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Lakewood Development Corporation
Urban Enterprise Zone Administration |
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Greetings!
The Lakewood UEZ is pleased to offer businesses the opportunity to educate themselves on different topics that are important to them and their future growth. Please take a moment to review our upcoming workshops. We would also like to extend an invitation to you to participate in our 2012 Lakewood Regional Business Expo and Networking Event to be held on July 12, 2012. Exhibitor space is available at a very cost effective price. For more information visit our web page.
We hope you take advantage of these FREE workshops and consider joining us at the Expo and Networking Event.
Sincerely,

Patricia KomsaExecutive Director UEZ Coordinator Lakewood Development Corporation
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| Trade Showmanship & Event Marketing
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Thursday, March 15, 2012
10:00 a.m. to 1:00 p.m
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Thursday, May 10, 2012
10:00 a.m. to 1:00 p.m.
Lakewood Municipal Building, Conference Room C
231 Third Street, Lakewood

Don't underestimate the value of trade show and event marketing-the most powerful tools in the marketing mix. No other marketing element offers you a venue in which to implement every marketing tactic to exploit all the senses of present and potential clients. Find out what you don't know about trade shows and how to: choose your exhibit space, budget time & resources, promote your participation (before, during, & after), increase booth traffic, capture the interest of those passing by (in less than 7 seconds), qualify visitors, and get the best follow up results.
This workshop is an excellent way to prepare for the 2012 Lakewood Regional Business and Industry Expo to be held in July.
To register, or for more information, please call the Women's Center for Entrepreneurship Corp. at 973-507-9700 or visit http://www.wcecnj.org/seminar-schedule.aspx . |

| Big Marketing on a Small Budget
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Thursday, April 12, 2012
10:00 a.m. to 1:00 p.m
Lakewood Municipal Building, Conference Room C
231 Third Street, Lakewood

Are you looking for big marketing ideas on a small budget? This seminar is packed with clever and unconventional small business marketing tips you can use right away. Topics include: how to make the best marketing decisions, how to avoid mistakes, and how to outdistance the competition. You'll learn how to attract customers using the media, how to maximize technology, how to turn our customers into salespeople, and much more. Don't miss this program.
To register, or for more information, please call the Women's Center for Entrepreneurship Corp. at 973-507-9700 or visit http://www.wcecnj.org/seminar-schedule.aspx . |

| Shoot 4 Success: Video Marketing for Today's Businesses
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Thursday, April 19, 2012
10:00 a.m. to 1:00 p.m
Lakewood Municipal Building, Conference Room C
231 Third Street, Lakewood

Be sure to take advantage of this great opportunity to learn innovative new approaches to marketing your business. Darcie King, partner and producer at
E Video Productions will present this informative workshop covering topics such as:
What is Video Marketing?
Do-it-yourself video
Using YouTube
Webcasting, and Video & Social Media
For more information
Thursday, April 19, 2012 10:00 a.m. to 12:00 p.m.
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 | Doing Business with the Federal Government |  | Wednesday, May 23, 2012 10:00 a.m. to 1:00 p.m. Lakewood Municipal Building, Conference Room C 231 Third Street, Lakewood
The workshop "Doing Business with the Federal Government" has been well-received by business owners like you in our region. Sherry Rose and Dolcey Chaplin from the NJIT Defense Procurement Center will explain the process of conducting business with the federal government. Many businesses are now realizing the opportunitites for expanding their client base and revenue by selling their goods and services to the federal government. There will be an opportunity for questions and answers. For more information on NJIT's Defense Procurement Center visit http://www.njit.edu/ptac.
To register:
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| Ocean County Connection: Reaching More Local Customers In A Digital World
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Friday, June 8, 2012
10:00 a.m. to 12:00 p.m
Lakewood Municipal Building, Conference Room C
231 Third Street, Lakewood

Are you looking to promote your business locally, effectively and efficiently? Then a digital marketing campaign is what you need to get the word out about your business in Ocean County. There are so many different tools available in digital marketing (banner advertising, search engine optimization, social media, digital content, email marketing and more), but which tools are best for your business? This seminar will go over the latest facts and figures proving that digital advertising is better for your business than traditional advertising. We'll go over some tips and tricks, some of which are FREE and you can use immediately for your digital marketing campaigns. Plus, we will present a special digital advertising offer. So if you're looking to retain or grow your local customer base, then this seminar is for you. This seminar is presented by Steven Lerner, the editor of Ocean Happening, Ocean County's digital lifestyle magazine. You can find out more about Ocean Happening at www.OceanHappening.com
For more information
Friday, June 8, 2012 10:00 a.m. to 12:00 p.m.
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 | About Us |  | |
The Lakewood Development Corporation is the administrative arm of the Urban Enterprise Zone . The LDC's mission is to foster economic growth and job creation and retention. As part of that mission, we offer educational workshops for the professional development of business owners and operators. Watch for future workshops as they become available.
Patricia Komsa, Executive Director Lakewood Development Corporation/UEZ 231 Third Street Lakewood, New Jersey 08701 732-364-2500 extension 5257 pkomsa@lakewoodnj.gov 
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