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CHECK OUT PAST NEWSLETTERS
In the previous issue we highlighted Citigroup, BofA, Intel, Home Depot & MetLife.
See past issues of our newsletter at our:
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Silvia Quintanilla, Chief Sales Detective at Industry Gems |
PARTNER CORNER
Miles Austin of
Smart B2B salespeople subscribe to Miles' blog. And a good time to start is today.
That's because each day this month he is highlighting one new "WebTool" for SalesMakers.
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Greetings!
We hope you find some truly valuable "gems" in this month's issue.
We chose each article based on its potential to help you "have a reason to call" your prospect.
Also, be sure to check out the complimentary offer at the bottom of this newsletter. You might be one of the first 3 to benefit!
Thank you for reading and we hope you enjoy this month's issue.
PS. Yes, we changed the name of our newsletter. We were looking for something a little more descriptive. I think we found it. |
JPMorgan Chase (HQ: New York, NY)
#16 in F500
Extra! Extra! JPMorgan is committing $100 million to their broker platform. We liked this quote from the article: "Russ Cassar, chief technology officer on the project, calls it "a dream situation as a technologist."
How can you help JPMorgan with this important initiative?
Article Date: September 1st, 2009
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MasterCard, Inc. (HQ: Purchase, NY)
#474 in F500
This is an interview with Josh Peirez, who became MasterCard's first head of innovative platforms about eight months ago.
We think there are many opportunities for salespeople. In particular, helping the company develop their payments platform - especially as it pertains to mobile channels (iPhone, Blackberry).
Article Date: September 2009
Article Title: MasterCard Aims for Payments Innovation
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Southwest Airlines (HQ: Dallas, TX)
#246 in F500
We like this 3 page article (or case study) because it details how Southwest is striving to improve their customer service.
Providing good customer service relies on many components - areas where you may be able to help. For example, one quote reads: "Getting good customer data continues to be a challenge".
Article Date: August 31st, 2009
Article Title: Southwest Bumps Customer Service to First Class
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Kraft Foods (HQ: Northfield, Il)
#53 in F500
Here's a super article on Kraft's business strategy. You will need to register (no charge), and it's worth it.
The intro reads "Eleven of the top leaders from the largest food and beverage company in the U.S. talk about their three-year turnaround and their campaign to reorganize for growth".
Find short bio's for each of the 11 exec's is at the very bottom of the article.
Article Date: August 27th, 2009
Article Title: Inside the Kraft Foods Transformation
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Walgreen (HQ: Deerfield, Il)
#36 in F500
This is a nice 2-page interview with Wade Miquelon, Walgreen's CFO. The article highlights the company's growing pharmacy and healthcare business.
This is a wide area for technology salespeople to pursue. That's because Walgreen distributes medicine through so many channels - as you'll read about in the article (online, drive-thru, mail, clinics).
Article Date: September 2009
Article Title: This is the Future
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Complimentary Offer!
We're offering complimentary "customized" sales research for the first 3 subscribers who raise their hand (a $50 value!). This offer is only being extended to our valued B2B technology sales and marketing subscriber base.
To take advantage of this special offer, please email Silvia today at [email protected]. In the subject line, simply write "Custom Sales Research Offer".
Make sure your contact info is on the email so we can let you know if you're one of the first three.
Thanks and we wish you good selling! | |
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Warm regards,
Silvia Quintanilla
President and Chief Sales Detective
Industry Gems Research & Consulting
5178 Mowry Ave., #2156
Fremont, CA 94538-1046
Dedicated to Helping Sales Professionals Win Deals at Fortune 500 Companies.  |
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