The Whittier City Council has approved a Local
Economic Stimulus and Business Assistance Plan
which includes nine economic development activities.
The Plan was designed to help stimulate the local
economy and help businesses survive during the
recession.
Some of the activities are
temporary for the 2009-2010 fiscal year only July 1,
2009 through June 30, 2010 to immediately assist
businesses save money. Some programs in the Plan
are new and will be on-going, such as the Storefront
Glass Replacement Program within Uptown Whittier
which will help storefront retail businesses as well the
overall improvement and elimination of blight in
Uptown.
Most activities, including the fee reductions and
subsidies, are effective beginning July 1, 2009. Two
activities - display of temporary banners and the 18-
month automatic extension of entitlements - will be
effective beginning August 27th (date the Ordinance
becomes effective) and the Glass Replacement
Program will be available by September 1st,
2009.
Following are brief summaries of each activity:
Zoning Entitlement Application & Building Permit
Fees
(temporary): A 50% subsidy in permit fees for
zoning
entitlements and building permits are being offered
for commercial projects within three Redevelopment
Project Areas that have a minimum valuation of
$10,000.
The intent of the fee subsidies is to incentivize
property owners to make improvements to their
properties that may have been deferred because of
limited funds. Developers considering new projects
may also take advantage of the temporarily subsidized
fees and help stimulate more development in the
Redevelopment Projects Areas.
Banner Permit Processing & Review Fees
Reduction
(temporary): Fee reductions will also apply to
banner
permit processing and review. The fees will be
reduced from $152 to $25-a potential savings of up
to $300 per business-through the end of the fiscal
year 2009-10.
Revise Terms for Display of Temporary Banners
(temporary): The Whittier Zoning Code has been
amended from allowing temporary signs such
as "Sale" banners to be displayed for 30 days at a
time, four times a year to allow banners to be
displayed for up to 12 days per month through the end
of the 2009-10 fiscal year. This would allow for more
frequent banner use but for shorter periods of time
and provide for an additional 24 days of banner
display per year.
The new time limits are better suited to meet the
needs of most businesses during this economic
downturn. Most businesses do not have specials and
sales that last for 30 days at a time and businesses
can select the days and weekends to display the
banner to coincide with their in-store specials and
sales.
Facilitate and Fund Business Assistance
Seminars
(on-going): The City's Economic Development
staff
will collaborate with various organizations to conduct
workshops that are relevant and beneficial to local
businesses. The City has designated $5,000 to help
pay for guest speakers such as retail consultants that
will provide technical assistance to businesses.
Partner with Local Universities and Colleges to
Serve
as a Resource to the Business Community (on-going)
Establish an Economic Development Team and
Revise the Business Visitation Program (on-going)
Storefront Glass Replacement Program (on-
going):
The Council directed staff to finalize a $5,000 grant
program for business and property owners to replace
damaged storefront glass and install anti-graffiti film.
It is expected this program will be available by
September 1st, 2009 for Uptown businesses and
property owners. The program may be expanded to
other areas of the city next fiscal year (July 2010).
Increase the Buy Whittier Policy Margin to 2% (on-
going): The City has increased the margin for
preferential treatment for bids from Whittier
businesses from 1% to 2%. If a Whittier business is
placing a bid on a service for the City of Whittier and is
within 2% of the lowest price (bid) then, under this Buy
Whittier policy, the service or purchase shall be made
from the Whittier business.
Extension of Development Entitlements
(temporary):
The Whittier Zoning Code has been amended to allow
an automatic 18-month time extension beyond the
initial two-year approval period for zoning entitlements,
in lieu of the one-year extension, for a maximum
entitlement of three and a half (3½) years.
The City wants to assist businesses in good
standing, therefore, businesses or property owners
with Code Enforcement or "Stop Work" citations will
not be eligible for any of the activities under the Plan
until violations have been corrected.