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Greetings!
A note from President Jim Campanella: Fall is here! The kids are back in school, the air is cool and crisp, football season is in full swing, the leaves are colorful, and it's time to break out the warmer clothes. The cooler temperatures and rainfall during the fall season provide the perfect weather conditions for your lawn. After the drought and summer heat stress, your lawn should be finally reaping the benefits of summer fertilizer applications and beginning to come back to life in a healthy state. At Lawn Dawg, we are entering fall busy as ever providing customers core aeration, overseeding, and winterizer treatment services. Sooner than we know it, the holiday season will be upon us and snow will cover the ground. Since our summer newsletter, we have asked for more customer feedback than ever before. I would like to thank everyone who helped us by providing feedback either through our Report Card or Customer Survey, as well as those who continue to do so. These initiatives are the first steps towards improving all aspects of Lawn Dawg and we are grateful for the overwhelming response. In the end we take your feedback and learn about the good and bad which allows us find corrective solutions and make improvements from customer service to products and most importantly final results. In this newsletter you'll find a feature of the winners of our summer give-a-ways, fall maintenance tips, an informational article on sod webworms, and exclusive team photos from each Lawn Dawg branch! There is also a special offer on our Tree and Shrub care program for customers on our newsletter list!
Please keep in mind if at any time you have any concern at all about your lawn please call us, we can help 888-993-DAWG (3294). Stay connected with us year round through our blog or social networks - Facebook, Twitter and LinkedIn!
We hope you enjoy this issue and have a great fall! Thank you for your business!
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 Congratulations!
We'd like to congratulate Anna Bray, who won our Florida Vacation give-a-way! In the Summer Newsletter we asked for customer feedback on how we were performing and the condition of customer lawns. If you filled out the online Report Card between July 1 and September 30, 2010, you were entered into our give-a-way. We had a total of 240 customers sending their comments and the winner was chosen Friday October, 1, 2010. The Bray's have been a customer of Lawn Dawg since 2006 and here's a little more about their expereince with Lawn Dawg:
What first made you decide to hire the Lawn Dawg to take care of your lawn?
We first hired Lawn Dawg because we had a hard time keeping up with our indoors and ourdoors. Our lawn needed a lot of attention and we were not too organized when it came to applying the fertilizers at the right time. In the end, we wanted a professional lawn service to care for our lawn.
What do you like most about the Lawn Dawg's Service? I really like that I receive a call to see if it's okay to come prior to my scheduled appointment. I also like the fact that my lawn specialist does a complete evaluation of my lawn. Lawn Dawg is also great with follow up calls and has provided the results we were looking for. Lastly, we've found the watering tips from the newsletter very helpful during this past summer.
What has kept you loyal to the Lawn Dawg?
We have one of the greatest lawns in the neighborhood!
We wish the Bray family a fun, exciting and safe trip to Florida!
We'd also like to recognize winners from our other summer give-a-ways.
Lawn Dawg customers Nick Shakra and Mark Monroe both won a pair of tickets to see the Tampa Bay Rays against the Red Sox at Fenway Park in September and customer Angela Brockney of New Hampshire won a pair of tickets to the Red Sox play the New York Yankees this month! |
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| Tree &
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Sign up for our Tree & Shrub care program* for 2011 and receive the following this fall:
- FREE Landscape Evaluation
- FREE Deep Root Fertilization
- FREE Anti-dessicant
*Offer valid for new Tree & Shrub care customers only. | | Use offer code FALL2010NL. Expires: October 31, 2010. |
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Fall Maintenance Tips
Mowing During the fall the growth of your lawn will begin to slow. You should gradually reduce your mowing height 1 setting per week. Your final cut should be no lower than 1 ½ inches, leaving a higher grass blade.
Watering The fall provides more rain and cooler temperatures. However keep in mind, lawns need water regularly regardless of the temperature. Cool temperatures do allow the lawn to look great while using less water, but be sure your lawn is getting 1" of water per week. Usually natural rainfall during the fall is sufficient.
Leaves Be sure to rake up all leaves and debris off the lawn this fall and do not mulch them into the lawn. Leaving fallen leaves covering the lawn can create a matted down, disease ridden area. Leaves are full of tannic acid which is not good for your lawn.
pH A balanced pH is essential for your lawn to look its very best. A low pH means the soil is acidic (soils in the northeast are naturally acidic). Acidic soil interferes with the lawn's ability to take in and use the nutrients we apply. Acidic soil also promotes weed growth and thatch build up. Have your lawn pH tested by your Lawn Dawg specialist. A corrective application of limestone can still be applied this time of year.
Fall Fertilizer Treatments The fall fertilizer treatment is probably the most important application of the year. Fall is the best growing time of the year for cool season grasses. A heavy fall fertilizer will maximize the growing benefits by providing vibrant color and an overall thickening of your lawn. Now is a great time to aerate and overseed.
WinterizerOur Winterizer application is a slow-release organic blend which becomes stored in the roots to promote an early spring green-up. This treatment is specially-formulated to help protect your lawn against winter kill and snow mold disease. To read more about the benefits of a Winterizer application check out our blog article "What does Winterizer do for my lawn?" (link opens in new window). | |
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Just when you thought summer was over... Sod Webworms
Along comes another reminder that things were just a little bit out of whack with our weather this summer. As the weather has cooled in the past month or so, we have been noticing our lawn coming out of dormancy and resuming its normal, vibrant habits. Well, most of them, anyway.
Sod Webworm |
Have you come across the nearly translucent caterpillar who has a brown, almost copper colored head. They usually can be found crawling around in the thatch of lawn. Well the name of this critter is none other than the Sod Webworm. Actually, there are lots of different species that belong to the genus called Crambus that are considered webworms. They are pests not only of turf, but other crops such as corn and cranberries.
The adult sod webworm does not feed, it is the larval stage that does that. And they are nocturnal feeders, so unless you're out on your lawn at night you're unlikely to encounter them.
The sod webworm tends to populate lawns that are the most capable of masking the damage they cause - lawns that have good soil moisture and good healthy grass that is growing at a steady clip.
Sod Webworm Burrows |
However, if you walk across the lawn looking down at the surface, a sod webworm infested lawn will appear to have thousands of holes in the thatch as big around as a pencil. These can be hard to see; the holes will then tend to appear and disappear as you move. These are the burrows of the larva - little webworm homes that they occupy during the day.
The sod webworm completes two generations per season for most species, the larvae of the second generation overwintering a few inches deep into the soil. It is the larvae of the second generation, the one that is present now, that causes the most damage. Further, it is the lawns that are under fertilized and under irrigated that are most prone to damage as healthier lawns are capable of outgrowing the damage. If you think your lawn may have sod webworm damage, please contact your Lawn Dawg Specialist and we will treat for the issue. In most cases, though, normal fertilization and irrigation will push out the damage and the lawn will recover all by itself now that the weather has turned more favorable.
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 All of us at Lawn Dawg you like to wish you and your family a happy and safe Halloween!
Albany Team
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Albany Office Team
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Boston North Team
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Boston North Office Team
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Boston South Team
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Boston West Team
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Maine Team |
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HR & Accounting Team | Maine Office Team
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Entire NH Team |
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