How to Make More Dough
Ideas & Inspiration for Dietitians
June 4, 2009 
In This Issue
Money Making Idea: Ask for Referals
Want to Accomplish Something?
Quote of the Week
Quick Links
 

 

Money Making Idea: Ask for Referrals

Light bulb idea
The best way to grow your business is to get referrals. But, your clients are so busy. How can you entice them to sing your praises? Here are some ideas: 

Just Ask - let's face it, most of us forget to ask for referrals

Ask right after the service is provided

Follow-up - if they offer to do so, but then forget, send them a reminder

Make your request specific - for example, "Thanks for your positive feedback on the program I presented at your corporate headquarters. Do you know of other corporate executives that could use a similar program?"

Make it easy - Send an email to remind them what they told you verbally. 

Ask if they would like you to draft a referral letter - You'd be surprised to find out how often this is done - and appreciated!

Give them a gift card, referral fee ...or offer a discount for every referral

Do you have some other ideas? Send me an email.

Greetings!
 
Acai BerryAre you enjoying this enewsletter? Would you please forward this email to THREE friends and invite them to join us every Thursday morning?
 
There's a link at the very bottom of this email.
 
Jo 
Want to Accomplish Something?
 
I never intended to earn my doctorate. But, I couldn't stop it from coming to fruition. Let me explain.
 
At the age of 26, I was offered a position as the founding director of a coordinated undergraduate program at one of the University of Texas locations. And, frankly, I didn't have the foggiest idea of what I was doing.
 
Luckily, on week one, I found out Texas A&M was teaching a graduate level course called, Program Development. It was so helpful to me. Then, my director told me I had to start doing some research...and, thank goodnesss, Texas A&M was teaching Statistics that semester. It seemed that every semester they were teaching the exact course I needed at that time in my career.
 
Shortly after I tried to register for my 7th course and they told me that I couldn't until I submitted my Program of Study - that's a formal submission of what courses I'd be taking each semester, when I'd be starting my research, and when I plan to graduate. I tried to tell them I wasn't working on my doctorate - just taking classes, but rules were rules.
 
So, I developed my Program of Study. And, like clockwork, I finished my degree on schedule. And, in under two years I got the program nationally accredited by ADA.  
See...when you put things down in writing, with as much detail as possible, they tend to come to fruition.
 
Do you have a vision of where you want to be in 5 years? 10 years? Do you have a written business plan? No? What are you waiting for?
 
Get started...put it down in writing...it just may come true!
Quote of the Week
 
"A goal without a plan is just a wish."

--Antoine de Saint Exupéry,
French writer and aviator
Any questions? Please send them my way and I'll try to answer them in a future newsletter!
 
Dr Jo
Dr. Jo's Teaching Kits 
 
Acai Berry
 
Acai Berry
 
 
Do you work with clients or present health-related programs for companies or at conferences? Check out my teaching kits (for just $89.95 each, you just can't afford to "reinvent the wheel"):
 
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