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May 13 12pm-2pm Lunch&Learn: Home Warranty
May 20 8:30am-10am Agent2Agent
May 21 8:30 ACAR NMO
10am Ethics Seminar
May 26 12pm-2pm
Lunch&Learn: Social Media
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208-468-5129 |
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Greetings!
Take advantage of the free webinars offered through NAR! On June 9th, there are 6 webinars available! Topics include: - How to Build a Self Recruiting Office
- 13 Powerful Real Estate Blogging Tips to Generate Business
- Seven Strategies to Increase Your Business Through Effective Communication
- Top Ten Closing Scripts of Today's Top Agents
- Seven Proven Headline Formulas That Show You How to Sell Like Crazy
- Five Lead Generation and Conversion Strategies That Work
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Buyers and Sellers Speak Their Mind - Your customers are talking. Are you listening?
By Robert Freedman | May 2010
Consumers across the country say their agent earned their heartfelt gratitude by taming what they feared would be a confusing, frustrating, and even risky process. But the opposite is also true, with some consumers questioning whether their agent had their interests at heart.
"We had to stay on our agent or he wouldn't follow up," says a recent seller in a large Midwestern city, who asked that his name and city be withheld. "In some ways he was apathetic and lazy. His answer to everything was, 'Drop the price, drop the price,' even though we had already told him our bottom line. After the house sold, we never heard from him again until he called to check on us about six months later, and that was only because he listed the house next to us, and he wanted to cover his tracks in case they talked to us. It was so transparent."
As much as anything, consumers want to feel heard. When they don't, it can quickly erode the relationship.
Listening isn't a passive activity in which you sit back and take in what your client is saying, Ross says. Active listening requires probing, asking a variety of questions in a variety of ways to ensure you're helping sellers and buyers achieve their goals.
"You want to ask them, 'What do you do for fun when you're at home? Which rooms do you use most often? What do you do at end of the day-do you watch TV, engage in a hobby, or cook?'" Ross says. "[Understanding their needs] is more than just asking how many bedrooms and baths they want and where they want to live; it's really about digging into their lifestyle."
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 Home Trends 2010: Consumers' Most Sought-after Features
Spring is a season for fresh starts. A time to take a deep breath and ponder new possibilities. For many consumers, spring has also traditionally been a time to move forward on plans to purchase a first home, or upgrade to a larger space.
Even as people around the country eagerly anticipate warmer and sunnier days, it's clear that this spring's real estate market will continue to be tempered by economic uncertainties. Concerns about job security may be preventing many consumers from pulling the housing trigger, but it certainly hasn't stopped them from dreaming about a future home.
Those dreams are closely examined by builders, architects and designers of home spaces.
The 10 Most Likely Features that builders will include in 2010:
1. Walk-in closet in master bedroom
2. Laundry room
3. Insulated front door
4. Great room
5. Low-e windows
6. Linen Closet
7. Programmable thermostat
8. Energy efficient appliances and lighting
9. Separate shower & tub in master bedroom
10. 9-Foot ceilings or higher on 1st floor
( Source: January 2010 National Association of Home Builders survey of builders)
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Want to learn more about 'Green' in Boise?
The ACAR Green Task Force invites you to attend the Green Power Hour - One hour of free information about the green movement in the Treasure Valley.
Scott Flynn of Flynner Homes will be talking green construction and his experiences. He'll also have tips on things you can do to make your home and the homes you list more energy efficient.
Idaho Power will also be there to talk to you about substantial incentives and rebates currently available for remodel and retrofit.
One lucky attendee will receive a raffle ticket for the St. Jude's Dream Home Giveaway! You could be entered into the drawing to win a Net-Zero Home valued at $440,000!
Details: Wednesday, May 19th
10am-11am
FREE!
ACAR Office (9550 W Bethel Court, Boise) |
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Save the Date!  REALTORŪ-Affiliate Appreciation Night will be on Wednesday, July 14th at Julia Davis Park Shelter #1 from 6pm-8:30pm. Bring the family and relax for an evening while you scarf down hamburgers and play carnival games! The event is free for REALTORSŪ, Affiliates, and their families. See you there! |
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