. Comprehensive health care benefits, expenses and performance based bonus.

Please submit resumes to careers@aetrex.com, or fax to 201-833-1570

Aetrex Worldwide, Inc. is a vertically integrated footwear, foot health and technology company whose mission is "to bring to market footwear and footcare products that enable you to live life your way, pursuing your favorite activities, avoiding unnecessary setbacks and overcoming challenges whenever possible."

Aetrex manufactures casual/comfort, athletic and diabetic footwear. The company is also a leading manufacturer of over the counter orthotics and diabetic inserts. In addition Aetrex is the leading provider of foot scanning technology to the retail market place. The company sells its products through broad channels of distribution including, retail shoe, sporting goods, golf, pedorthic, DME, podiatry, O&P and others.

Check www.aetrex.com and www.foot.com for additional information.

Seeking to Hire: Foot Solutions, Sugarland and Houston, TX, a Franchise Retail Company, has more than 240 locations worldwide. We are the world's largest and #1 ranked health and wellness franchise, focusing on foot care and proper fit. Foot Solutions™ focuses on providing a full line of quality shoes, arch supports and footcare accessories for all customer lifestyles. We are seeking a C.Ped, Pedorthist or a person with shoe fitting experience to help grow our business. This position preferences salesmenship, computer and typing skills but will consider others. Please email resume to: lebel_co@birch.net

Seeking to Hire: Since our company's founding in 1923, Yale Surgical Company has been dedicated to meeting the Orthotic, Prosthetic and Pedorthic needs of Connecticut. We are beginning a new family generation of practitioners and are eager to meet the continuing need in our area. We currently have multiple opportunities for C. Ped., CO, CP, CPO and Orthotic/Prosthetic Techs in our New Haven office. We would love to speak with you to discuss your goals and future plans. Please feel free to look at our website, http://www.yalesurgical.com/ and email your resume to info@yalesurgical.com at your earliest convenience. Comp. salary, 401k etc. - Edward N. Kaufman Ongoing

Seeking to Hire: SHOE FITTER WANTED FOR CHICAGO AREA - Gottlieb Memorial Hospital is seeking an applicant to help run our therapeutic shoe program. Qualified applicant should be certified (Cfts) or have experience in shoe fitting/pharmacy technology that will help them achieve certification. Pharmacy technician experience is preferred. Applicant must have excellent customer service skills. Bilingual ability is a plus, as is computer experience and knowledge of Medicare billing. Position is full time with benefits. Apply online at www.GottliebHospital.org 5/24

Seeking to Hire for Certified Pedorthic Shoe Technician/Sales Position: Comfort Shoe Specialists in St. Louis is seeking a member to join our team. This job requires attention to detail, compassion for helping others, and drive. Our perfect member would have excellent skills in shoe repair and sales. This person has an interest in ultimately becoming a Pedorthist or is already a Pedorthist. Many people can simply "sell;" we want someone that is going to truly embrace our company as their own.Comfort Shoe Specialists is open Monday through Saturday. Saturday is a required workday. If you have what it takes to practice excellence in the field of Pedorthics, we'd love to hear from you. To be considered for this position please send your cover letter and resume' to Jesse@ComfortShoe.com. PLEASE NO PHONE CALLS. 5/19

Seeking to Hire: Birkenstock USA, LP Job Title: Field Service Representative - 4 positions: Northwest Region, Southeast Region,, Upper Midwest Region, and Southwest Region

Summary of Position:

Responsible for representation and sales support for Birkenstock, Footprints, Tatami, and Birko Orthopädie brand products in an assigned territory. Provide excellent customer service to account base through regular visits to educate about products, present promotions, and assist with visual merchandising of respective brands. Position also known as Tech Rep. Interested candidates who are Certified Pedorthists are encouraged to apply, as a higher level of responsibilities and compensation will apply.

Position Requirements/Qualifications:

2 years presentations/public speaking/stand-up training experience; 2 years wholesale/retail apparel or footwear experience preferred. Some college preferred. Knowledge of shoe industry and retail business. Ability to travel 50% of the work time, must have valid driver's license/ acceptable driving history. Strong merchandising, public speaking, and customer service skills. Effective written and verbal communication. If interested, please send cover letter and resume to: jobs@birkenstockusa.com with the subject title "Field Service Rep", or fax to (415) 884-3211.

BIRKENSTOCK USA LP IS AN EQUAL OPPORTUNITY EMPLOYER. 4/28

Seeking to Hire: Orthopedic Shoe Co. located in Brooklyn, NY is seeking full-time Certified Pedorthist. Please send resumes to comfortdesign@optimum.net 4/14

Seeking State-Licensed Pedorthists in the Following States:

FLORIDA

OKLAHOMA

ARKANSAS

ALABAMA

ILLINOIS

OHIO

Midwest Medical Services is seeking Certified Pedorthists for commission work. Looking for a career with longevity and growth opportunity? Leads are provided; however you must be a self-starter who can generate your own leads as well. If you are interested in working with our team on the next level of Pedorthic care, please contact us immediately. Call 913-647-4529 or e-mail at kbarth@midwestmedservices.com. 4/14

Seeking Reps: A national supplier is looking for representatives to service the entire state of Pennsylvania, Illinois, and Texas. Certification is done online.

FITTERS RECEIVE THE FOLLOWING FEES:

Product/Service	Fee
Diabetic shoe sizing and fitting	$50.00 as submitted
Diabetic supplies and training	$30.00 as shipped
Diabetic supplies with meter upgrade	$50.00 as shipped
Back brace sizing and fitting	$25.00 as shipped
Knee brace sizing and fitting	$30.00 as shipped
Ankle brace sizing and fitting	$15.00 as shipped
Night splint sizing and fitting	$10.00 as shipped

All marketing supplies are FREE
All shipping costs are FREE
The training is FREE
Leads are FREE

If interested please forward your contact information to email rosie.salas@yahoo.com. 4/14

Seeking to Hire: Foot Solutions, Caldwell, NJ, a Franchise Retail Company, has more than 240 locations worldwide. We are the world's largest and #1 ranked health and wellness franchise, focusing on foot care and proper fit. Foot Solutions™ focuses on providing a full line of quality shoes, arch supports and footcare accessories for all customer lifestyles. We are seeking a person with shoe fitting experience to help grow our business. Please email resume to Caldwell@footsolutions.com. 3/24

Classifieds will run for 90 days unless we are informed that the position has been filled. Thank you!

To place a classified ad, please email editor@pedorthicnewswire.com

STAFF

Editor: Faye Rapoport DesPres, M.S., M.F.A.

Design/Layout: Aetrex Marketing Department

ADVISORY BOARD

Robert Schwartz, C. Ped.		John Mishasek, BOC Pedorthist, C. Ped.
Erick Janisse, C. Ped.		Jerome S. Klein, C.O., C. Ped.
Edith James, C. Ped.		Rick E. Sevier BS Ed. C. Ped. BOC Ped.

ADDITIONAL COMMENTS

Our goal at Pedorthic Newswire is to generate an active online exchange of ideas among those interested in pedorthics. Please send articles, questions, responses and courses listings to editor@pedorthicnewswire.com.

E-mail addresses used to send out the Pedorthic Newswire are obtained when individuals subscribe directly to the editor, or sign up on the professional pages of Foot.com. For information about your email address subscription, contact editor@pedorthicnewswire.com. You can also contact the Pedorthic Newswire at 800-526-2739, or at the following mailing address: Foot.com, 414 Alfred Avenue, Teaneck, NJ 07666.

TO SUBSCRIBE: Send a subscription request to editor@pedorthicnewswire.com with your name and email address. We will not sell or share your email address. Note: if you are already receiving this newsletter directly, you do not have to subscribe.

TO UNSUBSCRIBE: Send a message with UNSUBSCRIBE, PEDORTHIC NEWSWIRE in the subject line to: editor@pedorthicnewswire.com.

DISCLAIMER

General Disclaimer. Acceptance and publication by this newsletter of questions, comments, news stories, or case studies does not imply endorsement or approval by Aetrex Worldwide, Inc. or Foot.com of the company, product, content, or ideas expressed in this newsletter, which are the sole responsibility of the respective authors. Neither Aetrex Worldwide, Inc. nor Foot.com, nor any of its subsidiaries or affiliate entities, agents, employees, or subcontractors shall be liable for any direct, indirect, special, incidental, consequential, punitive, or exemplary damages, including lost profits (even if we are advised of the possibility) arising in any way from the information contained in this newsletter.

Disclaimer of Endorsement. Reference to any products, services, hypertext link to the third parties, or other information by trade name, trademark, supplier, or otherwise does not constitute or imply its endorsement, sponsorship, or recommendation by Aetrex Worldwide, Inc. or Foot.com, or its employees.

No Individual Treatment Information. All information published by Aetrex Worldwide, Inc. or Foot.com is provided solely for general information and shall not be construed as an attempt to practice medicine or provide specific medical advice and should not be used to make a diagnosis or to replace or overrule a qualified health care provider's judgment. We strongly encourage users to consult with a qualified health care professional for answers to personal health questions.

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