The Professional Outdoor Media
Association's (POMA) Pinnacle Award honorees were
announced by Tack Robinson, press relations director for Mossy Oak. Robinson
presented the awards at POMA's 4th Annual Business Conference in St. Louis, Mo.
earlier this month. Mossy Oak is the presenting partner of the Pinnacle Awards.
POMA's Pinnacle Awards honor journalists for exceptional achievement
in traditional outdoor sports-focused communications, including writing,
photography/ illustration, broadcasting and pieces focused on wildlife
conservation.
"Mossy Oak is proud to be the title partner of a program that not
only honors those who excel at their craft but also promotes excellence, honesty
and fairness in
Photograph/Illustration: Timothy Flanigan
of Bedford, Penna. for "
Quick Bite - Quick Shutter, Feeding Grouse," published in Ruffed Grouse Society
magazine
Broadcast: Andy Lightbody and Kathy Mattoon,
Gunnison, Colo. for "An American Historian and Twilight of a Continent with Gary
R. Swanson," broadcast by Rocky Mountain
Television
Conservation: Frank Miniter, Red Hook, N.Y.
"
The Natural Alliance Vegans Can't Stomach," published in American Hunter
magazine
"Mossy Oak is deeply committed to POMA and the Pinnacle
Awards," Robinson added. "Traditional outdoor sports writers, illustrators and
broadcasters are the lifeblood of the outdoor industry. Through their voices,
they engage their audiences, excite and encourage them, and teach them how to
hunt, fish, shoot, trap and simply get outdoors."
This year, POMA's Pinnacle Awards program will reach beyond the
organization by offering partnership opportunities to POMA's state and regional
outdoor communications counterparts.
"State and regional traditional outdoor sports communications
organizations may offer their members an opportunity to compete in the
international Pinnacle Awards program, through participation in the
organizations' excellence in craft (EIC) programs," explained Laurie Lee Dovey,
POMA executive director.
"Annually, each organization may select a representative from its slate
of EIC honorees to represent the organization in the Pinnacle Awards. The
honorees from each organization may enter their winning work into the Pinnacle
Awards competition, are gifted a one-year membership in POMA and receive some
terrific Mossy Oak gear."
The new partnership is yet another way that POMA is proving its
commitment to and focus on its slogan, "Together, we can do great
things."
POMA
Mission
The Professional Outdoor Media Association is a group
of individual communicators and Corporate Partners who believe in, defend,
support and promote the heritage of hunting, fishing, shooting and traditional
outdoor sports through writing, photography and other means. By doing so,
members hope to educate the general public about these sports and encourage more
participation in them. The organization serves the membership by helping members
grow professionally, improve their skills, better their working environments and
enhance their businesses.
POMA & Mossy Oak
The 2009 Pinnacle Award honorees
are: