Search engine optimization is a complicated process with many different factors to consider.
Basically, there are two types of SEO:Organic SEO
Organic SEO involves optimizing your website for search engines so that when people do searches for your product, your website comes up on the left side of the page under search results. Ideally, your website should come up on the first page of searches for your product or service, preferably in the top three listings.
This was fairly easy to accomplish a few years ago, but now this is where everyone wants to be, making organic SEO more difficult to achieve. Depending on the type of product or service you are marketing and how competitive your industry is, organic SEO can run from a few hundred dollars a month to thousands of dollars a month.
If you have the budget and your product/service is conducive to selling on the Web, you should seriously consider an organic search engine optimization program. The first step is making sure your website is optimized for search engines and has a search-engine-friendly
design. If not, you may want to consider revamping your site first to make it easier to accomplish organic SEO and improve your search results or implementing a paid SEO program.Read more about SEO