Welcome to 2007 and may it be a great year for us
all. I hope you are all well rested after the holidays
and that you're up for the challenge of a brand new
For all you A1 personalities who don't have the time
to read the long version, the short bullet pointed
newsletter will be out in the next day or two.
If you enjoy the newsletter, please forward it to your
friends. To get the most from the newsletter, view in
connect with the Internet to hear our audio clips.
|Client Based Selling - Relationship Based Buyers
In the last issue we looked at Task focused
Now we will see what motivates the Relationship
based, enthusiastic buyers and how we can
recognise and adapt to get the best results when
selling to them.
Relationship focused buyers - Enthusiasts
- Self Promotional
- Open, friendly and enthusiastic
- Wants proof of your success
Read the full
|Motivation - Interview with an Astronaut
In November I was fortunate enough to be invited to
speak at the National Speakers Association
enterprise lab in Phoenix.
On the Saturday night a few of us went out to a
restaurant for supper and I got speaking with the
person next to me and heard an incredible story. Rick
Searfoss was an astronaut and captained three
missions into outer space. His story was fascinating
and so much of his training and missions have
principles that could apply to each of us in our
Can you imagine what he could share about focus,
leadership, team building?
We stayed in touch and when I returned to London, I
phoned Rick and recorded a wonderful interview filled
with anecdotes, stories and practical tips and
Take a listen to the recording and then
take a look
at the incredible photos that Rick
shared with all my
Rick's photos from outer space.
|Technology Tips - Text to Word Software
I?m always looking for ways to use technology to
save me time and money. Recently I bought a piece
of software that really blew me away. It converts
text to voice and gives you the choice of countries,
accents and genders.
It uses voice synthesis to convert text into spoken
audio. You can listen on your PC or create MP3 or
WMA files for use on portable devices like iPods,
PocketPCs, and CD players.
I now use it for all kinds of uses:
Watch the video.
- I buy many Ebooks and can now listen to them
live or save them as recordings and listen to them on
my IPod when travelling or working out at the
- Any correspondence that piles up, I record and
listen to later.
- Emails that are not urgent, I can either listen to
while I?m working on something else or record them
and listen while driving.
Take a look at voice to text or go to
Great Tool - Free Headline Analyser
Do your newsletter subject lines or blog post titles
have emotional or intellectual appeal?
Find out using the Advanced Marketing Institute?s
free Emotional Headline Analyser where you can
your headline, page title, or PPC link text for
intellectual, sympathetic, and spiritual impact.
Remember to take a look at
Here is a great keyboard trick that will save
you a lot of typing when you surf the web.
Intead of typing in the http://www. before the
domain name, and the .com after it, just type in the
site?s domain name into the address bar. Then hit
CTRL and ENTER keys together. This adds both the
http://www. and the .com and works in both
Internet Explorer and Firefox browser.
Go ahead, try it. Copy frankfurness into your address
bar now, then hit CTRL and ENTER together.
|Speaking Tips - Planning for 2007 & Royalty Free Music
Right now is the best time to plan for the year. Start
by analysing what your average fee was for last
year, NOT YOUR STANDARD FEE.
Take into account the talks you gave pro bono or at
a lower or discounted rate. Simply, take the number
of all your talks and divide this by your actual
speaking income and divide the two, you may be
surprised by the results.
Use this figure when you next plan your intended
income target for speaking this year. Divide your
target by your average for the last year and you will
come up with your target number of talks for 2007.
Do the same for your training, consulting, coaching
Unless you are famous, written a best seller or a TV
presenter, you are going to have to do some serious
marketing. Candice and I have a 17 point marketing
plan each year and right now we are overhauling all
our marketing materials. That clip that looked great
five years ago will have you cringing now, so like any
normal business we have to work on our branding,
prospecting, marketing and selling, we have to see
ourselves as businesses, not speakers.
Royalty Free Music
We are all looking for great royalty free music and I
have found a great site with excellent music.
If you need royalty-free music for your info products,
to use as a music intro/outro for your voice on a web
site, for your greeting on your opt-in page, your
recorded audio products etc., this is THE BEST value
that I've ever seen
Click here for your Royalty Free
Stock 20 charges only $7 per song and that includes
multiple versions! From short 10 second ones, to the
longer versions that are 3-4 minutes. That's a ONE-
And if you create an account with my link above,
they will send you a $7 discount -- which means you
can get your first free.
I've paid thirty dollars before for ONE version of a
music track -- but no more. Stock 20 is such
better value, so go to this link right now and register
to get your first track free.
Welcome to 2007
It?s that time of year again, when we decide that
we?re going to hit the gym every day to lose those
excess pounds we have just gained and get a body
like a Greek God. It?s the time we plan to spend much
more time with the family, less time at work but at
the same time make a ton of money this year so that
can retire in the sunshine and spend our days
travelling to exotic places.
Three weeks later we will be wondering what
possessed us to think those crazy thoughts.
It is the time right now to reflect on last year and to
make realistic goals for 2007, but my advice is to
build in plenty of personal time and fun goals for
I had so much fun travelling and speaking last year
and made many more good friends around the world.
As you all know I love my food and Chennai and
Cochin in South India were highlights as was
the ?Capital Grill? in Kansas City (thanks EO).
In this newsletter there is a ton of new info, Ebooks,
software and much more.
Please go to the free downloads link for the free
Ebooks and software, and even if you have been
there before, I have added plenty of new stuff
including audio editors and other software and some
best selling books ? all for free.
Also go to my resources website where there are
new videos, information and a new section on Hints,
tips and tricks.
Take a look at the ?Speaking Tips? in the newsletter
for copyright free music and one free download or go
My good friend Francis West from FWCS has also
and opened up his resources section to all my
a look as there is great information
and free Microsoft training videos and tips . Go to
Take a look at the ?Motivation Tips? for my section on
my friend Rick Searfoss on his experience as an
astronaut. Then take a listen to the interview with
fantastic tips and advice on how, what he learned,
can be applied to business and personal goals. Also
take a look at the incredible photos taken from outer
The final free gift is an Ebook called Expect More
From 2007 which is a collection of resources and tips
from myself and friends from all over the world.
The next Speakers Bootcamp will be at Latimer just
outside London on the 24/25 February 2007.
Bootcamp details or email
email@example.com for an eBrochure