TouchDowntown Chapel Hill

 
Top of the Hill patio UNC vs Florida State
Thursday, October 22, 2009
Kick off at 8:00 pm
Kenan Stadium 
GAME DAY INFORMATION FOR DOWNTOWN MERCHANTS: 
 
--UNC will host the Florida State Seminoles on Thursday, October 22 at 8:00 pm. The stadium will open to fans at 6:30 pm. The game is expected to be over around 11:20 pm. The game will be aired on ESPN.  
 
--Special Event Parking rates will be $20 at the Wallace Parking Deck,  Rosemary/Columbia Lot and Rosemary/Church Street Lot - starting at 4:00 pm and ending at approximately 8:30 pm. On-street meters will be free after 6:00 pm. For a map of downtown municipal parking lots, please click here.
 
--Thursday and Friday are fall break, so most students will be gone from campus.   
 
--The work day for UNC employees will end at 3:00 p.m. in time for staff to leave campus and avoid traffic congestion from fans arriving for the game. 
 
--Tar Heel Express and Touch Downtown shuttles will begin at 5:00 p.m, with the lots opening at 4:30 pm. Campus buses will operate under the normal schedule.
 
--Tar Heel Town will open at 5:30 p.m. and the Old Well Walk will begin at about 5:45 p.m.
As is Carolina tradition, fireworks will announce the start of the game, touchdowns and a win.

You can find more information about the game and the logistics for the evening at www.tarheelblue.com and www.touchdowntown.com.  
 
 
FREE Game Day Signs for Your Business! 
 
Business Class Inc., a Chapel Hill business that provides resources for managers and business owners,  has created ready-to-go welcome signs that you can easily print and hang in your restaurant or business! 
 
--To print a 'WELCOME FSU FANS' sign - click here (PDF) 
--To print a 'GO HEELS' sign - click here (PDF)
 

10 Ways for Downtown Businesses to Participate in Touch Downtown! 

1. Decorate your storefront to encourage visitors to come into your business with  'Welcome Carolina Fans' signs, 'Welcome FSU Fans', or the Touch Downtown logo.
Bskis- Go Heels Banner
2. Offer your version of a Touch Downtown special;  a special drink, menu item, Carolina blue article of clothing, etc.  It doesn't have to be discounted to be a 'special'!

3. Hang a Tar Heel flag (or opponents flag) outside your business or Carolina blue balloons!
 
4. Offer a discount to customers that answer a UNC trivia question. 

5. Encourage all employees to wear Carolina blue clothing, UNC gear, hats, or buttons!
 
6. Hold a special event, feature a musician in store, partner with a charity, etc. on game days! Give potential customers another reason to visit your business!
 
7. Give a prize to the customer dressed in the most UNC gear. If you are feeling neighborly, give a prize to the customer dressed in the most gear from the opposing team!
 
8. Decorate your store front in Carolina blue or UNC themed items from your business!
Julian's - window display 
9. Create a Tar Heel family environment - offer kid friendly meals,  provide kids with Tar Heel related coloring sheets, offer kids a Tar Heel sticker/temporary tattoo or create a Tar Heel arts & crafts area in-store. Parents will shop and dine if the kids are happy!

10. Let us know what you are doing so that we can help you promote it on our website and in weekly email blasts for the Touch Downtown weekends!   
 
 
 

Tar HeelTar Heel football fans can access complete game day information at www.TouchDowntown.com. 

Touch Downtown offers a unique game day experience that brings fans directly downtown! Chapel Hill Transit runs extended bus transportation at two lots near downtown. The Tar Heel Express shuttle service begins three hours before kickoff and runs three hours after the game with drop-off points including Franklin Street, Tar Heel Town and Kenan Stadium so coming early or staying after to enjoy Downtown Chapel Hill has never been easier. The drop-off site for all six routes is one block from Kenan Stadium and Tar Heel Town. The costs for all Tar Heel Express buses are $5 round trip and $3 one-way. Information is available at www.touchdowntown.com.
 
 
The Chapel Hill Downtown Partnership is charged with leading and managing downtown to attain this vision.  We build human and financial resources through partnership efforts; we market and promote the assets of downtown; we improve the visual appeal of downtown; and we rebuild downtown as a mixed use center of retail, service, professional, governmental, institutional, and residential uses.
 
We invite you to come LearnPlayLive!  Please contact us at 919-967-9440 or partnership@downtownchapelhill.com. You can visit us online at www.downtownchapelhill.com.