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Endurance Sports
Business News |
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Latest News |
RRW Report Shows Running Race Participation Growth in 2009
RunnersWeb.com
Participation in American road races grew by a healthy 11% in 2009, according to an analysis prepared by Race Results Weekly. The analysis, which looked at the results of 200 well-established road races in 38 states and the District of Columbia, found that 168 of the races, or 84%, showed growth in the number of official finishers compared to 2008. A total of 1,365,981 finishers were recorded by the group of events analyzed, up 133,706 from 2008. More
Inside-Out Sports to Title Sponsor NC Triathlon Series
Inside-Out Sports, a North Carolina triathlon retail store with locations in Cary and Charlotte, announced today that it has agreed to be the title sponsor of the North Carolina Triathlon Series. The five-year deal with series organizer Set Up Events renames the 25 event series as the Inside-Out Sports Triathlon Series. More
MetroPCS to Renew Dallas White Rock Marathon Sponsorship
Dallas News
MetroPCS will continue to be the Dallas White Rock Marathon title sponsor, company officials confirmed. Terms have not been finalized, said Lisa Campbell, Director of Advertising and PR for MetroPCS Texas and Louisiana. She said MetroPCS enjoyed being the 2009 title sponsor and partnering with race beneficiary Texas Scottish Rite Hospital for Children. She anticipates signing a contract in the next few weeks. More
San Diego Triathlon Debut Delayed to 2011
Competitor.com
Last month IMG Worldwide announced the launch of a new San Diego Triathlon set to take place in March 2010, in Mission Bay. This month those plans have changed with IMG announcing that the event will be re-scheduled to March 2011. "As much as we never plan to pull back and re-schedule an event, the economic conditions and realistic timeline for an impactful launch in 2010, have prompted us to re-evaluate our options," said James Leitz, senior vice president of IMG. More
Mizuno Extends ING Georgia Marathon Sponsorship
Mizuno is continuing its support of running and the running community by signing an extension with the ING Georgia Marathon and Half Marathon to remain as the Official Footwear and Apparel Supplier for the March 21 race. The ING Georgia Marathon has served as one of Mizuno's integral running sponsorships over the last three years, since the race debuted in March 2007.
Universal Sports to Celebrate New Year's Day with Ironman Broadcasts
Ironman.com
Universal Sports will feature a decade of Ford Ironman World Championship broadcasts on January 1, The highlight shows will begin with the 2001 race at 10 a.m. eastern and conclude with the 2009 race at 9 p.m. More
Runner's World Adds New Smart Coach Feature by Peaksware
Runner's World magazine has announced the launch of a new premium interactive feature of Runner's World's Smart Coach, which allows runners to load customized training plans into an online training log. RW's Smart Coach enables runners everywhere to design a customized training plan and load it into an interactive personal trainer account, where they can log actual workouts against the plan, upload training data, record nutrition, and create routes. Peaksware, the software company who also powers the Runner's World Personal Trainer, designed the new interactive Smart Coach feature. More
Cleveland Marathon's Identity Campaign Wins National Design Award
RunnersWeb.com
Graphic design work produced for the Rite Aid Cleveland Marathon, Half Marathon & 10K has been awarded the distinguished American Graphic Design Award from Graphic Design USA. The marathon's advertising agency, Highland Public Relations, received the award in recognition of the marathon's identity campaign, launched in 2009, The Cleveland Experience. More
Local Organizers Team Up to Form Race Montana
Great Falls Tribune
Race organizers in Great Falls, MT, facing conflicts on event scheduling, have formed a cooperative organization, Race Montana, to create a schedule for their events as well as to cross promote their events. The 2010 Race Montana schedule will include 11 events. More
Spirit Airlines to Sponsor Marathon Bahamas
The Nassau Guardian
Spirit Airlines has agreed to be a major sponsor of the upcoming Marathon Bahamas 2010. The marathon takes place February 14 in New Providence and part of a program to increase tourism in The Bahamas. More
Quintiles to Sponsor Wrightsville Beach Marathon
Carolina Newswire
Quintiles, a biopharmaceutical services company, has agreed to be the title sponsor of a new marathon in Wrightsville Beach, NC next March. The Inaugural Quintiles Wrightsville Beach Marathon presented by Landfall Realty will be run on March 21. More |
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Newsmakers |
Heikka Takala, an executive with Proctor & Gamble, has been named to replace Roger Talermo as the president and chief executive officer of Amer Sports effective April 1. Amer Sports is the parent company of a collection of sporting goods brands including Suunto, Mavic and Atomic.
Percy Sutton, the Manhattan borough president who supported New York Road Runners' president Fred Lebow idea of running the New York City Marathon through all five boroughs, died on December 26. He was 89. Sutton's political support of the marathon played a crucial role in getting city approval for the city-wide course.
Frank Rudy, the inventor of the Air Sole technology used by Nike, died on December 13 at his California home. He was 84. He brought his idea to Nike in 1977. The technology was first used in Nike running shoes in 1979 and then was expanded to basketball and tennis shoes in 1982.
Art Castellano, the race director of the New Jersey Marathon, was honored by the Long Branch Concordance, a New Jersey social service organization, with its annual Community Service Award. The New Jersey Marathon benefits local charities.
Craig Cleveland has been named by Fleet Feet Sports - Tulsa as its training programs coordinator. |
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Conferences |
(January 31-February 2, 2010)
Annual conference for the running industry in Carlsbad, CA.
Symposium for triathlon race directors in Colorado Springs, CO.
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Online Seminars |
(January 14, 2010, 2 p.m. eastern)
Get a clear picture of where sponsorship is headed and what you should be doing to take advantage of shifting priorities and other industry developments. This session will discuss key issues and trends that will yield the greatest influence over your 2010 sponsorship deals. |
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Career Opportunities |
This position will be responsible to attain or exceed current and long term sales, distribution and merchandising goals in alignment with PowerBar sales targets, programs and budgets, for sports specialty accounts by fully leveraging PowerBar Sales and Marketing business capabilities, while training, mentoring and collaborating with our Sales Representatives and key accounts. Lead, administer and actively participate with the PowerBar independent Sales Representatives servicing the Sports Retail Channel. This position has direct account responsibilities for several key customers.
Director of Operations and Development
Company: Pacific Sports LLC
Pacific Sports LLC is a premier sports consultation firm, dedicated to the management of top-notch multi-sport events all around the nation including triathlons, marathons, and cycling events. The appropriate individual has a minimum of 2-3 years in event management and experienced with the management of client, sponsor, and permitting agencies. Pacific Sports is looking for someone who can immediately spearhead the management and development of event operations plans while also identifying new business and working closely with major sponsors. This is a full-time position reporting to the President. Key Responsibilities: Direct and manage all aspects of race production for annual events; Secure all necessary permits with municipalities and event venues; Recruit and manage contractors, crew, and volunteers for all events; Create and execute event production schedules; Financial management - budgeting and invoicing; Contract drafting and negotiation; Coordinate event planning meetings with key internal groups; Oversee sponsorship activation and assist in sponsorship acquisition; Assist in the creation and management of the annual marketing plan. Focus on direct, online, and grassroots marketing strategies; Identify and cultivate new business opportunities. Salary and Education: Commensurate with experience of the individual. A bachelor's degree is required. If interested and qualified, please e-mail your resume and salary requirements to jack@pacificsportsllc.com or fax to 714-978-1505. Applicant should be available by no later than January 11 and willing and able to move to Orange County, CA. | |
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The Endurance Sports Business News is a free, weekly newsletter produced as a service of OSE Productions, Inc. To subscribe additional recepients, please have them click on the Join Our Mailing List button and fill out the required information. To find out more about the services OSE Productions provides to the endurance sports business community, please visit us at www.oseproductions.com or call Paul Banta at 503-969-4147. | |
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