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Endurance Sports
Business News |
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Latest News |
Effort to Bring Giro d'Italia to Washington, DC Moves Forward
The New York Times
The desire to increase interest in the Giro d'Italia, Italy's 21-day cycling race, is driving race director Angelo Zomegnan efforts to bring the first two stages of the 2012 Giro to Washington, DC. Although that move has its critics in the cycling community and will be expensive, it is moving closer to happening. More
AEG, Pacific Sports Partner on New Breakaway Rides
PPOL:News
AEG, owners of the Amgen Tour of California, is partnering with Pacific Sports, an Anaheim-based sports and event management company, to produce "The Breakaway Rides presented by Specialized" to be held in conjunction with the tour. The two rides will be held in April 2010, a month before the Amgen Tour of California and will be held on portions of the course. The rides will raise funds for Breakway from Cancer, the initiative of Amgen and the tour. More
LA Marathon Announces New 'Larger Than Ever' Charity Program
LA Marathon officials announced today a larger-than-ever charity program that will aid 60 non-profit organizations raising funds for causes ranging from cancer research to gang intervention to cleaning up coastal waters. "Expanding our charity program is a natural extension of our mission statement which is "to inspire athletes and connect communities," said LA Marathon president Russ Pillar. More
New Balance Deal to Expand Presence in Korea
RunnersWeb.com
Athletic footwear and apparel company New Balance has announced an exclusive 11-year Korea distribution agreement with E-land, an innovative integrated fashion and retail company in Korea, as part of the company's plan to expand its presence in key international markets. The distribution agreement commences on January 1, 2010. Key New Balance marketing initiatives planned in Korea for 2010 including the Total Fit marketing campaign, support for major marathons and sponsorship of more than 30 running clubs across the country. More
New South Dakota Marathon to Be Run in Black Hills
Rapid City Journal
A fall marathon is coming back to South Dakota's Black Hills. Jerry Dunn, who currently oversees two marathons with the Deadwood-Mickelson Trail Marathon and the Lean Horse Ultra, is teaming up with race director Emily Wheeler to put on the Run Crazy Horse marathon beginning in the fall of 2010. The marathon and a half marathon are set for October 3 and will take runners from the Crazy Horse Memorial through downtown Hill City and a loop on the Mickelson Trail. More
Focus Bicycles, Performance Bicycle Announce Sales Alliance
Bike World News Focus Bicycles USA and Performance Bicycle have announced an alliance in which Focus Bicycles, newly launched in the United States, will be sold through Performance's website, catalog and select retail locations, beginning in spring 2010. Focus produces a complete line of German-engineered road, mountain, triathlon, cyclo-cross and commuter bikes. More
Asics America to Build New Footwear Distribution Center
Memphis Business Journal
Asics America is planning to open a 520,000-square-foot footwear distribution center on 38 acres in Marshall County, MS, by April 2011. The new build-to-suit facility, which will employ 200, will be used to accommodate the company's growth. More
Philadelphia Triathlon Extends Partnership Deal with Cadence Cycling
RunnersWeb.com
The Philadelphia Insurance Triathlon has announced a partnership extension with Cadence Cycling and Multisport Centers for its 2010 event taking place June 25-27. Cadence has partnered with the event since its inception in 2005. More
CEO Challenges Expands to Europe
Washington ExaminerCEO Challenges, the company that lets chief executive officers and business owners compete among themselves in Ironman triathlons and other races, is expanding to Europe. The company chiefs will be able to compete in the Tour de France, Berlin Marathon, Quelle Challenge Roth triathlon and golf and tennis events, the company announced. The top CEOs from each event will be invited to compete in that sport's CEO Challenge World Championship. More
Cellcom Green Bay Marathon Moves Shorter Races to Saturday
Fox11online.com
The Cellcom Green Bay Marathon has decided to move to a two-day format to create opportunities for more runners and reduce congestion on Sunday morning. The new mini-marathon (2.62 miles) will be held on Saturday, May 15 along with a 1K kids race. The marathon and half marathon races will be held on May 16. More
Myrtle Beach Marathon Sells Out
TheSunNews.com
The Bi-Lo Myrtle Beach Marathon and Half-Marathon have sold out earlier than expected. Marathon promoter Mike Shank said the half-marathon has been selling out for a few years, but never this early, and the full marathon has only sold out a couple of times in its 13-year history. The races will be held on February 14. More
Indy Mini Marathon Sells Out for 9th Straight Year
Indianapolis Star
For the ninth consecutive year, the OneAmerica 500 Festival Mini-Marathon has sold out, organizer announced this week. The 500 Festival reached the maximum 35,000 entries on Monday for the 13.1-mile race on May 8. |
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Newsmakers |
Randy Edeker, the marketing director of triathlon sponsor Hy-Vee Inc., has been promoted to president of the 228-store chain. Edeker, 47, becomes just the fourth president of the company since its founding in 1930.
John D. Smith has been named by Collective Brands, Inc. as senior vice president of retail for its performance and lfestyle group. The Collective Brands performance and lifestyle group includes Saucony.
Steven Jonsson has been hired by cycling company Veltec Sports to be its northern California and northern Nevada sales representative.
John Bingham will be joining the editorial team at Competitior Magazine in 2010. He will be writing a monthly feature titled The Penguin Chronicles in the magazine's relaunched format beginning in March. |
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Conferences |
(January 31-February 2, 2010)
Annual conference for the running industry in Carlsbad, CA.
Symposium for triathlon race directors in Colorado Springs, CO.
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Online Seminars |
(January 14, 2010, 2 p.m. eastern)
Get a clear picture of where sponsorship is headed and what you should be doing to take advantage of shifting priorities and other industry developments. This session will discuss key issues and trends that will yield the greatest influence over your 2010 sponsorship deals. |
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Career Opportunities |
This position will be responsible to attain or exceed current and long term sales, distribution and merchandising goals in alignment with PowerBar sales targets, programs and budgets, for sports specialty accounts by fully leveraging PowerBar Sales and Marketing business capabilities, while training, mentoring and collaborating with our Sales Representatives and key accounts. Lead, administer and actively participate with the PowerBar independent Sales Representatives servicing the Sports Retail Channel. This position has direct account responsibilities for several key customers.
Director of Operations and Development
Company: Pacific Sports LLC
Pacific Sports LLC is a premier sports consultation firm, dedicated to the management of top-notch multi-sport events all around the nation including triathlons, marathons, and cycling events. The appropriate individual has a minimum of 2-3 years in event management and experienced with the management of client, sponsor, and permitting agencies. Pacific Sports is looking for someone who can immediately spearhead the management and development of event operations plans while also identifying new business and working closely with major sponsors. This is a full-time position reporting to the President. Key Responsibilities: Direct and manage all aspects of race production for annual events; Secure all necessary permits with municipalities and event venues; Recruit and manage contractors, crew, and volunteers for all events; Create and execute event production schedules; Financial management - budgeting and invoicing; Contract drafting and negotiation; Coordinate event planning meetings with key internal groups; Oversee sponsorship activation and assist in sponsorship acquisition; Assist in the creation and management of the annual marketing plan. Focus on direct, online, and grassroots marketing strategies; Identify and cultivate new business opportunities. Salary and Education: Commensurate with experience of the individual. A bachelor's degree is required. If interested and qualified, please e-mail your resume and salary requirements to jack@pacificsportsllc.com or fax to 714-978-1505. Applicant should be available by no later than January 11 and willing and able to move to Orange County, CA.
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The Endurance Sports Business News is a free, weekly newsletter produced as a service of OSE Productions, Inc. To subscribe additional recepients, please have them click on the Join Our Mailing List button and fill out the required information. To find out more about the services OSE Productions provides to the endurance sports business community, please visit us at www.oseproductions.com or call Paul Banta at 503-969-4147. | |
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