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| Featured Members |
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This month's featured members are the group from CBN-USA Dayton who put on the 3rd annual CBN-USA Charity Golf Outing. They had 18 foursomes (filling up the course) and raised $2500. The group includes Veronica Grabill, Chris Buck, Joshua Johnson, Lindsay Williams, Sarah Hodson, Yvonne Reese, Karen Armstrong, Dina Williams and Amy Cary.
Lindsay, Sarah and Yvonne have already stepped forward to co-chair next year. My guess is we will set all kinds of records and have all the planning done by fall. Mark your calendars for May 12th, 2007!.
Thank you for your efforts folks!
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Happenings/Events
Dayton had a busy month in May. You already read about the Golf Outing. In addition Dayton had two special speakers, Wendy Wright, President of Concerned Women for America, who spoke at our Greene County Breakfast and Kenny Luck of Every Man Ministries, who spoke at our North Lunch. Wendy, who is from Dayton, was in town visiting family and Kenny was in town to do a men's conference that CBN-USA Dayton helped to sponsor.
Central Ohio is having their Quarterly Trade Fair on June 29th.
All CBN-USA members have been invited by our friends and business partners at Christian Blue Pages to join them at King's Island on July 7th for their annual picnic and Spirit Song concert.
More information on both of these events can be found on the front page of the web site. |
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| Helpful Business Hints |
Have you ever considered doing your own newsletter? Constant Contact offers a professional look with many templates to choose from, including newsletters, announcements, press releases and just new surveys, among others. You do not have to be a genius to do this. Hey, I'm doing it. Remember, this is your link to your customers and beyond. You can give them a lot of valuable information and show them they are dealing with a first class organization.
Remember, when you do a newsletter, provide information your customers/clients can use. (Hopefully you feel that way about this newsletter!) Don't just give them more sales pitches.
And for an added incentive, CBN-USA is partnering with Constant Contact to provide you additional discounts and CBN-USA revenues that don't cost you a dime.
Watch the home page of the web site for more information. To take advantage of the discount, you have to sign up through CBN-USA. More questions, e-mail me or Amy Cary (she really is the guru). We are also working on current users being part of the program. | | |
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From the Editor... by Bill Gaffney
I am excited. This is the new newsletter format. We have finally arrived! You can expect many of our regular features, such as enlightening and helpful articles from our members and other sources, CBN-USA news and events and Helpful Business Hints, as well as the occasional featured member(s). And, of course, you will continue to be subjected to my sardonic wit and occasional diatribes about inane business practices.
I also want to take this opportunity to introduce you to the newest member of the CBN-USA newsletter staff. It is Ms. Amy Cary, who has been a past Featured Member, and for the last 2+ years has been the editor of the Dayton Region newsletter. She is also much better at technology and graphics than I am. Welcome aboard Amy!!
Bill |
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Breaking Down Vision Into Smaller Pieces Could Help Reach Ultimate Goal
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Staying focused on the big picture of your corporate vision is difficult when you're mired in the details of the day-to-day operations. Yet staying focused on those details is what makes your big vision come to life. So how do you do both?
There's a bit of an art to managing the present while focusing on the future. The goal is to stack up the details in such a way that they continually build a stairway toward the big vision.
Having a ton of energy and enthusiasm for the future is of course a great attribute, but it can turn into a curse altogether if you don't learn how to focus your energy toward building your vision on a day-to-day level.
Any company that has achieved incredible growth has done so not through one amazing achievement, but from a series of small victories. It's not just the big customer contract that you landed last month, it was everything leading up to that event that made it happen.
The small victories are just as important as the big ones. The reason you landed that big account is because you thought to ask an old colleague out to lunch. During that time she informed you that a college friend of hers just landed a new job at a company you wanted to pitch. That lunch turned into a useful introduction that turned into an opportunity to pitch your services.
Scoring the big victories, and ultimately achieving your goals, means constantly winning the smaller battles every day. Every additional contact you make, every feature your roll out, every process you improve - that's what transforms the company into your grand vision.
While those items may seem like the minutia, they are the items that matter. Sure, a big client pitch that turns into a big piece of business feels like the kind of stuff you should be doing every day, but that's not realistic. You can't focus exclusively on the big items without zeroing in on the little ones that make them happen.
Yet if you're like most entrepreneurs, what's happening today seems like a bore. You're already thinking about where you're going to be next week, or next year, or in the next decade. It's your job, as the visionary, to be thinking well ahead of the game.
The problem, however, with constantly living in the future, is that you're not using your energy to get things done today that will make that future a reality. What you need to focus on is how to transform that energy into the satisfaction of just getting a little bit of work done today that feels like real progress.
Let's say, for example, that you wanted to create the next Microsoft. You wouldn't start by trying to develop Windows, Word, Excel, and PowerPoint all at once.You'd be spread too thin and fail miserably. Instead, you would focus on trying to take a small bite out of your vision and then grow from there, like Microsoft did.
You'll get to your vision a whole lot faster if you concentrate on taking smaller bites by doing smaller, focused projects. Taking smaller bites will allow you to chew more quickly, and move on to the next bite. If you really want to speed up the big vision, your best bet is to motor through the small details as fast as possible. As you're motoring through those small details, all you need to do is pick your head up from time to time to make sure you're still on the right course. Strategy and planning are great, and they certainly help make sure you are headed in the right direction. But at some point you need to just put down the map and focus on what's right in front of you.
Instead of just focusing exclusively on the big picture items, try taking a look at what you're going to get done this week in particular. If all of those items are collectively bringing you closer to your vision, then that's the only thing you need to focus on right now. Put all of your time and energy into accomplishing the vision for this week as quickly and completely as possible.
You want to walk out of your office at the end of the week thinking you've gotten something done. Focusing too much on being huge today makes you feel like you're never getting anything done and therefore creates an unnecessary distraction.
Creating your big vision isn't just about the big plays, although that's all you read about when you learn about the last company that got bought or went public. Creating your big vision is about short yardage plays and a lot of successful first downs.
Wil Schroter is a serial entrepreneur based in Columbus , Ohio |
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Six Marketing Tactics Worth Paying For
Forbes Online |
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Here's the trouble with marketing programs: Unlike with hard assets like buildings or machinery, you may have little to show for your investment when the money's all spent.
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Excessive Meddling in Employees Work
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Don was the Marketing Vice President of a large insurance agency. He insisted on reviewing every customer sales presentation and made extensive corrections. His pen scratching on every presentation became legendary within the company. No effort, regardless of how well done, escaped his attempt at improvement. While occasionally Don caught a significant error, most of the changes were minor, like changing the size of a heading, a slight word revision, or adjusting the format to his preference.
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Keep The Faith
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I partner with a design firm for a monthly E-zine entitled, "WORD UP!". At the end I try and conclude each issue with an encouraging word to "hang in there", "not give up", etc., for the reader. This could apply to work, relationships or things of a spiritual nature.
This time I was able to reflect on a recent challenge in "keeping the faith" as it regards ministry events that I thought would be good to share with my CBN-USA brothers and sisters. The first ever Pittsburgh Bible Conference, which I developed, had many months of work involved. But while this conference was extremely rich in content, it was way below the attendance expectations . . . and I personally lost money.
Like most people in that situation I begin to question my own validity to organize, plan and promote events of this nature. But right on the heals of the conference was a community youth event in Wheeling, WV that I worked on with a multi-denominational ministry team. My expectations were lowered obviously in light of the previous weekend's attendance disappointment.
When I felt that maybe just a handful might show up for this next event, I was shocked, surprised and humbled that God chose to move nearly 300 people to come!
Now I know there are a multitude of factors that enter into both situations, but the overarching point for me . . . and I hope for you . . . is "Keep the Faith"!! |
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Three Networking Faux Pas
by Dr. Ivan Misner, Founder BNI |
Think you're a good networker? Make sure you're not making these blunders.
After two decades of running the world's largest networking organization, I've seen a lot of networking faux pas. I've put together a few of the most glaring blunders in networking etiquette I've seen over the years that you should avoid.
Make sure you read Number 2 before going to the next CBN-USA meeting or your next networking event. |
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HAPPY 7TH BIRTHDAY! |
Christian Business Network (CBN-USA) is celebrating our 7th anniversary this month! The original chapter met in Columbus, Ohio on June 2, 2000. CBN-USA was the vision of Brian Benson who is still the Chairperson of its Executive Committee. Mr. Benson describes the first meeting: "Some friends of ours from church owned a small Italian restaurant on the north side of Columbus and agreed to host our meeting. We were hoping for 15-20 people at this inaugural event. We ended up with 66 people attending, and the place only seated 45!" Since that time, CBN-USA has grown to 17 chapters in Columbus, Cincinnati, Dayton, Cleveland, and Pittsburgh. CBN-USA's desire is to facilitate the networking of Christian business owners and leaders at the local, regional and national level for purposes of conducting business, offering and finding job opportunities, and most importantly, supporting each other, our businesses, and our churches through prayer and encouragement.
Thank you for the contribution that you have made to the growth and success of Christian Business Network. Let's pray for God's blessing and direction in the year ahead! | |
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