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Volume 2 | Issue 5 | May 2010

Are You Ready For The Turnover Tsunami?

The Great Recession has exacted quite a toll on employees, leaving them more dissatisfied and distrustful than ever.  Recent studies have shown that the majority of employees plan to jump ship as soon as the economy recovers.  Is your business prepared for this looming wave of turnover?  Learn more... 

 

Is Your Toughest Customer An Internal Customer?

While organizations frequently tout the importance of satisfying internal customers, rarely are basic customer experience management techniques applied to those audiences.  This is perhaps best demonstrated by the often contentious relationship between business units and their corporate "shared service" functions.  Read the Watermark Case Study, "Making Shared Services Work" to see how one such unit successfully turned critics into advocates. 

 

The Dark Side Of Satisfaction Surveys

Is your relentless focus on a customer satisfaction metric driving your employees to do bad things?  Read about one common survey pitfall that can turn priceless customer feedback into really meaningless drivel.  Learn more... 

 

You May Have Missed...

Noteworthy items from past newsletters:

 
"What Oprah Can Teach The Boys At Goldman Sachs" | Read it 
"CSI: Watermark... Because Losing Customers Is A Crime" | Read it
"What Drives GM Customers Away (Other Than Their Cars)?" | Read it
 
 
By The Numbers

81%

Proportion of employees who have either decided to leave their current employer when the economy improves or are actively considering such a move. 

 
Source:  Right Management research study (Nov 2009).
 

Upcoming Events

Watermark Founder Jon Picoult will be a featured speaker at the following public events: 

LOMA Customer Service Conference

June 2-4, 2010 | Orlando, FL | Details 

 

Insurance Marketing & Communications Association Annual Meeting

June 27-30, 2010 | Atlanta, GA | Details 

 

Staffing Industry Analysts Healthcare Staffing Summit

September 21-22, 2010 | Chicago, IL | Details

 
Contact Us

Use the power of a great customer experience to stand out from the crowd and grow your business.  Let us help you gain a competitive edge by creating distinctive and efficient interactions with your customers, employees and other stakeholders.

  

Tel:              860.658.4381

E-Mail:          info@watermarkconsult.net 

Web:            www.watermarkconsult.net