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Endurance Sports
Business News | |
Latest News |
Runner Interest Remains Strong as Major Races Sell Out
This week's news shows that interest in participating in major U.S. road races continues be very strong. The nation's two largest 10-mile races, the Army Ten-Miler in Washington, DC and the Blue Cross Broad Street Run in Philadelphia, both sold out at 30,000 runners. Competitor Group announced that its Rock 'n' Roll Marathons in San Diego and Seattle have sold out at 30,000 and 28,000 runners respectively. Go! St. Louis expects 23,000 runners for its races this weekend. The ING New York City Marathon conducted its annual race lottery yesterday for its 45,000 runner field and the Marine Corps Marathon signed up over 23,000 runners in its first day of registration and is likely to reach its 30,000 limit today.
NYRR Signs Three New Sponsors; Launches Marketing Platform
New York Road Runners has signed three new multi-year sponsors, Unilever, Nissan, and Tata Consultancy Services, for the ING New York City Marathon 2010, it was announced today by Ann Wells Crandall, NYRR Senior Vice President of Business and Marketing. Wells Crandall also announced the marathon's new "I'm In. We're In" marketing platform. More
Tour of California Forced to Change Stage 6 Route
Pasadena Star-News
Flooding and subsequent rock and landslides, caused by denuded slopes from last August's Station fire, have forced Amgen Tour of California race director Andrew Messick to change the route of the eight-day, May 16-23 event. The Stage 6 route, scheduled to be held May 21, will not traverse through the streets of Pasadena or La Canada Flintridge as scheduled. More |
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Women's Running Magazine Expands Race Series to Nashville
The Tennessean
Women's Running magazine has announced that it is expanding its Women's Half Marathon to Nashville, TN. The race will be held on September 25. The series orginal race was held in St. Peterburg, FL last year. More
U.S. Mountain Bike Series Adds Wisconsin Event
Cycling News
For the first time in nearly a decade, the Midwest will host a US national cross country series stop. The Subaru Cup will welcome a stop on the US Pro Cross Country Tour (US Pro XCT) on June 26-27. The Subaru Cup is the annual mega-event of the Wisconsin Off Road Series, and is one of only five Pro XCT events in America during the 2010 racing season. More
Craft, Karhu Renew The Nation's Triathon Sponsorship
Organizers of The Nation's Triathlon announced this week that Craft and Karhu have renewed as sponsors. The Nation's Triathlon takes place on September 12 in Washington, DC. "We are so pleased to have the participation of Craft and Karhu for the 5th Nation's Triathlon," noted Molly Quinn, president of the race. MoreKarhu, Craft Also to Sponsor 13.1 Marathon Series
USA Triathlon Chooses World Cross Tri Qualifying Races
USA Triathlon has announced that XTERRA races in Waco, Richmond, and Avon, CO and the Scott Tinley Adventure triathlon will be the Team USA qualifying races for the 2011 ITU Cross Triathlon World Championships. The inaugural ITU Cross Triathlon World Championships will be held on April 30, 2011, in Extremadura, Spain. MoreUSAT Announces History Project
Indiana Tourism Group Drops Purdue Half Marathon
jconline.com
After months of bickering, a Greater Lafayette tourism group has disassociated itself with a planned half-marathon in Tippecanoe County, IN. The Lafayette-West Lafayette Convention & Visitors Bureau has terminated its relationship with the Dean Reinke Sports Group, the initial organizer of the October 24 Home of Purdue Half Marathon. More |
St. Anthony's Tri Signs Sponsorship Deal with Bank of America
RunnersWeb.com
St. Anthony's Triathlon, sponsored and produced by St. Anthony's Hospital, has announced that Bank of America has agreed to be a supporting sponsor of the Meek & Mighty Triathlon on April 24. More
Shape Up RI to Sponsor Providence Rhode Races Half Marathon
Shape Up RI has joined the 2010 Cox Providence Rhode Races as the title sponsor of the half marathon. The announcement was made by Eident Sports Marketing and Shape Up RI. The Shape Up RI Half Marathon is part of the third annual Cox Providence Rhode Races and will be run on May 2 in Providence.
Hawaii Sets New Rules for Canoe Races in Boat Channels
Honolulu Advertiser
Under new policies, Hawaii canoe clubs will be able to race in busy boat channels - for a price. The Hawaii Department of Land and Natural Resources and the U.S. Coast Guard clarified the issue this week in a joint statement that said while canoe races will be allowed in busy channels, the clubs will have to take extra precautions, including hiring a DLNR vessel and officers at $1,500 for a minimum of four hours to maintain water safety. More
California Triathlon Champion to Win Weight in Olive Oil
Daily News
Lucero Olive Oil is helping sponsor the inaugural Black Butte Triathlon Series, which takes place April 11 at Black Butte Lake in Tehama County, CA. Owner Dewey Lucero said his company will be giving the overall winner of the race the winner's weight in olive oil to take home, which will be part of the race expo that highlights local agriculture. More
Honey Stinger Hires Backbone Media
Honey Stinger, the manufacturer of honey-based, natural energy foods, has retained Backbone Media to manage its public relations. Backbone will support Honey Stinger's media communications, product placement, branded content and social media strategy. More |
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Newsmakers |
Jeffrey Kidder has announced that he will be stepping down as vice president of the board of directors and executive of the Oklahoma City Memorial Marathon after this month's race.
Kathy Kinane of Kinane Events and the Move Your Feet Before You Eat ! Foundation has been honored by the County of San Diego Health and Human Services as a 2010 Public Health Champion for her efforts coordinating running events that empower the community, specifically women and girls to attain health and happiness through fitness and healthy living.
Andre (Moe) Dee and Arlene Young have joined Minnesota-based Anderson Race Management as part-time project managers/vendor contacts. Both will work closely with company president Mary Anderson to provide race management, timing, equipment rental and consulting services to running, cycling and triathlon events in the midwest. |
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Conferences |
(April 13-15, 2010)
Annual conference of the Bicycle Products Suppliers' Association for bike industry leaders in Monterey, CA,
RRCA National Convention
(April 21-25, 2010) 52nd national convention of the Road Runners Club of America in Lakeland, FL. |
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Online Seminars |
(April 15, 2 p.m. eastern)
Learn the most effective methods to make your packages worth more to sponsors and produce more revenue for your organization.
(April 29, 2 p.m. eastern)
Learn how to produce the most effective sales materials, sell benefits, do your homework, present the offer, understand your prospect's motivation, tailor your proposal to differing sponsor needs and build sales and interactive overlays. | |
Career Opportunities |
Competitor.com Running Editor
Company: Competitor Group
The running editor for Competitor.com will manage and produce content for the running channel within the competitor.com portal.
Essential Duties and Responsibilities
Updating Competitor.com interactive websites consistently and efficiently using sound editorial judgment, writing compelling and clicky headlines, copy editing and making good choices to illustrate content with photos and multimedia.
Write news items, captions, headlines, etc.
Manage content plan for the running channel
Publish regular (3x daily) content to the running channel (created/aggregated)
Update news headlines from the world of running
Interface w/ events division to identify content opportunities
Manage freelance contributors (including bloggers) and source new freelance talent
Communicate regularly with both print and online departments
Copy edit contributed articles
Strong written and verbal communications skills
Strong ties and contacts within the running community
Ability to proofread and edit written material
Ability to multi-task, produce and capture content while managing deadlines
A strong knowledge of running and the sport's top athletes
Basic knowledge of web-based publishing tools
WordPress knowledge a plus
Our company offers a relaxed environment, friendly staff, competitive salary and employee benefits package including 401(k) matching. If interested and qualified, please send resume or C.V., cover letter with salary history and requirements to jobs@competitorgroup.com
Account Executive
Company: RaceIt.com RaceIt is an entrepreneurial and fast-growing technology company based in Richmond, VA that is currently looking for Account Executives to help grow our business. RaceIt provides on-line registration solutions for thousands of events and organizations across the country, including the Richmond-Monument Avenue 10K (over 37,000 participants). Candidates must be a self starter, have a strong desire to be successful and prior success with inside sales. Compensation includes salary with commission and benefits.
Check out our website at www.raceit.com for more information. Send resume and cover letter to John Cunningham at john@raceit.com.
Education Manager
Company: Running USA
Part-time, independent contractor position reports directly to the CEO. Areas of involvement include: annual conference, webinars, regional seminars. Candidate must be able to travel to annual conference and at least one regional summit; have their own office complete with an adequate office operating system, internet access, phone, fax, etc. A full outline of this job is available at our website. Interested candidates send resume to Running USA CEO Susan Weeks at susan@runningusa.org. Application deadline: April 15, 2010. Senior Vice President, Marketing
The SVP of Marketing will conceptualize, develop and implement authentic marketing strategies that build and support the Saucony brand and its mission of inspiring every runner, on every run on every day. This individual will also be responsible for leading critical marketing initiatives to create and deliver value to the company. This position will provide overall direction and thought leadership to the marketing organization and across the brand's functional areas, which will emanate from superior understanding of the consumer's needs today and tomorrow.
Senior Designer
Company: Saucony
The Senior Designer is responsible for developing a line of footwear consistent with the image of the brand. He/she must have a high sense of the athletic and athletic lifestyle market trends, with a focus on the running market. The Senior Designer must be able to interpret market trends and apply them to deliver modern innovative design to the technical market.
This position will report to the Vice President, Event Development and Production, and will be responsible for overseeing the overall development and technical planning & production of all media and entertainment events, including: press conferences; live concert entertainment; production of commercials for radio and TV; set and stage designs; video and webcasts and other multi-media. The end result must be a first-class presentation with concentration on customer satisfaction while making sure all sponsor obligations are fulfilled.
Assistant Marketing Manager
Company: ASICS America
ASCIS America is looking for an assistant marketing manager/team sports in its Marketing Division in Southern California. Under the direction of the marketing manager/team sports, the individual will assist in the positioning of the ASICS' brand in relation to the utilization of sponsored sports properties, consumer exhibitions and grassroots events. For immediate consideration, please submit your resume with salary history to marcomjob@asicsamerica.com.
Primary responsibility for the position is nationwide management of 40+ independent sales reps calling on the bicycle sports retail channel. This includes mentoring and motivating our reps to reach aggressive volume and distribution targets for their territories, and working closely with individual reps on several key regional accounts. |
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The Endurance Sports Business News is a free, weekly newsletter produced as a service of OSE Productions, Inc. To subscribe additional recepients, please have them click on the Join Our Mailing List button and fill out the required information. To find out about advertising your products or services on the Endurance Sports Business News or other services OSE Productions provides to the endurance sports business community, please visit us at www.oseproductions.com or call Paul Banta at 503-969-4147. | |
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