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Volume 2 | Issue 9 | November 2010

Why Netflix Customers Aren't Seeing Red

With the highest customer satisfaction scores in the retail internet industry (yes, even higher than Amazon), the only time most Netflix subscribers "see red" is when removing their DVD from Netflix's signature envelope.  Learn how Netflix fosters customer loyalty with proactive communication.  Read the WaterRemarks blog post.

 

 

Is Your Company Ready For The Turnover Storm?

A turnover storm is looming and most businesses are ill prepared for it.  The Great Recession has left employees discontented and disengaged.  As their pent-up frustration is released, the impact on businesses, their workforces and their customers will be pronounced.  Learn more by reading Jon Picoult's latest New York Times article.

 

 

Why Satisfaction With Home Insurers Is Falling Faster Than Home Prices

Last month, J.D. Power & Associates released its latest annual survey of consumer satisfaction with providers of homeowners insurance.  The ratings fell to their lowest level in five years.  Many insurers are missing key opportunities to engage and impress their policyholders.  Read the WaterRemarks blog post to learn more.

  

 

What Does Watermark Know About You?

Even if you haven't worked with Watermark yet, we still might know something important about your business.  Check out the new About You section of our website to learn more.

 

  

You May Have Missed...

Noteworthy items from past newsletters:


"The Top Ten Ways To Spook Your Customers."  Did you miss our special Halloween edition?  No problem, we've resurrected it for you here. | Read it 

"The Right Way To Do Performance Reviews."  Read Jon Picoult's Forbes.com article and avoid undermining your employee experience with this annual ritual. | Read it

WaterRemarks September 2010.  Did you miss our last regular issue of WaterRemarks?  Catch up here. | Read it 


By The Numbers

47%

The proportion of job seekers who have encountered a job application process so frustrating that it made them not apply to a particular employer.  


Source:  Staffing.org Job Seeker Attitudes and Behaviors Report (2009).


 

Upcoming Events

Watermark Founder Jon Picoult will be a featured speaker at the following public events:

 

Staffing Management Association of Southern New England

March 9, 2011 | Cromwell, CT 

 

MDRT Annual Meeting

June 5-8, 2011 | Atlanta, GA | Details

 

 

Are You Ready To Stand Out From The Crowd?  

Stand out from the crowd


Use the power of a great customer experience to impress your clients, inspire your employees and stand out from the crowd.  Contact Watermark for a free diagnostic.

  

Tel:              860.658.4381

E-Mail:          info@watermarkconsult.net 

Web:            www.watermarkconsult.net